The War Room Audience in United States

The War Room logo

The War Room has an estimated audience of 559,183 people in United States. 30.5% are female, 69.5% are male, average age 42.4. Top regions: Texas, Florida, California. Top brand affinities: Litter box, Pillow, Enfamil, Google Wallet, Lebanese cuisine.

The average The War Room fan in United States is 42.4 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Litter box, Pillow, Enfamil, with strongest over-indexing on Litter box (1.63× the country average). Demographically, the The War Room audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Individualism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Documentary

Demographics of The War Room fans

Demographic split for The War Room audience in United States
MetricValue
Female30.5%
Male69.5%
Average age42.4
Estimated audience size559,183

Audience persona

The typical The War Room fan in United States is more male, around 42.4 years old, with strong Individualism tendencies and a notable affinity for Litter box.

Top regions in United States

Top regions ranked by reach for The War Room in United States
RegionReachAffinity
Texas68,1271.42×
Florida46,2771.22×
California44,7790.73×
Georgia29,3221.7×
North Carolina28,0771.67×
New York21,2580.68×
Tennessee19,1141.7×
Ohio16,6920.97×
Virginia16,1721.19×
Illinois14,8640.8×
Pennsylvania14,8530.79×
Alabama14,0731.8×
Michigan14,0410.96×
South Carolina13,9941.66×
Louisiana13,1801.83×
Mississippi11,5892.52×
Indiana11,1471.09×
Missouri10,5381.17×
Maryland10,4371.09×
New Jersey10,3440.73×
Kentucky9,6701.38×
Arizona9,3740.82×
Oklahoma9,2431.49×
Arkansas8,2191.78×
Washington7,7080.69×
Massachusetts6,4770.59×
Colorado6,2370.71×
Wisconsin5,1290.61×
Minnesota5,0730.63×
Kansas4,5611.04×
Connecticut4,3210.77×
Oregon4,2530.66×
Nevada4,0950.76×
Utah3,7410.75×
Iowa3,3830.73×
New Mexico2,9811.06×
West Virginia2,8221.08×
Idaho2,6060.93×
Nebraska2,1490.77×
Hawaii1,8290.76×
Delaware1,6001.04×
Washington, District of Columbia1,4550.87×
Montana1,1770.76×
Rhode Island1,0370.58×
Maine1,0070.5×
New Hampshire9850.45×
South Dakota8840.68×
Alaska8620.72×
North Dakota6860.6×
Wyoming6060.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The War Room audience
BrandAffinityCategory
Litter box1.63×Pets & Animals
Pillow1.64×Home & Garden
Enfamil3.16×Kids & Family
Google Wallet2.51×Technology & Electronics
Lebanese cuisine1.59×Food & Beverages
Cantù1.5×Travel & Leisure
Iguala2.17×Travel & Leisure
Cadillac Ranch1.52×Cars & Mobility
Islamic eschatology1.87×Politics & Society
Roy Wood, Jr.1.66×Movies & TV
Catania1.55×Travel & Leisure
Cajeme1.83×Travel & Leisure
Indiana University School of Medicine1.75×Business & Career
Cachaça2.13×Food & Beverages
Ivana (singer)2.03×
Astellas Pharma1.86×Health
William F. Buckley, Jr.1.58×
Pyrite1.63×Business & Career
Canino1.75×Travel & Leisure
The Joseph Smith Papers2.74×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The War Room audience
TraitClusterScore
IndividualismJOY1.76
TraditionCONSERVATISM1.68
SpiritualityBALANCE1.5
Community OrientationOPEN1.27
Family OrientationCONSERVATISM1.25
Need for SecurityCONSERVATISM1.21

Worldwide distribution

Worldwide audience distribution share by country for The War Room
CountryShare
United States93.1%
Germany6.6%
Italy0.3%

See The War Room audiences in other countries

More Documentary audiences in United States

Frequently asked questions

How many fans does The War Room have in United States?

The War Room has an estimated audience of 559,183 people in United States, concentrated in Texas and Florida.

What is the gender split and age of The War Room fans?

30.5% of The War Room fans are female, 69.5% are male, with an average age of 42.4 years.

Which brands do The War Room fans like most?

The War Room fans show strongest brand affinity for Litter box (1.63×), Pillow (1.64×), and Enfamil (3.16×) over the country average.

Where do The War Room fans live in United States?

The War Room fans in United States are most concentrated in Texas (reach 68,127), Florida (reach 46,277), and California (reach 44,779). These three regions account for the largest share of the active audience.

What other brands do The War Room fans also like?

Beyond The War Room itself, the audience over-indexes on Pillow (1.64×), Enfamil (3.16×), Google Wallet (2.51×), and Lebanese cuisine (1.59×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The War Room. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.