techPowerUp! Audience in United States

techPowerUp! logo

techPowerUp! has an estimated audience of 285,569 people in United States. 58.7% are female, 41.3% are male, average age 38.0. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Elizabethtown College, Elsword, Urban Outfitters, Elie Tahari.

The average techPowerUp! fan in United States is 38.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Elizabethtown College, Elsword, with strongest over-indexing on Lulu 黃路梓茵 (8.21× the country average). Demographically, the techPowerUp! audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine

Demographics of techPowerUp! fans

Demographic split for techPowerUp! audience in United States
MetricValue
Female58.7%
Male41.3%
Average age38.0
Estimated audience size285,569

Audience persona

The typical techPowerUp! fan in United States is more female, around 38.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for techPowerUp! in United States
RegionReachAffinity
California46,3731.48×
Texas24,0090.98×
Florida21,3711.11×
New York15,3640.96×
Ohio9,9581.13×
Illinois9,8781.04×
Pennsylvania9,1160.95×
Michigan9,0031.21×
Massachusetts8,2151.46×
Washington8,1791.43×
North Carolina7,5670.88×
Virginia7,3951.06×
Georgia7,0840.81×
Connecticut6,8892.41×
New Jersey6,6200.91×
Oregon6,0811.86×
Maryland5,1621.05×
Indiana4,9010.94×
Minnesota4,7791.17×
Colorado4,7351.05×
Oklahoma4,5621.44×
Wisconsin4,2260.98×
Missouri4,1090.89×
Tennessee4,0080.7×
Arizona3,9080.67×
Kentucky3,8751.08×
Utah3,6671.43×
South Carolina2,7970.65×
Alabama2,6590.67×
Iowa2,2740.97×
Louisiana2,2170.6×
Arkansas2,0450.87×
Maine1,8891.85×
Nevada1,8050.65×
Nebraska1,7411.22×
Kansas1,6090.71×
Idaho1,3340.93×
West Virginia1,2670.95×
Mississippi1,1270.48×
New Hampshire1,0440.93×
New Mexico9370.65×
Hawaii8560.7×
Rhode Island7240.8×
South Dakota6971.06×
Montana5850.74×
Vermont5731.14×
Washington, District of Columbia5400.63×
Delaware5360.68×
North Dakota4800.82×
Alaska4350.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for techPowerUp! audience
BrandAffinityCategory
Lulu 黃路梓茵8.21×Movies & TV
Elizabethtown College42.15×Business & Career
Elsword19.85×Games
Urban Outfitters2.1×Shopping
Elie Tahari13.52×Fashion & Accessoires
Israel2.08×Travel & Leisure
Wikia3.25×Internet & Social Media
Home Bargains10.33×Shopping
Stucco5.31×Home & Garden
Atkins diet4.16×Health
Mount Kilimanjaro11.54×Travel & Leisure
Home staging3.5×Home & Garden
Monogram2.48×Home & Garden
Mangaka2.54×Literature
edureka21.39×Business & Career
Bettendorf, Iowa8.54×Shopping
Jesse Plemons1.97×Movies & TV
Jeep Wagoneer2.9×Cars & Mobility
Stamp collecting2.35×Home & Garden
N1 road (South Africa)1.99×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by techPowerUp! audience
TraitClusterScore
Early Adopter MentalityPOWER2.63
LGBTQ+ IdentityOPEN2.02
Need for SecurityCONSERVATISM1.96
Luxury OrientationPREMIUM1.82
PatriotismCONSERVATISM1.68
SustainabilityBALANCE1.54

Worldwide distribution

Worldwide audience distribution share by country for techPowerUp!
CountryShare
United States14.7%
Brazil11.9%
China9.2%

See techPowerUp! audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does techPowerUp! have in United States?

techPowerUp! has an estimated audience of 285,569 people in United States, concentrated in California and Texas.

What is the gender split and age of techPowerUp! fans?

58.7% of techPowerUp! fans are female, 41.3% are male, with an average age of 38.0 years.

Which brands do techPowerUp! fans like most?

techPowerUp! fans show strongest brand affinity for Lulu 黃路梓茵 (8.21×), Elizabethtown College (42.15×), and Elsword (19.85×) over the country average.

Where do techPowerUp! fans live in United States?

techPowerUp! fans in United States are most concentrated in California (reach 46,373), Texas (reach 24,009), and Florida (reach 21,371). These three regions account for the largest share of the active audience.

What other brands do techPowerUp! fans also like?

Beyond techPowerUp! itself, the audience over-indexes on Elizabethtown College (42.15×), Elsword (19.85×), Urban Outfitters (2.1×), and Elie Tahari (13.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for techPowerUp!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.