Rascasse Audience Intelligence

UTSA Roadrunners football Audience in United States

A data profile of the people who buy, follow and care about UTSA Roadrunners football in United States — modelled from more than twelve digital signal sources. UTSA Roadrunners football has an estimated audience of 1,097,990 people in United States.

#361among American football in United States#342among Team in United States#2049in Sports

The average UTSA Roadrunners football fan in United States is 34.2 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, California.

Top brand affinities include StubHub, Freddie Freeman, San Antonio Spurs, with strongest over-indexing on StubHub (29.75× the country average).

Demographically, the UTSA Roadrunners football audience skews balanced with an average age of 34.2, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical UTSA Roadrunners football fan in United States is balanced, around 34.2 years old, with strong Patriotism tendencies and a notable affinity for StubHub.

Category: Sports · Type: Team · Subtype: American football

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the UTSA Roadrunners football profile in United States.

Audience size
1.1M
in United States
Gender
53.0%♀
47.0% male
Age
34.2
average years
Country rank
#22217
Team in United States
Fig. 01

Search interest · 12-month trend

-36%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of UTSA Roadrunners football fans

53.0% are female, 47.0% are male, average age 34.2.

Fig. 02

Gender split

53.0%
Female
47.0%
Male
Demographic split for UTSA Roadrunners football audience in United States
MetricValue
Female53.0%
Male47.0%
Average age34.2
Estimated audience size1,097,990
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the UTSA Roadrunners football audience in United States
Age bracketShare%
16-1938%
20-2917%
30-3915%
40-4918%
50+13%
Fig. 04

Worldwide distribution

95.8%

of the worldwide UTSA Roadrunners football audience comes from United States.

Worldwide audience distribution share by country for UTSA Roadrunners football
CountryShare
United States95.8%
Canada1.1%
Mexico0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the UTSA Roadrunners football audience in United States is strongest.

Fig. 05

Top regions by affinity

UTSA Roadrunners football fans by region: top regions in United States
#RegionReachAffinity×
01Texas~700K7.39×
02Louisiana~30K2.15×
03Mississippi~20K2.09×
04Alabama~30K1.70×
05Oklahoma~20K1.46×
06Tennessee~30K1.43×
07Nebraska~7K1.28×
08Arkansas~10K1.27×
09Nevada~10K1.23×
10North Carolina~40K1.17×
11Delaware~4K1.16×
12South Carolina~20K1.13×
13Iowa~10K1.13×
14Hawaii~5K1.12×
15Colorado~20K1.10×
16Ohio~40K1.07×
17Kentucky~10K0.99×
18Georgia~30K0.97×
19Kansas~8K0.97×
20West Virginia~5K0.95×
21Florida~70K0.94×
22New Mexico~5K0.89×
23South Dakota~2K0.88×
24Wyoming~1K0.84×
25Pennsylvania~30K0.83×
26Virginia~20K0.83×
27Indiana~20K0.82×
28Michigan~20K0.76×
29Arizona~20K0.76×
30Maryland~10K0.75×
31Montana~2K0.75×
32Washington, District of Columbia~2K0.71×
33North Dakota~2K0.71×
34Missouri~10K0.69×
35Rhode Island~2K0.69×
36Idaho~4K0.67×
37Illinois~20K0.66×
38Alaska~2K0.66×
39New Jersey~20K0.64×
40Connecticut~7K0.63×
41Utah~6K0.60×
42New Hampshire~3K0.59×
43Massachusetts~10K0.55×
44Wisconsin~9K0.55×
45Maine~2K0.55×
46New York~30K0.50×
47Washington~10K0.50×
48Minnesota~8K0.50×
49Oregon~6K0.47×
50California~50K0.42×
Fig. 06

Affinity by region

Affinity by region — UTSA Roadrunners football, United States
0.42×1.00×7.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the UTSA Roadrunners football audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for UTSA Roadrunners football audience
#·InterestCategoryAffinity×
01StubHubTravel & Leisure29.75×
02Freddie FreemanSports26.56×
03Peter Piper PizzaFood & Beverages21.17×
04Erin AndrewsSports20.00×
05San Antonio SpursSports9.14×
06University of Texas at AustinBusiness & Career8.61×
07Texas Longhorns footballSports7.98×
08Ed HarrisMovies & TV6.88×
09WhataburgerFood & Beverages6.76×
10Tampa Bay RaysSports6.13×
11Houston TexansSports4.25×
12QVCMovies & TV3.38×
13Renewable energyBusiness & Career2.89×
14FedExBusiness & Career2.71×
15Pizza HutFood & Beverages2.50×
16Mortgage loansBusiness & Career2.42×
17SubwayFood & Beverages2.11×
18Planet FitnessSports1.95×
19McDonald'sFood & Beverages1.75×
20PinterestInternet & Social Media1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the UTSA Roadrunners football audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by UTSA Roadrunners football audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.98×
Convenience OrientationPREMIUM1.80×
Career OrientationPOWER1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by UTSA Roadrunners football audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.75×
Pet OwnershipJOY0.80×
Healthy LifestyleBALANCE0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does UTSA Roadrunners football have in United States?

UTSA Roadrunners football has an estimated audience of 1,097,990 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of UTSA Roadrunners football fans?

53.0% of UTSA Roadrunners football fans are female, 47.0% are male, with an average age of 34.2 years.

03

Which brands do UTSA Roadrunners football fans like most?

UTSA Roadrunners football fans show strongest brand affinity for StubHub (29.75×), Freddie Freeman (26.56×), and San Antonio Spurs (9.14×) over the country average.

04

Where do UTSA Roadrunners football fans live in United States?

UTSA Roadrunners football fans in United States are most concentrated in Texas (reach ~700K), Florida (reach ~70K), and California (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do UTSA Roadrunners football fans also like?

Beyond UTSA Roadrunners football itself, the audience over-indexes on Freddie Freeman (26.56×), San Antonio Spurs (9.14×), Whataburger (6.76×), and Peter Piper Pizza (21.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More American football audiences in United States

See UTSA Roadrunners football audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for UTSA Roadrunners football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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