Transportation network company Audience in United States

Transportation network company logo

Transportation network company has an estimated audience of 1,850,309 people in United States. 47.7% are female, 52.3% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: War on Terror, Home construction, Nonito Donaire, Sears, Panama.

The average Transportation network company fan in United States is 38.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include War on Terror, Home construction, Nonito Donaire, with strongest over-indexing on War on Terror (29.29× the country average). Demographically, the Transportation network company audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Urban Lifestyle, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Transportation network company fans

Demographic split for Transportation network company audience in United States
MetricValue
Female47.7%
Male52.3%
Average age38.4
Estimated audience size1,850,309

Audience persona

The typical Transportation network company fan in United States is balanced, around 38.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for War on Terror.

Top regions in United States

Top regions ranked by reach for Transportation network company in United States
RegionReachAffinity
California210,1641.03×
Texas113,6410.71×
Florida109,5630.87×
New York84,7070.82×
Illinois60,9350.99×
Minnesota54,7742.07×
Georgia44,1360.77×
Pennsylvania43,3110.7×
Massachusetts42,7991.17×
Virginia38,6190.86×
New Jersey35,3840.75×
Maryland34,8781.1×
Ohio34,5410.61×
North Carolina32,7180.59×
Michigan31,1410.64×
Washington30,6380.83×
Arizona27,9660.74×
Tennessee26,9170.73×
Colorado24,4420.84×
Nevada23,7661.33×
Missouri19,0830.64×
Indiana18,2970.54×
Louisiana15,5870.65×
South Carolina15,1680.54×
Oklahoma13,6270.66×
Wisconsin13,5520.49×
Mississippi12,9170.85×
Alabama12,2180.47×
Oregon12,0320.57×
Connecticut11,0450.6×
Kentucky11,0450.48×
Kansas9,8500.68×
Arkansas9,8360.65×
Washington, District of Columbia9,7971.76×
Hawaii9,4071.18×
Idaho9,1440.99×
West Virginia9,1401.06×
Alaska9,1212.3×
Utah8,3720.51×
Iowa8,0150.53×
Montana7,9511.55×
Rhode Island7,8781.34×
South Dakota7,8481.84×
North Dakota7,6422.01×
New Hampshire7,5311.03×
Wyoming7,3942.7×
Nebraska7,3750.79×
New Mexico7,3360.79×
Maine7,2681.1×
Vermont7,1532.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Transportation network company audience
BrandAffinityCategory
War on Terror29.29×Politics & Society
Home construction1.7×Home & Garden
Nonito Donaire25.64×Sports
Sears1.75×Shopping
Panama1.54×Travel & Leisure
Colorado River2.45×Travel & Leisure
Nonito Donaire11.94×Sports
Redemption (theology)2.88×Politics & Society
CAC 401.69×Business & Career
Mackenzie Foy2.29×Fashion & Accessoires
CAC 401.56×Business & Career
Sin Embargo MX6.78×News
Biblical inspiration2.31×Politics & Society
Dental hygienist1.75×Health
Liberace2×Music & Radio
Penn & Teller1.97×Movies & TV
Lebanese cuisine1.7×Food & Beverages
Chili con carne1.71×Food & Beverages
Oliver Platt1.74×Movies & TV
Grand Prairie, Texas1.56×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Transportation network company audience
TraitClusterScore
Urban LifestyleOPEN4.58
TravellingTHRILL1.47
Quality AwarenessPREMIUM1.47
Luxury OrientationPREMIUM1.33
Risk AppetiteTHRILL1.3
Career OrientationPOWER1.26

Worldwide distribution

Worldwide audience distribution share by country for Transportation network company
CountryShare
Brazil19.3%
United States15.2%
Mexico9.3%

See Transportation network company audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Transportation network company have in United States?

Transportation network company has an estimated audience of 1,850,309 people in United States, concentrated in California and Texas.

What is the gender split and age of Transportation network company fans?

47.7% of Transportation network company fans are female, 52.3% are male, with an average age of 38.4 years.

Which brands do Transportation network company fans like most?

Transportation network company fans show strongest brand affinity for War on Terror (29.29×), Home construction (1.7×), and Nonito Donaire (25.64×) over the country average.

Where do Transportation network company fans live in United States?

Transportation network company fans in United States are most concentrated in California (reach 210,164), Texas (reach 113,641), and Florida (reach 109,563). These three regions account for the largest share of the active audience.

What other brands do Transportation network company fans also like?

Beyond Transportation network company itself, the audience over-indexes on Home construction (1.7×), Nonito Donaire (25.64×), Sears (1.75×), and Panama (1.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Transportation network company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.