Vegan organic gardening Audience in United States

Vegan organic gardening logo

Vegan organic gardening has an estimated audience of 1,365,953 people in United States. 71.7% are female, 28.3% are male, average age 35.7. Top regions: Oklahoma, Florida, Texas. Top brand affinities: Product design, Dog breed, UK garage, Home equity, Isometric exercise.

The average Vegan organic gardening fan in United States is 35.7 years old, more female, and lives primarily in Oklahoma. The audience is concentrated in Oklahoma, Florida, Texas. Top brand affinities include Product design, Dog breed, UK garage, with strongest over-indexing on Product design (4.42× the country average). Demographically, the Vegan organic gardening audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Urban Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 21 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Vegan organic gardening fans

Demographic split for Vegan organic gardening audience in United States
MetricValue
Female71.7%
Male28.3%
Average age35.7
Estimated audience size1,365,953

Audience persona

The typical Vegan organic gardening fan in United States is more female, around 35.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Vegan organic gardening in United States
RegionReachAffinity
Oklahoma34,2982.26×
Florida28,9370.31×
Texas28,7710.25×
North Carolina27,9980.68×
Ohio27,8850.66×
Georgia27,7710.66×
Michigan27,7590.78×
California26,6040.18×
Arizona26,5900.95×
Pennsylvania26,4730.58×
Connecticut26,2551.92×
New Mexico26,1583.82×
Oregon25,7401.64×
Virginia25,4210.76×
Maryland25,2941.08×
New Jersey25,2320.73×
Illinois24,8310.55×
New York24,4890.32×
Massachusetts24,4160.91×
Washington23,8340.87×
Colorado23,7681.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vegan organic gardening audience
BrandAffinityCategory
Product design4.42×Business & Career
Dog breed1.56×Pets & Animals
UK garage7.03×Music & Radio
Home equity2.24×Home & Garden
Isometric exercise8.92×Sports
Collectable1.61×Kids & Family
Keene, New Hampshire20×Travel & Leisure
Jesse Plemons3.16×Movies & TV
Joshua Jackson4.01×Movies & TV
Voltron: Legendary Defender14.09×Movies & TV
Historic site3.61×Arts & Culture
Staycation2.57×Home & Garden
South Asian cuisine6.95×Food & Beverages
Shiba Inu5.49×Pets & Animals
Gründerzeit12.26×Politics & Society
Nebraska Cornhuskers football2.67×Sports
9NEWS (KUSA)3.52×Movies & TV
JDSU2.18×Business & Career
Stamp collecting3.21×Home & Garden
Urban horticulture2.36×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vegan organic gardening audience
TraitClusterScore
Urban LifestyleOPEN2.33
LGBTQ+ IdentityOPEN2
Healthy LifestyleBALANCE1.98
Luxury OrientationPREMIUM1.84
MindfulnessBALANCE1.77
IndulgenceJOY1.66

Worldwide distribution

Worldwide audience distribution share by country for Vegan organic gardening
CountryShare
Germany25.8%
United States19.4%
United Kingdom5.6%

See Vegan organic gardening audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Vegan organic gardening have in United States?

Vegan organic gardening has an estimated audience of 1,365,953 people in United States, concentrated in Oklahoma and Florida.

What is the gender split and age of Vegan organic gardening fans?

71.7% of Vegan organic gardening fans are female, 28.3% are male, with an average age of 35.7 years.

Which brands do Vegan organic gardening fans like most?

Vegan organic gardening fans show strongest brand affinity for Product design (4.42×), Dog breed (1.56×), and UK garage (7.03×) over the country average.

Where do Vegan organic gardening fans live in United States?

Vegan organic gardening fans in United States are most concentrated in Oklahoma (reach 34,298), Florida (reach 28,937), and Texas (reach 28,771). These three regions account for the largest share of the active audience.

What other brands do Vegan organic gardening fans also like?

Beyond Vegan organic gardening itself, the audience over-indexes on Dog breed (1.56×), UK garage (7.03×), Home equity (2.24×), and Isometric exercise (8.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vegan organic gardening. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.