Toddler bed Audience in United States

Toddler bed has an estimated audience of 316,670 people in United States. 80.2% are female, 19.8% are male, average age 35.0. Top regions: California, Texas, Florida. Top brand affinities: Finnair, Google Maps, Child development, Capital One, Khan Academy.

The average Toddler bed fan in United States is 35.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, Google Maps, Child development, with strongest over-indexing on Finnair (675× the country average). Demographically, the Toddler bed audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Luxury Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Toddler bed fans

Demographic split for Toddler bed audience in United States
MetricValue
Female80.2%
Male19.8%
Average age35.0
Estimated audience size316,670

Audience persona

The typical Toddler bed fan in United States is more female, around 35.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Toddler bed in United States
RegionReachAffinity
California34,6150.99×
Texas32,5891.2×
Florida19,8540.93×
New York17,9231.01×
Pennsylvania11,4701.08×
Ohio10,9661.12×
Illinois10,7911.02×
Georgia10,7361.1×
North Carolina10,6751.12×
Michigan9,2141.11×
New Jersey8,2411.02×
Virginia8,0541.04×
Tennessee8,0221.26×
Indiana6,7701.17×
Arizona6,0730.94×
Missouri6,0511.19×
Alabama5,8801.33×
Massachusetts5,8590.94×
South Carolina5,3691.13×
Louisiana5,3341.31×
Maryland5,3280.98×
Kentucky5,2051.31×
Washington5,1900.82×
Colorado4,3510.87×
Wisconsin4,2330.89×
Oklahoma4,1611.18×
Minnesota4,0670.9×
Connecticut3,5001.1×
Mississippi3,4211.31×
Arkansas3,3511.28×
Oregon2,7680.76×
Kansas2,6491.06×
Iowa2,5910.99×
Nevada2,3980.78×
Utah2,3540.83×
West Virginia1,7901.21×
Nebraska1,4790.93×
New Mexico1,4300.9×
Idaho1,3850.87×
New Hampshire1,1930.96×
Maine1,0860.96×
Rhode Island9750.97×
Hawaii8790.65×
Delaware8330.95×
Montana7840.89×
South Dakota7080.97×
North Dakota6020.92×
Washington, District of Columbia5920.62×
Alaska4380.65×
Vermont3910.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Toddler bed audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Google Maps15.21×Internet & Social Media
Child development21.45×Business & Career
Capital One11.04×Business & Career
Khan Academy21.24×Business & Career
Fruit salad52.62×Food & Beverages
Mothercare26.88×Kids & Family
Indeed.com9.38×Business & Career
Circle K15.84×Shopping
Baby food14.79×Kids & Family
Kendra Scott20.08×Fashion & Accessoires
Enterprise Rent-A-Car11.41×Cars & Mobility
My Little Pony29.51×Kids & Family
CarGurus9.82×Cars & Mobility
AccuWeather9.89×Home & Garden
DeviantArt10.78×Internet & Social Media
ICloud13.76×Technology & Electronics
Google News8.56×News
This Is Us (TV series)20.49×Movies & TV
Dakota Johnson13.23×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Toddler bed audience
TraitClusterScore
Luxury OrientationPREMIUM1.96
Family OrientationCONSERVATISM1.67
Pet OwnershipJOY1.55
IndulgenceJOY1.54
Quality AwarenessPREMIUM1.49
Design AffinityPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for Toddler bed
CountryShare
United States21.1%
India10.4%
Germany9.9%

See Toddler bed audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Toddler bed have in United States?

Toddler bed has an estimated audience of 316,670 people in United States, concentrated in California and Texas.

What is the gender split and age of Toddler bed fans?

80.2% of Toddler bed fans are female, 19.8% are male, with an average age of 35.0 years.

Which brands do Toddler bed fans like most?

Toddler bed fans show strongest brand affinity for Finnair (675×), Google Maps (15.21×), and Child development (21.45×) over the country average.

Where do Toddler bed fans live in United States?

Toddler bed fans in United States are most concentrated in California (reach 34,615), Texas (reach 32,589), and Florida (reach 19,854). These three regions account for the largest share of the active audience.

What other brands do Toddler bed fans also like?

Beyond Toddler bed itself, the audience over-indexes on Google Maps (15.21×), Child development (21.45×), Capital One (11.04×), and Khan Academy (21.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Toddler bed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.