Rascasse Audience Intelligence

Tax law Audience in United States

A data profile of the people who buy, follow and care about Tax law in United States — modelled from more than twelve digital signal sources. Tax law has an estimated audience of 1,933,371 people in United States.

The average Tax law fan in United States is 35.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Sustainable energy, Renewable energy, FedEx, with strongest over-indexing on Sustainable energy (15.3× the country average).

Demographically, the Tax law audience skews more female with an average age of 35.4, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tax law fan in United States is more female, around 35.4 years old, with strong Family Orientation tendencies and a notable affinity for Sustainable energy.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tax law profile in United States.

Audience size
1.9M
in United States
Gender
55.3%
44.7% male
Age
35.4
average years
Country rank
#14618
Topic in United States
Fig. 01

Search interest · 12-month trend

-42%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tax law fans

55.3% are female, 44.7% are male, average age 35.4.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Tax law audience in United States
MetricValue
Female55.3%
Male44.7%
Average age35.4
Estimated audience size1,933,371
Fig. 03

Age distribution

Ø 35.4
average years
Age distribution of the Tax law audience in United States
Age bracketShare%
16-1938%
20-2915%
30-3912%
40-4913%
50+21%
Fig. 04

Worldwide distribution

10.4%

of the worldwide Tax law audience comes from United States.

Worldwide audience distribution share by country for Tax law
CountryShare
Brazil33.1%
United States10.4%
Germany7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tax law audience in United States is strongest.

Fig. 05

Top regions by affinity

Tax law fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~8K1.36×
02New York~100K1.22×
03Montana~7K1.21×
04Pennsylvania~70K1.14×
05California~200K1.09×
06Georgia~60K1.07×
07Illinois~70K1.06×
08Alaska~4K1.05×
09Alabama~30K1.04×
10Louisiana~30K1.04×
11Mississippi~20K1.04×
12North Dakota~4K1.04×
13Virginia~50K1.03×
14South Dakota~5K1.03×
15Vermont~4K1.03×
16Florida~100K1.02×
17Missouri~30K1.02×
18Maryland~30K1.00×
19North Carolina~60K0.99×
20South Carolina~30K0.99×
21Kansas~20K0.99×
22Delaware~5K0.99×
23Massachusetts~40K0.98×
24Oregon~20K0.98×
25Arkansas~20K0.98×
26Idaho~10K0.98×
27Hawaii~8K0.98×
28Texas~200K0.97×
29Washington~40K0.97×
30Kentucky~20K0.97×
31Oklahoma~20K0.97×
32Nevada~20K0.97×
33Nebraska~9K0.97×
34West Virginia~9K0.97×
35Ohio~60K0.96×
36Tennessee~40K0.96×
37Rhode Island~6K0.96×
38Iowa~20K0.95×
39New Hampshire~7K0.95×
40Maine~7K0.94×
41Arizona~40K0.93×
42Minnesota~30K0.93×
43Utah~20K0.93×
44Indiana~30K0.92×
45Colorado~30K0.92×
46Connecticut~20K0.92×
47New Mexico~9K0.92×
48Michigan~50K0.91×
49New Jersey~40K0.91×
50Wisconsin~30K0.88×
Fig. 06

Affinity by region

Affinity by region — Tax law, United States
0.88×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tax law audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tax law audience
#·InterestCategoryAffinity×
01ExxonMobilCars & Mobility19.55×
02Elderly careHealth19.24×
03Philz CoffeeFood & Beverages18.00×
04Sustainable energyHome & Garden15.30×
05Retirement planningBusiness & Career10.16×
06Renewable energyBusiness & Career9.92×
07Retail bankingBusiness & Career9.54×
08Online bankingBusiness & Career9.06×
09LotteryGames8.16×
10FedExBusiness & Career8.09×
11LinkedInInternet & Social Media7.11×
12Mortgage loansBusiness & Career6.14×
13QVCMovies & TV6.04×
14Vehicle insuranceCars & Mobility5.78×
15First class travelTravel & Leisure5.66×
16Solar energyHome & Garden4.98×
17InnovationBusiness & Career4.69×
18PinterestInternet & Social Media3.05×
19McDonald'sFood & Beverages3.05×
20AirbnbTravel & Leisure2.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tax law audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tax law audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM4.51×
SustainabilityBALANCE3.82×
Quality AwarenessPREMIUM2.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tax law audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.62×
Luxury OrientationPREMIUM0.82×
Healthy LifestyleBALANCE0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Tax law have in United States?

Tax law has an estimated audience of 1,933,371 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tax law fans?

55.3% of Tax law fans are female, 44.7% are male, with an average age of 35.4 years.

03

Which brands do Tax law fans like most?

Tax law fans show strongest brand affinity for Sustainable energy (15.3×), Renewable energy (9.92×), and FedEx (8.09×) over the country average.

04

Where do Tax law fans live in United States?

Tax law fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Tax law fans also like?

Beyond Tax law itself, the audience over-indexes on Renewable energy (9.92×), FedEx (8.09×), Mortgage loans (6.14×), and Elderly care (19.24×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Tax law. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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