Tony Gonzalez Audience in United States

Tony Gonzalez logo

Tony Gonzalez has an estimated audience of 1,573,647 people in United States. 37.6% are female, 62.4% are male, average age 39.3. Top regions: Texas, California, Florida. Top brand affinities: Jeep Wagoneer, JDSU, edureka, Graham Greene (actor), Graham Greene.

The average Tony Gonzalez fan in United States is 39.3 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Jeep Wagoneer, JDSU, edureka, with strongest over-indexing on Jeep Wagoneer (6.93× the country average). Demographically, the Tony Gonzalez audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Tony Gonzalez fans

Demographic split for Tony Gonzalez audience in United States
MetricValue
Female37.6%
Male62.4%
Average age39.3
Estimated audience size1,573,647

Audience persona

The typical Tony Gonzalez fan in United States is more male, around 39.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Jeep Wagoneer.

Top regions in United States

Top regions ranked by reach for Tony Gonzalez in United States
RegionReachAffinity
Texas204,1431.51×
California178,8621.03×
Florida96,3500.9×
New York73,3330.83×
Missouri66,5402.62×
Georgia56,1311.16×
Pennsylvania51,9590.98×
Illinois49,9230.95×
Ohio45,3550.94×
Kansas41,4373.34×
North Carolina38,8380.82×
Virginia37,6980.98×
New Jersey35,2700.88×
Michigan35,1100.85×
Arizona32,5861.01×
Maryland29,5711.09×
Washington29,4870.93×
Tennessee26,5720.84×
Massachusetts25,4280.82×
Indiana23,4790.82×
Colorado23,4260.94×
Wisconsin21,3830.9×
South Carolina20,3170.86×
Minnesota18,9600.84×
Louisiana18,1470.89×
Oklahoma18,0601.03×
Alabama17,8650.81×
Kentucky15,9610.81×
Iowa15,0631.16×
Oregon13,9510.77×
Connecticut13,8250.88×
Nevada12,8280.84×
Arkansas11,9570.92×
Washington, District of Columbia10,9332.31×
Mississippi10,0580.78×
Utah9,8530.7×
Nebraska8,5461.08×
New Mexico7,8470.99×
Idaho7,0430.89×
West Virginia5,5990.76×
Hawaii5,1840.77×
New Hampshire4,4850.72×
Rhode Island3,9860.8×
Maine3,9280.7×
Delaware3,8040.88×
Montana3,7250.85×
South Dakota3,5420.97×
North Dakota2,6810.83×
Alaska2,1620.64×
Wyoming1,8090.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tony Gonzalez audience
BrandAffinityCategory
Jeep Wagoneer6.93×Cars & Mobility
JDSU2.39×Business & Career
edureka22.15×Business & Career
Graham Greene (actor)3×
Graham Greene2.95×Literature
JR Aquino9.67×
Consequence (rapper)2.85×Music & Radio
Mortgage insurance1.96×Business & Career
WESH1.97×Movies & TV
Magazine (band)2.57×Music & Radio
Casely2.45×Shopping
Charlamagne Tha God3.57×Movies & TV
Certified diabetes educator4.83×Business & Career
Jack White1.58×Movies & TV
Mathcore2.55×Music & Radio
Julio Cesar Chavez Jr.2.33×Sports
Ulysses S. Grant1.93×Politics & Society
Macha3.52×Food & Beverages
Insulin index4.23×Health
Grover Cleveland2.55×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tony Gonzalez audience
TraitClusterScore
Luxury OrientationPREMIUM2
Risk AppetiteTHRILL1.69
Convenience OrientationPREMIUM1.15
Pet OwnershipJOY1.07
Career OrientationPOWER1.07
ExtroversionTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for Tony Gonzalez
CountryShare
United States87.8%
Germany2.9%
France2.1%

See Tony Gonzalez audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Tony Gonzalez have in United States?

Tony Gonzalez has an estimated audience of 1,573,647 people in United States, concentrated in Texas and California.

What is the gender split and age of Tony Gonzalez fans?

37.6% of Tony Gonzalez fans are female, 62.4% are male, with an average age of 39.3 years.

Which brands do Tony Gonzalez fans like most?

Tony Gonzalez fans show strongest brand affinity for Jeep Wagoneer (6.93×), JDSU (2.39×), and edureka (22.15×) over the country average.

Where do Tony Gonzalez fans live in United States?

Tony Gonzalez fans in United States are most concentrated in Texas (reach 204,143), California (reach 178,862), and Florida (reach 96,350). These three regions account for the largest share of the active audience.

What other brands do Tony Gonzalez fans also like?

Beyond Tony Gonzalez itself, the audience over-indexes on JDSU (2.39×), edureka (22.15×), Graham Greene (actor) (3×), and Graham Greene (2.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tony Gonzalez. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.