Time Warner Cable Audience in United States

Time Warner Cable logo

Time Warner Cable has an estimated audience of 1,338,324 people in United States. 57.6% are female, 42.4% are male, average age 24.5. Top regions: Texas, California, New York. Top brand affinities: Pro-Ject, Product design, Isometric exercise, Israel, ENA (Emergency Nurses Association).

The average Time Warner Cable fan in United States is 24.5 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Pro-Ject, Product design, Isometric exercise, with strongest over-indexing on Pro-Ject (7.85× the country average). Demographically, the Time Warner Cable audience skews more female with an average age of 24.5, and over-indexes on personality traits such as Luxury Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Time Warner Cable fans

Demographic split for Time Warner Cable audience in United States
MetricValue
Female57.6%
Male42.4%
Average age24.5
Estimated audience size1,338,324

Audience persona

The typical Time Warner Cable fan in United States is more female, around 24.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Time Warner Cable in United States
RegionReachAffinity
Texas1,003,74413.21×
California128,9360.88×
New York95,2121.27×
North Carolina71,0851.77×
Florida70,5130.78×
Ohio58,9831.43×
Alabama30,0011.6×
Louisiana24,8681.44×
Georgia22,3290.54×
South Carolina22,1741.1×
Arizona21,0280.77×
Wisconsin20,6571.03×
Kentucky16,9371.01×
Pennsylvania16,8950.37×
Illinois16,6520.37×
Tennessee15,0950.56×
Missouri14,9390.69×
Michigan14,9130.43×
Virginia14,5120.45×
Indiana12,3580.51×
New Jersey11,6150.34×
Mississippi11,5531.05×
Arkansas10,9590.99×
Oklahoma10,9240.74×
Massachusetts8,9130.34×
Colorado8,7620.42×
Maine8,4561.76×
Kansas7,9770.76×
Maryland7,5690.33×
Minnesota6,4410.34×
Washington6,4170.24×
Utah6,2350.52×
Oregon6,0630.4×
Nevada5,8050.45×
Connecticut5,0960.38×
Iowa4,9720.45×
Nebraska4,9700.74×
West Virginia4,8570.78×
New Mexico4,3860.65×
Washington, District of Columbia4,0651.01×
New Hampshire3,7600.71×
Idaho3,6890.55×
Hawaii3,3860.59×
Montana2,9900.81×
South Dakota2,9180.94×
North Dakota2,6770.97×
Wyoming2,5591.29×
Vermont2,3681.01×
Delaware2,3510.64×
Rhode Island1,1300.27×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Time Warner Cable audience
BrandAffinityCategory
Pro-Ject7.85×Music & Radio
Product design3.01×Business & Career
Isometric exercise11.04×Sports
Israel2.39×Travel & Leisure
ENA (Emergency Nurses Association)12.52×Health
Joshua Jackson4.24×Movies & TV
UK garage5×Music & Radio
Justice2.55×Politics & Society
Litter box1.81×Pets & Animals
Urban Outfitters1.56×Shopping
Hebe5.44×Home & Garden
Laneige4.51×Beauty & Wellness
Graham Greene4.67×Literature
Hamden, Connecticut13.49×Travel & Leisure
Janitor4.58×Home & Garden
La Opinión4.86×News
Rajasthan11.16×Travel & Leisure
JDSU1.9×Business & Career
Japanese domestic market2.84×Politics & Society
Whitework embroidery28.11×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Time Warner Cable audience
TraitClusterScore
Luxury OrientationPREMIUM1.45
TraditionCONSERVATISM1.41
Early Adopter MentalityPOWER1.33
Family OrientationCONSERVATISM1.13
Urban LifestyleOPEN1.12
IndulgenceJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for Time Warner Cable
CountryShare
United States69.3%
Japan13.3%
Hong Kong2.6%

See Time Warner Cable audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Time Warner Cable have in United States?

Time Warner Cable has an estimated audience of 1,338,324 people in United States, concentrated in Texas and California.

What is the gender split and age of Time Warner Cable fans?

57.6% of Time Warner Cable fans are female, 42.4% are male, with an average age of 24.5 years.

Which brands do Time Warner Cable fans like most?

Time Warner Cable fans show strongest brand affinity for Pro-Ject (7.85×), Product design (3.01×), and Isometric exercise (11.04×) over the country average.

Where do Time Warner Cable fans live in United States?

Time Warner Cable fans in United States are most concentrated in Texas (reach 1,003,744), California (reach 128,936), and New York (reach 95,212). These three regions account for the largest share of the active audience.

What other brands do Time Warner Cable fans also like?

Beyond Time Warner Cable itself, the audience over-indexes on Product design (3.01×), Isometric exercise (11.04×), Israel (2.39×), and ENA (Emergency Nurses Association) (12.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Time Warner Cable. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.