Rascasse Audience Intelligence

Water tank Audience in United States

A data profile of the people who buy, follow and care about Water tank in United States — modelled from more than twelve digital signal sources. Water tank has an estimated audience of 910,370 people in United States.

#9011among Topic in United States#1166in Home & Garden

The average Water tank fan in United States is 45.6 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Hot water storage tank, Water resources, Irrigation, with strongest over-indexing on Hot water storage tank (49.41× the country average).

Demographically, the Water tank audience skews balanced with an average age of 45.6, and over-indexes on personality traits such as DIY Mentality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Water tank fan in United States is balanced, around 45.6 years old, with strong DIY Mentality tendencies and a notable affinity for Hot water storage tank.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Water tank profile in United States.

Audience size
910K
in United States
Gender
50.3%♀
49.7% male
Age
45.6
average years
Country rank
#25203
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Water tank fans

50.3% are female, 49.7% are male, average age 45.6.

Fig. 02

Gender split

50.3%
Female
49.7%
Male
Demographic split for Water tank audience in United States
MetricValue
Female50.3%
Male49.7%
Average age45.6
Estimated audience size910,370
Fig. 03

Age distribution

Ø 45.6
average years
Age distribution of the Water tank audience in United States
Age bracketShare%
16-197%
20-2913%
30-3920%
40-4928%
50+33%
Fig. 04

Worldwide distribution

23.6%

of the worldwide Water tank audience comes from United States.

Worldwide audience distribution share by country for Water tank
CountryShare
United States23.6%
Australia8.2%
India5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Water tank audience in United States is strongest.

Fig. 05

Top regions by affinity

Water tank fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~9K1.86×
02West Virginia~7K1.62×
03Montana~4K1.54×
04Wyoming~2K1.51×
05North Dakota~3K1.34×
06South Dakota~3K1.26×
07Texas~100K1.25×
08Arizona~20K1.20×
09Alaska~2K1.20×
10Oklahoma~10K1.18×
11Arkansas~9K1.18×
12Kentucky~10K1.12×
13Idaho~5K1.11×
14Tennessee~20K1.06×
15Mississippi~8K1.04×
16Alabama~10K1.03×
17Hawaii~4K1.03×
18Nevada~9K1.02×
19Maine~3K1.02×
20Oregon~10K1.01×
21Utah~8K1.01×
22North Carolina~30K1.00×
23Iowa~8K1.00×
24Missouri~10K0.98×
25Georgia~30K0.97×
26South Carolina~10K0.96×
27Kansas~7K0.96×
28Colorado~10K0.95×
29Washington~20K0.94×
30California~90K0.93×
31Louisiana~10K0.93×
32Nebraska~4K0.90×
33Ohio~20K0.87×
34Michigan~20K0.85×
35Virginia~20K0.85×
36Indiana~10K0.85×
37Florida~50K0.84×
38Minnesota~10K0.84×
39Wisconsin~10K0.82×
40New Hampshire~3K0.82×
41Pennsylvania~20K0.78×
42Maryland~10K0.76×
43Rhode Island~2K0.76×
44Connecticut~7K0.73×
45Delaware~2K0.73×
46New York~40K0.71×
47Illinois~20K0.71×
48Washington, District of Columbia~2K0.67×
49Massachusetts~10K0.63×
50New Jersey~10K0.62×
Fig. 06

Affinity by region

Affinity by region — Water tank, United States
0.62×1.00×1.86×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Water tank audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Water tank audience
#·InterestCategoryAffinity×
01YouSeeTechnology & Electronics95.73×
02Hot water storage tankHome & Garden49.41×
03Water resourcesPolitics & Society21.59×
04IrrigationHome & Garden12.84×
05Water purificationFood & Beverages10.86×
06Water filterFood & Beverages10.12×
07Water supplyPolitics & Society9.91×
08Survival kitHealth4.37×
09SurvivalismPolitics & Society3.56×
10Drinking waterFood & Beverages3.47×
11Rural KingHome & Garden3.19×
12FireHome & Garden3.13×
13Tractor Supply CompanyShopping2.50×
14Survival skillsPolitics & Society2.47×
15TractorCars & Mobility2.25×
16Chuck NorrisMovies & TV1.95×
17Power toolHome & Garden1.92×
18CropHome & Garden1.60×
19TreeHome & Garden1.57×
20Outdoor enthusiastSports1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Water tank audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Water tank audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.33×
Risk AppetiteTHRILL1.31×
PatriotismCONSERVATISM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Water tank audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.82×
Urban LifestyleOPEN0.85×
IndulgenceJOY0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Water tank have in United States?

Water tank has an estimated audience of 910,370 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Water tank fans?

50.3% of Water tank fans are female, 49.7% are male, with an average age of 45.6 years.

03

Which brands do Water tank fans like most?

Water tank fans show strongest brand affinity for Hot water storage tank (49.41×), Water resources (21.59×), and Irrigation (12.84×) over the country average.

04

Where do Water tank fans live in United States?

Water tank fans in United States are most concentrated in Texas (reach ~100K), California (reach ~90K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Water tank fans also like?

Beyond Water tank itself, the audience over-indexes on Water resources (21.59×), Irrigation (12.84×), Water purification (10.86×), and Water supply (9.91×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Water tank audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Water tank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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