UCLA Bruins baseball Audience in United States

UCLA Bruins baseball logo

UCLA Bruins baseball has an estimated audience of 341,708 people in United States. 40.7% are female, 59.3% are male, average age 37.7. Top regions: California, Florida, Texas. Top brand affinities: Sidney Crosby, Montreal Expos, Connor McDavid, Wayne Gretzky, Fuddruckers.

The average UCLA Bruins baseball fan in United States is 37.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Sidney Crosby, Montreal Expos, Connor McDavid, with strongest over-indexing on Sidney Crosby (53.17× the country average). Demographically, the UCLA Bruins baseball audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of UCLA Bruins baseball fans

Demographic split for UCLA Bruins baseball audience in United States
MetricValue
Female40.7%
Male59.3%
Average age37.7
Estimated audience size341,708

Audience persona

The typical UCLA Bruins baseball fan in United States is more male, around 37.7 years old, with strong Sports Activity tendencies and a notable affinity for Sidney Crosby.

Top regions in United States

Top regions ranked by reach for UCLA Bruins baseball in United States
RegionReachAffinity
California224,0815.96×
Florida20,6750.89×
Texas18,8980.64×
Arizona18,3022.62×
New York11,9290.62×
Louisiana10,1122.29×
Tennessee9,4891.38×
North Carolina8,8870.86×
Illinois8,0900.71×
Washington7,0911.03×
Nevada6,9382.1×
Ohio6,9230.66×
Pennsylvania6,7120.58×
Oregon6,6611.7×
Virginia5,7520.69×
Georgia5,6440.54×
Indiana5,4570.87×
Colorado5,2290.97×
Massachusetts5,1410.76×
New Jersey5,0750.58×
Maryland4,8490.83×
Michigan4,6240.52×
Nebraska4,1872.44×
Arkansas3,6011.28×
Kentucky3,4650.81×
Mississippi3,4331.22×
Missouri3,2990.6×
South Carolina3,1730.62×
Iowa2,9341.04×
Alabama2,8070.59×
Kansas2,5860.96×
Connecticut2,3380.68×
Wisconsin2,2850.44×
Utah2,1710.71×
Minnesota2,1710.44×
Hawaii2,0781.41×
Oklahoma1,9040.5×
Idaho1,2930.75×
Maine1,1400.93×
Washington, District of Columbia8780.86×
West Virginia8190.51×
New Mexico7950.46×
Rhode Island7880.72×
New Hampshire7030.52×
Montana6240.66×
South Dakota5280.67×
Delaware5110.54×
Wyoming4700.93×
Vermont4540.76×
Alaska4090.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for UCLA Bruins baseball audience
BrandAffinityCategory
Sidney Crosby53.17×Sports
Montreal Expos123.4×Sports
Connor McDavid53.34×Sports
Wayne Gretzky43.58×Sports
Fuddruckers61.34×Food & Beverages
Los Angeles Dodgers14.82×Sports
Manny Machado39.69×Sports
Florida Panthers20×Sports
Texas Longhorns baseball40.26×Sports
Seattle Mariners11.62×Sports
Buffalo Sabres20×Sports
Minnesota Wild13.82×Sports
Dallas Stars14.23×Sports
Edmonton Oilers20×Sports
Fantasy baseball71.69×Sports
Toronto Maple Leafs20×Sports
Colorado Avalanche13.79×Sports
San Jose Sharks16.72×Sports
Florida Gators baseball46.21×Sports
New York Rangers14.59×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by UCLA Bruins baseball audience
TraitClusterScore
Sports ActivityPOWER1.29
PatriotismCONSERVATISM1.28
Luxury OrientationPREMIUM1.28
Early Adopter MentalityPOWER1.15
Community OrientationOPEN1.12
Convenience OrientationPREMIUM1.09

Worldwide distribution

Worldwide audience distribution share by country for UCLA Bruins baseball
CountryShare
United States88.7%
Brazil2.2%
United Kingdom1.5%

See UCLA Bruins baseball audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does UCLA Bruins baseball have in United States?

UCLA Bruins baseball has an estimated audience of 341,708 people in United States, concentrated in California and Florida.

What is the gender split and age of UCLA Bruins baseball fans?

40.7% of UCLA Bruins baseball fans are female, 59.3% are male, with an average age of 37.7 years.

Which brands do UCLA Bruins baseball fans like most?

UCLA Bruins baseball fans show strongest brand affinity for Sidney Crosby (53.17×), Montreal Expos (123.4×), and Connor McDavid (53.34×) over the country average.

Where do UCLA Bruins baseball fans live in United States?

UCLA Bruins baseball fans in United States are most concentrated in California (reach 224,081), Florida (reach 20,675), and Texas (reach 18,898). These three regions account for the largest share of the active audience.

What other brands do UCLA Bruins baseball fans also like?

Beyond UCLA Bruins baseball itself, the audience over-indexes on Montreal Expos (123.4×), Connor McDavid (53.34×), Wayne Gretzky (43.58×), and Fuddruckers (61.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for UCLA Bruins baseball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.