Rascasse Audience Intelligence

Transportation network company Audience in United States

A data profile of the people who buy, follow and care about Transportation network company in United States — modelled from more than twelve digital signal sources. Transportation network company has an estimated audience of 1,850,309 people in United States.

#6589among Topic in United States#1175in Travel & Leisure

The average Transportation network company fan in United States is 38.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Ryan Gosling, Carsharing, Uber, with strongest over-indexing on Ryan Gosling (20.23× the country average).

Demographically, the Transportation network company audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Transportation network company fan in United States is balanced, around 38.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Ryan Gosling.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Transportation network company profile in United States.

Audience size
1.9M
in United States
Gender
47.7%♀
52.3% male
Age
38.4
average years
Country rank
#15141
Topic in United States
Fig. 01

Search interest · 12-month trend

-43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Transportation network company fans

47.7% are female, 52.3% are male, average age 38.4.

Fig. 02

Gender split

47.7%
Female
52.3%
Male
Demographic split for Transportation network company audience in United States
MetricValue
Female47.7%
Male52.3%
Average age38.4
Estimated audience size1,850,309
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Transportation network company audience in United States
Age bracketShare%
16-1918%
20-2923%
30-3921%
40-4921%
50+16%
Fig. 04

Worldwide distribution

15.2%

of the worldwide Transportation network company audience comes from United States.

Worldwide audience distribution share by country for Transportation network company
CountryShare
Brazil19.3%
United States15.2%
Mexico9.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Transportation network company audience in United States is strongest.

Fig. 05

Top regions by affinity

Transportation network company fans by region: top regions in United States
#RegionReachAffinity×
01Montana~7K1.31×
02Arizona~50K1.28×
03New Mexico~10K1.22×
04Oregon~30K1.19×
05Minnesota~30K1.14×
06Idaho~10K1.14×
07Alaska~4K1.11×
08Ohio~60K1.10×
09South Dakota~5K1.10×
10North Dakota~4K1.10×
11Vermont~4K1.10×
12Oklahoma~20K1.09×
13Indiana~40K1.08×
14West Virginia~9K1.08×
15Maine~7K1.07×
16Michigan~50K1.06×
17Tennessee~40K1.06×
18Nevada~20K1.06×
19Iowa~20K1.06×
20Arkansas~20K1.06×
21New Hampshire~8K1.04×
22Colorado~30K1.03×
23Rhode Island~6K1.01×
24Delaware~5K1.01×
25Florida~100K1.00×
26Washington~40K1.00×
27Missouri~30K1.00×
28Kentucky~20K0.99×
29Kansas~10K0.99×
30Nebraska~9K0.99×
31Hawaii~8K0.98×
32Washington, District of Columbia~5K0.98×
33Mississippi~10K0.96×
34South Carolina~30K0.95×
35Illinois~60K0.94×
36North Carolina~50K0.94×
37Utah~20K0.93×
38Alabama~20K0.91×
39Wisconsin~20K0.89×
40California~200K0.88×
41Connecticut~20K0.88×
42Massachusetts~30K0.86×
43Maryland~30K0.85×
44Pennsylvania~50K0.84×
45Louisiana~20K0.83×
46Georgia~50K0.81×
47Virginia~40K0.80×
48Texas~100K0.78×
49New Jersey~40K0.76×
50New York~70K0.65×
Fig. 06

Affinity by region

Affinity by region — Transportation network company, United States
0.65×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Transportation network company audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Transportation network company audience
#·InterestCategoryAffinity×
01CarsharingCars & Mobility27.84×
02Ryan GoslingMovies & TV20.23×
03Real-time ridesharingCars & Mobility7.57×
04UberCars & Mobility6.91×
05Low-cost carrierTravel & Leisure3.59×
06Major League SoccerSports3.53×
07LyftCars & Mobility3.01×
08AmazonFreshShopping2.74×
09CitibankBusiness & Career2.14×
10Mineral waterFood & Beverages2.11×
11Teyana TaylorMovies & TV1.99×
12Red LobsterFood & Beverages1.86×
13UEFA Champions LeagueSports1.81×
14Career developmentBusiness & Career1.78×
15Non-alcoholic beverageFood & Beverages1.72×
16WhataburgerFood & Beverages1.64×
17T-MobileTechnology & Electronics1.54×
18InnovationBusiness & Career1.51×
19United Parcel ServiceBusiness & Career1.50×
20American ExpressBusiness & Career1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Transportation network company audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Transportation network company audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN3.76×
Career OrientationPOWER1.53×
Quality AwarenessPREMIUM1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Transportation network company audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.58×
Pet OwnershipJOY0.65×
CreativityOPEN0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Transportation network company have in United States?

Transportation network company has an estimated audience of 1,850,309 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Transportation network company fans?

47.7% of Transportation network company fans are female, 52.3% are male, with an average age of 38.4 years.

03

Which brands do Transportation network company fans like most?

Transportation network company fans show strongest brand affinity for Ryan Gosling (20.23×), Carsharing (27.84×), and Uber (6.91×) over the country average.

04

Where do Transportation network company fans live in United States?

Transportation network company fans in United States are most concentrated in California (reach ~200K), Florida (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Transportation network company fans also like?

Beyond Transportation network company itself, the audience over-indexes on Carsharing (27.84×), Uber (6.91×), Major League Soccer (3.53×), and T-Mobile (1.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Transportation network company audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Transportation network company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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