Rascasse Audience Intelligence

Toe Audience in United States

Name: Toe — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Toe in United States — modelled from more than twelve digital signal sources. Toe has an estimated audience of 7,874,037 people in United States.

#2755among Topic in United States #185in Health

The average Toe fan in United States is 42.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Genetics, Discount stores, J. C. Penney, with strongest over-indexing on Genetics (1.91× the country average).

Demographically, the Toe audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Indulgence, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Toe fan in United States is more female, around 42.0 years old, with strong Indulgence tendencies and a notable affinity for Genetics.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Toe profile in United States.

Audience size

7.9M

in United States

Gender

75.6%♀

24.4% male

Age

42.0

average years

Country rank

#4493

Topic in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Toe fans

75.6% are female, 24.4% are male, average age 42.0.

Fig. 02

Gender split

75.6%

Female

24.4%

Male

Demographic split for Toe audience in United States
Metric	Value
Female	75.6%
Male	24.4%
Average age	42.0
Estimated audience size	7,874,037

Fig. 03

Age distribution

Age distribution of the Toe audience in United States
Age bracket	Share	%
16-19		16%
20-29		16%
30-39		18%
40-49		23%
50+		28%

Fig. 04

Worldwide distribution

29.8%

of the worldwide Toe audience comes from United States.

Worldwide audience distribution share by country for Toe
Country	Share
United States	29.8%
United Kingdom	7.4%
Mexico	4.8%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Toe audience in United States is strongest.

Fig. 05

Top regions by affinity

Toe fans by region: top regions in United States
#	Region	Reach	×
01	Texas	~800K	1.22×
02	Kentucky	~100K	1.22×
03	Oklahoma	~100K	1.22×
04	Indiana	~200K	1.19×
05	West Virginia	~40K	1.19×
06	Arkansas	~80K	1.18×
07	Missouri	~100K	1.14×
08	Kansas	~70K	1.14×
09	North Carolina	~300K	1.13×
10	Virginia	~200K	1.13×
11	Iowa	~70K	1.11×
12	Alaska	~20K	1.11×
13	Georgia	~300K	1.09×
14	Mississippi	~70K	1.08×
15	Idaho	~40K	1.08×
16	South Dakota	~20K	1.07×
17	Nebraska	~40K	1.06×
18	Utah	~70K	1.05×
19	New Mexico	~40K	1.05×
20	Alabama	~100K	1.04×
21	Montana	~20K	1.04×
22	Washington	~200K	1.03×
23	North Dakota	~20K	1.03×
24	Tennessee	~200K	1.02×
25	Ohio	~200K	1.01×
26	Pennsylvania	~300K	1.00×
27	Michigan	~200K	0.99×
28	California	~800K	0.98×
29	Arizona	~200K	0.98×
30	Maryland	~100K	0.97×
31	South Carolina	~100K	0.97×
32	Louisiana	~100K	0.97×
33	Florida	~500K	0.96×
34	Oregon	~80K	0.94×
35	Illinois	~200K	0.93×
36	New Hampshire	~30K	0.92×
37	Connecticut	~70K	0.91×
38	Massachusetts	~100K	0.90×
39	Wisconsin	~100K	0.90×
40	Nevada	~70K	0.90×
41	New York	~400K	0.89×
42	Rhode Island	~20K	0.89×
43	New Jersey	~200K	0.88×
44	Minnesota	~100K	0.88×
45	Hawaii	~30K	0.88×
46	Maine	~20K	0.87×
47	Colorado	~100K	0.86×
48	Vermont	~10K	0.86×
49	Delaware	~20K	0.84×
50	Washington, District of Columbia	~20K	0.72×

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Toe audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Toe audience
#	Interest	Category	×
01	Mineral water	Food & Beverages	2.53×
02	Pedicure	Beauty & Wellness	2.32×
03	Hormone	Health	2.29×
04	Non-alcoholic beverage	Food & Beverages	2.19×
05	Bestseller	Literature	2.18×
06	Artificial nails	Beauty & Wellness	2.16×
07	Preventive healthcare	Health	2.14×
08	Microwave oven	Home & Garden	2.09×
09	Genetics	Kids & Family	1.91×
10	Manicure	Beauty & Wellness	1.85×
11	Discount stores	Shopping	1.80×
12	Dillard's	Fashion & Accessoires	1.79×
13	Real property	Home & Garden	1.77×
14	Made in USA	Business & Career	1.75×
15	Pastry	Food & Beverages	1.73×
16	Pharmacy	Business & Career	1.70×
17	J. C. Penney	Shopping	1.69×
18	Five Below	Shopping	1.67×
19	Dentistry	Business & Career	1.59×
20	Kitchenware	Home & Garden	1.52×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Toe audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Toe audience · What stands out
Trait	Cluster	Score
Indulgence	JOY	1.36×
Price Sensitivity	PREMIUM	1.30×
Career Orientation	POWER	1.26×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Toe audience · Rather not
Trait	Cluster	Score
Pet Ownership	JOY	0.80×
Risk Appetite	THRILL	0.80×
Mindfulness	BALANCE	0.82×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Toe have in United States?

Toe has an estimated audience of 7,874,037 people in United States, concentrated in California and Texas.

What is the gender split and age of Toe fans?

75.6% of Toe fans are female, 24.4% are male, with an average age of 42.0 years.

Which brands do Toe fans like most?

Toe fans show strongest brand affinity for Genetics (1.91×), Discount stores (1.8×), and J. C. Penney (1.69×) over the country average.

Where do Toe fans live in United States?

Toe fans in United States are most concentrated in California (reach ~800K), Texas (reach ~800K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

What other brands do Toe fans also like?

Beyond Toe itself, the audience over-indexes on Discount stores (1.8×), J. C. Penney (1.69×), Real property (1.77×), and Microwave oven (2.09×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Toe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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