Wood block Audience in United States

Wood block has an estimated audience of 792,754 people in United States. 47.4% are female, 52.6% are male, average age 42.0. Top regions: California, Texas, New York. Top brand affinities: Kajang, Israel, XE.com, Keenan Allen, Emily Giffin.
The average Wood block fan in United States is 42.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kajang, Israel, XE.com, with strongest over-indexing on Kajang (50.75× the country average). Demographically, the Wood block audience skews balanced with an average age of 42.0, and over-indexes on personality traits such as Quality Awareness, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic · Subtype: Musical instrument
Demographics of Wood block fans
| Metric | Value |
|---|---|
| Female | 47.4% |
| Male | 52.6% |
| Average age | 42.0 |
| Estimated audience size | 792,754 |
Audience persona
The typical Wood block fan in United States is balanced, around 42.0 years old, with strong Quality Awareness tendencies and a notable affinity for Kajang.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 91,318 | 1.05× |
| Texas | 75,367 | 1.11× |
| New York | 47,116 | 1.06× |
| Florida | 43,913 | 0.82× |
| Pennsylvania | 28,018 | 1.05× |
| Illinois | 27,999 | 1.06× |
| Ohio | 26,867 | 1.1× |
| Georgia | 24,333 | 1× |
| North Carolina | 23,984 | 1.01× |
| Michigan | 22,650 | 1.09× |
| Washington | 20,740 | 1.3× |
| Virginia | 19,710 | 1.02× |
| New Jersey | 19,221 | 0.95× |
| Massachusetts | 16,578 | 1.06× |
| Tennessee | 16,167 | 1.02× |
| Indiana | 15,594 | 1.08× |
| Arizona | 15,172 | 0.94× |
| Maryland | 13,785 | 1.01× |
| Missouri | 13,566 | 1.06× |
| Wisconsin | 12,928 | 1.08× |
| Colorado | 12,559 | 1.01× |
| Minnesota | 11,513 | 1.01× |
| South Carolina | 11,119 | 0.93× |
| Alabama | 10,821 | 0.98× |
| Louisiana | 10,410 | 1.02× |
| Oregon | 9,843 | 1.08× |
| Kentucky | 9,808 | 0.99× |
| Oklahoma | 8,984 | 1.02× |
| Utah | 8,706 | 1.23× |
| Connecticut | 8,380 | 1.05× |
| Iowa | 7,099 | 1.09× |
| Arkansas | 6,705 | 1.03× |
| Kansas | 6,390 | 1.02× |
| Mississippi | 5,943 | 0.91× |
| Nevada | 5,613 | 0.73× |
| Nebraska | 4,157 | 1.05× |
| New Mexico | 4,096 | 1.03× |
| New Hampshire | 4,043 | 1.29× |
| Idaho | 3,987 | 1× |
| West Virginia | 3,631 | 0.98× |
| Hawaii | 3,160 | 0.93× |
| Maine | 3,082 | 1.09× |
| Rhode Island | 2,459 | 0.97× |
| Washington, District of Columbia | 2,070 | 0.87× |
| South Dakota | 1,769 | 0.97× |
| Montana | 1,750 | 0.8× |
| Delaware | 1,643 | 0.75× |
| North Dakota | 1,436 | 0.88× |
| Vermont | 1,305 | 0.94× |
| Alaska | 1,273 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kajang | 50.75× | Travel & Leisure |
| Israel | 4.86× | Travel & Leisure |
| XE.com | 35.06× | Business & Career |
| Keenan Allen | 10.18× | Sports |
| Emily Giffin | 26.54× | Literature |
| Jeep Wagoneer | 5.01× | Cars & Mobility |
| Home equity | 1.63× | Home & Garden |
| Jingoism | 1.55× | Politics & Society |
| Home staging | 3.72× | Home & Garden |
| Vilas County, Wisconsin | 20× | Travel & Leisure |
| JDSU | 1.83× | Business & Career |
| Wikia | 1.99× | Internet & Social Media |
| Infiniti QX56 | 9.72× | Cars & Mobility |
| Nebraska Cornhuskers football | 1.84× | Sports |
| Insulin index | 6.96× | Health |
| Stamp collecting | 2.02× | Home & Garden |
| Manual labour | 2.48× | Business & Career |
| Jennifer Meyer | 5.18× | Fashion & Accessoires |
| Handmade Gifts | 1.74× | Kids & Family |
| St. Ives | 4.79× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.14 |
| Pet Ownership | JOY | 1.12 |
| DIY Mentality | THRILL | 1.06 |
| Price Sensitivity | PREMIUM | 1.01 |
| Convenience Orientation | PREMIUM | 0.94 |
| Creativity | OPEN | 0.91 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.0% |
| Brazil | 9.1% |
| France | 7.4% |
See Wood block audiences in other countries
More Musical instrument audiences in United States
- Guitar (43,711,768)
- Bass guitar (37,254,626)
- Piano (29,927,112)
- Violin (19,709,585)
- Cello (11,361,218)
Frequently asked questions
How many fans does Wood block have in United States?
Wood block has an estimated audience of 792,754 people in United States, concentrated in California and Texas.
What is the gender split and age of Wood block fans?
47.4% of Wood block fans are female, 52.6% are male, with an average age of 42.0 years.
Which brands do Wood block fans like most?
Wood block fans show strongest brand affinity for Kajang (50.75×), Israel (4.86×), and XE.com (35.06×) over the country average.
Where do Wood block fans live in United States?
Wood block fans in United States are most concentrated in California (reach 91,318), Texas (reach 75,367), and New York (reach 47,116). These three regions account for the largest share of the active audience.
What other brands do Wood block fans also like?
Beyond Wood block itself, the audience over-indexes on Israel (4.86×), XE.com (35.06×), Keenan Allen (10.18×), and Emily Giffin (26.54×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Wood block. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.