Water tank Audience in United States

Water tank has an estimated audience of 910,370 people in United States. 50.3% are female, 49.7% are male, average age 45.6. Top regions: Texas, California, Florida. Top brand affinities: Hot water storage tank, Water resources, Irrigation, Water purification, Water supply.

The average Water tank fan in United States is 45.6 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Hot water storage tank, Water resources, Irrigation, with strongest over-indexing on Hot water storage tank (49.41× the country average). Demographically, the Water tank audience skews balanced with an average age of 45.6, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Water tank fans

Demographic split for Water tank audience in United States
MetricValue
Female50.3%
Male49.7%
Average age45.6
Estimated audience size910,370

Audience persona

The typical Water tank fan in United States is balanced, around 45.6 years old, with strong Need for Security tendencies and a notable affinity for Hot water storage tank.

Top regions in United States

Top regions ranked by reach for Water tank in United States
RegionReachAffinity
Texas100,7361.29×
California97,3070.97×
Florida54,5790.89×
New York36,7470.72×
North Carolina29,0301.06×
Georgia28,0711×
Ohio24,8440.89×
Pennsylvania24,8280.81×
Arizona22,4441.21×
Illinois21,5800.71×
Michigan21,1740.89×
Tennessee20,5971.13×
Virginia19,7880.89×
Washington17,7330.97×
Missouri14,8751.01×
Indiana14,1820.85×
Colorado14,1300.98×
New Jersey13,9090.6×
Alabama13,3971.05×
Kentucky13,2081.16×
South Carolina13,0260.95×
Oklahoma12,3131.22×
Maryland11,9790.77×
Massachusetts11,1440.62×
Wisconsin11,0050.8×
Minnesota10,9380.84×
Oregon10,9171.05×
Louisiana10,8450.92×
Nevada8,9251.01×
Arkansas8,8991.19×
New Mexico8,4771.86×
Utah8,3721.03×
Iowa7,7871.04×
Mississippi7,5691.01×
West Virginia7,2341.71×
Kansas6,9640.97×
Connecticut6,0870.67×
Idaho5,0811.11×
Montana4,1361.64×
Nebraska3,8500.84×
Hawaii3,7000.95×
Maine3,0510.94×
New Hampshire2,7700.77×
South Dakota2,6391.25×
North Dakota2,6121.4×
Alaska2,3891.23×
Wyoming2,1571.6×
Rhode Island1,7970.62×
Washington, District of Columbia1,5370.56×
Delaware1,4280.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Water tank audience
BrandAffinityCategory
Hot water storage tank49.41×Home & Garden
Water resources21.59×Politics & Society
Irrigation12.84×Home & Garden
Water purification10.86×Food & Beverages
Water supply9.91×Politics & Society
Water filter10.12×Food & Beverages
Fire3.13×Home & Garden
Drinking water3.47×Food & Beverages
Survival skills2.47×Politics & Society
YouSee95.73×Technology & Electronics
Tractor Supply Company2.5×Shopping
Survivalism3.56×Politics & Society
Survival kit4.37×Health
Tractor2.25×Cars & Mobility
Power tool1.92×Home & Garden
Tree1.57×Home & Garden
Rural King3.19×Home & Garden
Outdoor enthusiast1.55×Sports
Crop1.6×Home & Garden
Chuck Norris1.95×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Water tank audience
TraitClusterScore
Need for SecurityCONSERVATISM1.91
PatriotismCONSERVATISM1.66
DIY MentalityTHRILL1.55
Quality AwarenessPREMIUM1.35
Risk AppetiteTHRILL1.29
Price SensitivityPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for Water tank
CountryShare
United States23.7%
Australia8.3%
India5.2%

See Water tank audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Water tank have in United States?

Water tank has an estimated audience of 910,370 people in United States, concentrated in Texas and California.

What is the gender split and age of Water tank fans?

50.3% of Water tank fans are female, 49.7% are male, with an average age of 45.6 years.

Which brands do Water tank fans like most?

Water tank fans show strongest brand affinity for Hot water storage tank (49.41×), Water resources (21.59×), and Irrigation (12.84×) over the country average.

Where do Water tank fans live in United States?

Water tank fans in United States are most concentrated in Texas (reach 100,736), California (reach 97,307), and Florida (reach 54,579). These three regions account for the largest share of the active audience.

What other brands do Water tank fans also like?

Beyond Water tank itself, the audience over-indexes on Water resources (21.59×), Irrigation (12.84×), Water purification (10.86×), and Water supply (9.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Water tank. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.