A data profile of the people who buy, follow and care about Valheim in United States — modelled from more than twelve digital signal sources. Valheim has an estimated audience of 1,316,834 people in United States.
The average Valheim fan in United States is 29.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Ark: Survival Evolved, Mobile game, Counter-Strike: Global Offensive, with strongest over-indexing on Ark: Survival Evolved (101.2× the country average).
Demographically, the Valheim audience skews more male with an average age of 29.7, and over-indexes on personality traits such as Early Adopter Mentality, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Valheim fan in United States is more male, around 29.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Ark: Survival Evolved.
The key figures that characterise the Valheim profile in United States.
24.8% are female, 75.2% are male, average age 29.7.
| Metric | Value |
|---|---|
| Female | 24.8% |
| Male | 75.2% |
| Average age | 29.7 |
| Estimated audience size | 1,316,834 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 28% | |
| 30-39 | 15% | |
| 40-49 | 9% | |
| 50+ | 6% |
Where the Valheim audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~4K | 1.58× | |
| 02 | Washington | ~40K | 1.57× | |
| 03 | Idaho | ~10K | 1.55× | |
| 04 | Oregon | ~20K | 1.49× | |
| 05 | Utah | ~20K | 1.49× | |
| 06 | Montana | ~5K | 1.34× | |
| 07 | Maine | ~6K | 1.27× | |
| 08 | New Hampshire | ~6K | 1.25× | |
| 09 | North Dakota | ~3K | 1.18× | |
| 10 | Oklahoma | ~20K | 1.17× | |
| 11 | Arkansas | ~10K | 1.15× | |
| 12 | West Virginia | ~7K | 1.14× | |
| 13 | Colorado | ~20K | 1.12× | |
| 14 | Vermont | ~3K | 1.12× | |
| 15 | Missouri | ~20K | 1.11× | |
| 16 | Minnesota | ~20K | 1.10× | |
| 17 | Wisconsin | ~20K | 1.09× | |
| 18 | Kansas | ~10K | 1.09× | |
| 19 | Kentucky | ~20K | 1.05× | |
| 20 | Michigan | ~40K | 1.04× | |
| 21 | South Dakota | ~3K | 1.04× | |
| 22 | Iowa | ~10K | 1.02× | |
| 23 | Nebraska | ~7K | 1.02× | |
| 24 | Ohio | ~40K | 0.99× | |
| 25 | Indiana | ~20K | 0.99× | |
| 26 | Tennessee | ~20K | 0.94× | |
| 27 | Virginia | ~30K | 0.92× | |
| 28 | Arizona | ~20K | 0.91× | |
| 29 | North Carolina | ~30K | 0.86× | |
| 30 | Rhode Island | ~4K | 0.86× | |
| 31 | California | ~100K | 0.85× | |
| 32 | Massachusetts | ~20K | 0.85× | |
| 33 | Nevada | ~10K | 0.84× | |
| 34 | New Mexico | ~6K | 0.84× | |
| 35 | Texas | ~90K | 0.83× | |
| 36 | Pennsylvania | ~40K | 0.83× | |
| 37 | Hawaii | ~5K | 0.83× | |
| 38 | Illinois | ~40K | 0.81× | |
| 39 | Alabama | ~10K | 0.81× | |
| 40 | Connecticut | ~10K | 0.79× | |
| 41 | Louisiana | ~10K | 0.77× | |
| 42 | Georgia | ~30K | 0.76× | |
| 43 | Maryland | ~20K | 0.76× | |
| 44 | Florida | ~70K | 0.75× | |
| 45 | Mississippi | ~8K | 0.75× | |
| 46 | South Carolina | ~10K | 0.71× | |
| 47 | New York | ~50K | 0.69× | |
| 48 | Delaware | ~2K | 0.68× | |
| 49 | New Jersey | ~20K | 0.65× | |
| 50 | Washington, District of Columbia | ~3K | 0.65× |
The strongest cross-interests of the Valheim audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ark: Survival Evolved | Games | 101.20× | ||
| 02 | Dying Light | Games | 30.74× | ||
| 03 | Red Dead Redemption | Games | 16.80× | ||
| 04 | International education | Business & Career | 15.84× | ||
| 05 | Counter-Strike: Global Offensive | Games | 14.49× | ||
| 06 | Action role-playing game | Games | 10.64× | ||
| 07 | Massively multiplayer online games | Games | 9.02× | ||
| 08 | Real-time strategy | Games | 8.59× | ||
| 09 | League of Legends | Games | 8.53× | ||
| 10 | Action-adventure game | Games | 8.35× | ||
| 11 | Mobile game | Games | 7.79× | ||
| 12 | Assassin's Creed | Games | 7.39× | ||
| 13 | Steam | Games | 6.41× | ||
| 14 | Gaming computer | Technology & Electronics | 5.61× | ||
| 15 | Micro Center | Shopping | 5.55× | ||
| 16 | Adventure game | Games | 5.38× | ||
| 17 | Pokémon | Games | 4.82× | ||
| 18 | GameStop | Games | 4.22× | ||
| 19 | Game consoles | Technology & Electronics | 4.16× | ||
| 20 | Online games | Games | 3.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.87× | |
| Family Orientation | CONSERVATISM | 1.45× | |
| Convenience Orientation | PREMIUM | 1.41× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.67× | |
| Creativity | OPEN | 0.69× | |
| Tradition | CONSERVATISM | 0.73× |
Valheim has an estimated audience of 1,316,834 people in United States, concentrated in California and Texas.
24.8% of Valheim fans are female, 75.2% are male, with an average age of 29.7 years.
Valheim fans show strongest brand affinity for Ark: Survival Evolved (101.2×), Mobile game (7.79×), and Counter-Strike: Global Offensive (14.49×) over the country average.
Valheim fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Valheim itself, the audience over-indexes on Mobile game (7.79×), Counter-Strike: Global Offensive (14.49×), Action role-playing game (10.64×), and Action-adventure game (8.35×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Valheim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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