Travis Kelce Audience in United States

Travis Kelce logo

Travis Kelce has an estimated audience of 17,747,402 people in United States. 44.3% are female, 55.7% are male, average age 35.9. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Goop, Governor of Michigan, Mathcore, Grinch.

The average Travis Kelce fan in United States is 35.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Goop, Governor of Michigan, with strongest over-indexing on Elsword (23.18× the country average). Demographically, the Travis Kelce audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Travis Kelce fans

Demographic split for Travis Kelce audience in United States
MetricValue
Female44.3%
Male55.7%
Average age35.9
Estimated audience size17,747,402

Audience persona

The typical Travis Kelce fan in United States is more male, around 35.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Travis Kelce in United States
RegionReachAffinity
California1,557,2370.8×
Texas1,246,3040.82×
Florida1,067,0510.89×
New York883,2300.89×
Pennsylvania728,6831.22×
Ohio650,4771.19×
Illinois615,1921.04×
Missouri593,0422.07×
North Carolina526,5560.99×
Michigan455,3490.98×
New Jersey449,3871×
Georgia449,1400.82×
Arizona440,4761.22×
Virginia420,2050.97×
Massachusetts352,4001.01×
Indiana342,8921.06×
Tennessee332,3170.93×
Washington329,4960.93×
Kansas318,2232.28×
Alabama288,2751.16×
Minnesota287,0381.13×
Maryland280,0740.92×
Wisconsin272,8791.02×
Colorado272,8580.98×
South Carolina234,7250.88×
Kentucky221,9471×
Louisiana211,1270.92×
Oklahoma193,6330.98×
Iowa184,1291.26×
Connecticut180,9571.02×
Oregon178,4350.88×
Arkansas135,5800.93×
Nevada130,6190.76×
Utah128,1810.81×
Mississippi120,4670.82×
Nebraska107,6691.21×
Idaho78,0060.88×
West Virginia69,6980.84×
New Hampshire68,5870.98×
New Mexico65,6040.74×
Maine60,0980.95×
Hawaii59,7940.78×
Rhode Island52,6790.93×
Washington, District of Columbia47,6100.89×
Delaware45,1280.92×
Montana43,9120.89×
South Dakota42,7561.04×
Alaska32,3540.85×
North Dakota31,9660.88×
Vermont26,2810.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Travis Kelce audience
BrandAffinityCategory
Elsword23.18×Games
Goop6.57×Internet & Social Media
Governor of Michigan8.26×Politics & Society
Mathcore8.89×Music & Radio
Grinch4.17×Movies & TV
Hipster9.33×Politics & Society
Wok5.77×Food & Beverages
Harlow10.11×Travel & Leisure
Google Home5.43×Technology & Electronics
Fairy godmother6.21×Literature
No Escape (1994 film)9.25×Movies & TV
Vocal harmony3.51×Music & Radio
Hibachi5.8×Food & Beverages
Pro-Ject2.94×Music & Radio
La Jolla6.26×Travel & Leisure
Historic site2.86×Arts & Culture
Guitarist (magazine)7.24×Music & Radio
JDSU1.86×Business & Career
TV Fanatic6.44×Movies & TV
headspace5.56×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Travis Kelce audience
TraitClusterScore
Early Adopter MentalityPOWER1.19
Sports ActivityPOWER1.1
ExtroversionTHRILL1.05
Social Media UsageJOY1
Risk AppetiteTHRILL0.99
Luxury OrientationPREMIUM0.99

Worldwide distribution

Worldwide audience distribution share by country for Travis Kelce
CountryShare
United States61.6%
Canada5.8%
United Kingdom4.2%

See Travis Kelce audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Travis Kelce have in United States?

Travis Kelce has an estimated audience of 17,747,402 people in United States, concentrated in California and Texas.

What is the gender split and age of Travis Kelce fans?

44.3% of Travis Kelce fans are female, 55.7% are male, with an average age of 35.9 years.

Which brands do Travis Kelce fans like most?

Travis Kelce fans show strongest brand affinity for Elsword (23.18×), Goop (6.57×), and Governor of Michigan (8.26×) over the country average.

Where do Travis Kelce fans live in United States?

Travis Kelce fans in United States are most concentrated in California (reach 1,557,237), Texas (reach 1,246,304), and Florida (reach 1,067,051). These three regions account for the largest share of the active audience.

What other brands do Travis Kelce fans also like?

Beyond Travis Kelce itself, the audience over-indexes on Goop (6.57×), Governor of Michigan (8.26×), Mathcore (8.89×), and Grinch (4.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Travis Kelce. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.