Tax law Audience in United States

Tax law has an estimated audience of 1,933,371 people in United States. 55.3% are female, 44.7% are male, average age 35.4. Top regions: California, Texas, New York. Top brand affinities: Google News, Capital One, Indeed.com, Google Maps, CarGurus.

The average Tax law fan in United States is 35.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google News, Capital One, Indeed.com, with strongest over-indexing on Google News (32.64× the country average). Demographically, the Tax law audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Tax law fans

Demographic split for Tax law audience in United States
MetricValue
Female55.3%
Male44.7%
Average age35.4
Estimated audience size1,933,371

Audience persona

The typical Tax law fan in United States is more female, around 35.4 years old, with strong Need for Security tendencies and a notable affinity for Google News.

Top regions in United States

Top regions ranked by reach for Tax law in United States
RegionReachAffinity
California268,3211.26×
Texas181,9521.09×
New York160,3401.48×
Florida150,3481.15×
Pennsylvania79,0431.21×
Illinois76,4731.19×
Georgia73,1241.23×
North Carolina61,2161.05×
Ohio51,7890.87×
Virginia49,3061.05×
New Jersey47,1600.96×
Michigan43,7250.86×
Massachusetts40,7561.07×
Tennessee39,5161.02×
Washington38,9441×
Arizona35,3200.89×
Maryland34,4901.04×
Indiana33,2710.94×
Missouri31,8791.02×
South Carolina29,4251.01×
Alabama28,8051.07×
Colorado28,7770.94×
Louisiana27,2321.09×
Kentucky24,2041×
Minnesota23,1990.84×
Oklahoma21,3681×
Oregon19,3650.87×
Nevada19,3091.03×
Mississippi19,0261.19×
Wisconsin17,5270.6×
Connecticut16,9740.88×
Arkansas15,2530.96×
Utah15,0380.87×
Kansas13,4460.88×
Iowa12,0930.76×
Washington, District of Columbia11,2341.93×
Nebraska8,3460.86×
Hawaii7,4350.89×
New Mexico6,7650.7×
West Virginia6,5130.72×
Montana6,3321.18×
New Hampshire5,6820.75×
Idaho5,6600.58×
Rhode Island5,4860.89×
Alaska4,9701.2×
Delaware4,9130.92×
South Dakota4,6051.03×
Maine4,2650.62×
North Dakota3,8430.97×
Wyoming3,7191.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tax law audience
BrandAffinityCategory
Google News32.64×News
Capital One16.93×Business & Career
Indeed.com16.1×Business & Career
Google Maps13.67×Internet & Social Media
CarGurus16.05×Cars & Mobility
Autism Awareness19.03×Health
Telegram25.09×Internet & Social Media
DeviantArt13.36×Internet & Social Media
Circle K13.14×Shopping
Diabetes mellitus awareness12.48×Health
Enterprise Rent-A-Car10.76×Cars & Mobility
AccuWeather11.3×Home & Garden
Clint Eastwood15.84×Movies & TV
Bruce Willis11.37×Movies & TV
Khan Academy13.14×Business & Career
Aaron Rodgers9.46×Sports
Merrill Lynch26.03×Business & Career
Matthew McConaughey12.94×Movies & TV
Microblogging12.67×Technology & Electronics
Diane Keaton8.7×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tax law audience
TraitClusterScore
Need for SecurityCONSERVATISM1.91
Career OrientationPOWER1.88
Quality AwarenessPREMIUM1.58
Family OrientationCONSERVATISM1.52
TravellingTHRILL1.48
SustainabilityBALANCE1.35

Worldwide distribution

Worldwide audience distribution share by country for Tax law
CountryShare
Brazil33.1%
United States10.4%
Germany7.0%

See Tax law audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Tax law have in United States?

Tax law has an estimated audience of 1,933,371 people in United States, concentrated in California and Texas.

What is the gender split and age of Tax law fans?

55.3% of Tax law fans are female, 44.7% are male, with an average age of 35.4 years.

Which brands do Tax law fans like most?

Tax law fans show strongest brand affinity for Google News (32.64×), Capital One (16.93×), and Indeed.com (16.1×) over the country average.

Where do Tax law fans live in United States?

Tax law fans in United States are most concentrated in California (reach 268,321), Texas (reach 181,952), and New York (reach 160,340). These three regions account for the largest share of the active audience.

What other brands do Tax law fans also like?

Beyond Tax law itself, the audience over-indexes on Capital One (16.93×), Indeed.com (16.1×), Google Maps (13.67×), and CarGurus (16.05×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tax law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.