WGRZ Audience in United States
WGRZ has an estimated audience of 907,320 people in United States. 61.2% are female, 38.8% are male, average age 41.6. Top regions: New York, Florida, Pennsylvania. Top brand affinities: Kerala, Totally Spies!, Alaska, Minnesota, Elsword.
The average WGRZ fan in United States is 41.6 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Florida, Pennsylvania. Top brand affinities include Kerala, Totally Spies!, Alaska, with strongest over-indexing on Kerala (87.41× the country average). Demographically, the WGRZ audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Urban Lifestyle, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of WGRZ fans
| Metric | Value |
|---|---|
| Female | 61.2% |
| Male | 38.8% |
| Average age | 41.6 |
| Estimated audience size | 907,320 |
Audience persona
The typical WGRZ fan in United States is more female, around 41.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Kerala.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 680,490 | 22.53× |
| Florida | 48,698 | 0.79× |
| Pennsylvania | 31,515 | 1.03× |
| Ohio | 22,327 | 0.8× |
| Texas | 22,258 | 0.29× |
| North Carolina | 22,153 | 0.81× |
| Michigan | 17,491 | 0.74× |
| Virginia | 14,534 | 0.66× |
| Tennessee | 13,989 | 0.77× |
| California | 13,197 | 0.13× |
| Georgia | 12,689 | 0.45× |
| Indiana | 12,580 | 0.76× |
| South Carolina | 12,125 | 0.89× |
| New Jersey | 11,505 | 0.5× |
| Massachusetts | 11,395 | 0.64× |
| Illinois | 11,143 | 0.37× |
| Kentucky | 10,480 | 0.92× |
| Missouri | 10,034 | 0.69× |
| Alabama | 7,960 | 0.63× |
| Arizona | 6,799 | 0.37× |
| Wisconsin | 6,484 | 0.47× |
| Maryland | 5,981 | 0.38× |
| Colorado | 5,977 | 0.42× |
| Louisiana | 5,770 | 0.49× |
| Connecticut | 5,763 | 0.63× |
| Minnesota | 5,383 | 0.41× |
| Oklahoma | 5,123 | 0.51× |
| West Virginia | 4,592 | 1.09× |
| Arkansas | 4,495 | 0.6× |
| Washington | 4,275 | 0.23× |
| Maine | 4,209 | 1.3× |
| Nevada | 3,895 | 0.44× |
| Kansas | 3,760 | 0.53× |
| Iowa | 3,607 | 0.48× |
| Oregon | 3,492 | 0.34× |
| Mississippi | 3,270 | 0.44× |
| New Hampshire | 2,531 | 0.71× |
| Idaho | 2,238 | 0.49× |
| Nebraska | 2,170 | 0.48× |
| Utah | 2,078 | 0.26× |
| New Mexico | 2,056 | 0.45× |
| Delaware | 1,734 | 0.69× |
| Montana | 1,479 | 0.59× |
| Rhode Island | 1,455 | 0.5× |
| Vermont | 1,214 | 0.76× |
| South Dakota | 1,177 | 0.56× |
| North Dakota | 1,013 | 0.54× |
| Washington, District of Columbia | 886 | 0.32× |
| Wyoming | 851 | 0.63× |
| Hawaii | 656 | 0.17× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kerala | 87.41× | Travel & Leisure |
| Totally Spies! | 21.43× | Movies & TV |
| Alaska | 2.36× | Travel & Leisure |
| Minnesota | 2.2× | Travel & Leisure |
| Elsword | 20× | Games |
| Grover Cleveland | 10.31× | Politics & Society |
| Zoo Tycoon (series) | 20× | Games |
| Ichiro Suzuki | 7.68× | Sports |
| Rajasthan | 10.14× | Travel & Leisure |
| Google Analytics | 2.92× | Internet & Social Media |
| Goop | 3.04× | Internet & Social Media |
| Governor of Michigan | 4.03× | Politics & Society |
| Noodle (Gorillaz) | 1.83× | Music & Radio |
| Fairy godmother | 3.55× | Literature |
| Historic site | 1.92× | Arts & Culture |
| Wok | 2.92× | Food & Beverages |
| Home staging | 2.32× | Home & Garden |
| Grinch | 1.73× | Movies & TV |
| Keith Stanfield | 2.66× | Movies & TV |
| Hibachi | 3.07× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.21 |
| Need for Security | CONSERVATISM | 1.12 |
| Extroversion | THRILL | 1.09 |
| Family Orientation | CONSERVATISM | 1.09 |
| Risk Appetite | THRILL | 1.08 |
| Community Orientation | OPEN | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 95.9% |
| Canada | 1.9% |
| China | 0.6% |
See WGRZ audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does WGRZ have in United States?
WGRZ has an estimated audience of 907,320 people in United States, concentrated in New York and Florida.
What is the gender split and age of WGRZ fans?
61.2% of WGRZ fans are female, 38.8% are male, with an average age of 41.6 years.
Which brands do WGRZ fans like most?
WGRZ fans show strongest brand affinity for Kerala (87.41×), Totally Spies! (21.43×), and Alaska (2.36×) over the country average.
Where do WGRZ fans live in United States?
WGRZ fans in United States are most concentrated in New York (reach 680,490), Florida (reach 48,698), and Pennsylvania (reach 31,515). These three regions account for the largest share of the active audience.
What other brands do WGRZ fans also like?
Beyond WGRZ itself, the audience over-indexes on Totally Spies! (21.43×), Alaska (2.36×), Minnesota (2.2×), and Elsword (20×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for WGRZ. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.