Tiger Audience in United States

Tiger has an estimated audience of 16,408,470 people in United States. 59.2% are female, 40.8% are male, average age 39.5. Top regions: Michigan, California, Texas. Top brand affinities: Capital One, Google Maps, Indeed.com, CarGurus, AccuWeather.

The average Tiger fan in United States is 39.5 years old, more female, and lives primarily in Michigan. The audience is concentrated in Michigan, California, Texas. Top brand affinities include Capital One, Google Maps, Indeed.com, with strongest over-indexing on Capital One (15.8× the country average). Demographically, the Tiger audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Tiger fans

Demographic split for Tiger audience in United States
MetricValue
Female59.2%
Male40.8%
Average age39.5
Estimated audience size16,408,470

Audience persona

The typical Tiger fan in United States is more female, around 39.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Tiger in United States
RegionReachAffinity
Michigan6,570,00019.92×
California1,102,9370.61×
Texas795,5030.56×
Florida774,4820.7×
Ohio679,3231.34×
New York640,8590.7×
Illinois462,6710.85×
Pennsylvania395,1690.72×
North Carolina293,6610.59×
New Jersey290,0460.7×
Indiana289,7600.97×
Arizona284,2590.85×
Georgia279,2530.55×
Virginia251,2090.63×
Tennessee219,3080.67×
Washington214,5750.65×
Maryland208,6100.74×
Massachusetts198,6600.61×
Wisconsin169,0600.68×
Missouri164,1300.62×
Colorado163,6670.63×
South Carolina146,0670.59×
Minnesota140,6800.6×
Alabama133,3140.58×
Kentucky128,4130.62×
Louisiana125,0470.59×
Nevada106,3930.67×
Connecticut101,4710.62×
Oregon100,5000.53×
Utah91,9800.63×
Oklahoma88,8810.49×
Kansas85,9860.66×
Iowa83,4430.62×
Mississippi72,0750.53×
Arkansas61,6220.46×
Hawaii43,7000.62×
Nebraska42,3310.51×
New Mexico41,9020.51×
Idaho40,3910.49×
West Virginia40,0170.52×
New Hampshire32,8300.51×
Maine30,1200.51×
Washington, District of Columbia30,0710.61×
Rhode Island26,5410.51×
Delaware25,2630.56×
Montana24,2320.53×
Alaska20,8350.59×
North Dakota18,2700.54×
South Dakota18,0610.48×
Vermont15,9540.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tiger audience
BrandAffinityCategory
Capital One15.8×Business & Career
Google Maps14.22×Internet & Social Media
Indeed.com11.41×Business & Career
CarGurus14.55×Cars & Mobility
AccuWeather15.25×Home & Garden
Google News12.75×News
Circle K14.92×Shopping
Enterprise Rent-A-Car12.38×Cars & Mobility
Diane Keaton12.59×Movies & TV
Beetlejuice9.44×Movies & TV
Kendra Scott20.27×Fashion & Accessoires
Khan Academy15.41×Business & Career
ICloud17.06×Technology & Electronics
DeviantArt12.8×Internet & Social Media
Bruce Willis13.02×Movies & TV
Billy Bob Thornton15.44×Movies & TV
Aaron Rodgers11.31×Sports
Matthew McConaughey15.21×Movies & TV
Nicole Kidman15.14×Movies & TV
Blake Lively15.83×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tiger audience
TraitClusterScore
Luxury OrientationPREMIUM3.07
Risk AppetiteTHRILL2.21
Sports ActivityPOWER1.69
PatriotismCONSERVATISM1.69
ExtroversionTHRILL1.45
IndividualismJOY1.37

Worldwide distribution

Worldwide audience distribution share by country for Tiger
CountryShare
United States29.3%
United Kingdom6.5%
Germany5.0%

See Tiger audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Tiger have in United States?

Tiger has an estimated audience of 16,408,470 people in United States, concentrated in Michigan and California.

What is the gender split and age of Tiger fans?

59.2% of Tiger fans are female, 40.8% are male, with an average age of 39.5 years.

Which brands do Tiger fans like most?

Tiger fans show strongest brand affinity for Capital One (15.8×), Google Maps (14.22×), and Indeed.com (11.41×) over the country average.

Where do Tiger fans live in United States?

Tiger fans in United States are most concentrated in Michigan (reach 6,570,000), California (reach 1,102,937), and Texas (reach 795,503). These three regions account for the largest share of the active audience.

What other brands do Tiger fans also like?

Beyond Tiger itself, the audience over-indexes on Google Maps (14.22×), Indeed.com (11.41×), CarGurus (14.55×), and AccuWeather (15.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tiger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.