A data profile of the people who buy, follow and care about Tattoo ink in Brazil — modelled from more than twelve digital signal sources. Tattoo ink has an estimated audience of 3,999,988 people in Brazil.
Tattoo ink has an estimated audience of 3,999,988 people in Brazil. 56.0% are female, 44.0% are male, average age 33.0. Top brand affinities: Instagram, Superman, Pop music, Rock music, Body modification.
Top brand affinities include Instagram, Superman, Pop music, with strongest over-indexing on Instagram (1.57× the country average).
Demographically, the Tattoo ink audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Extroversion, Community Orientation.
The typical Tattoo ink fan in Brazil is more female, around 33.0 years old, with strong Extroversion tendencies and a notable affinity for Instagram.
The key figures that characterise the Tattoo ink profile in Brazil.
56.0% are female, 44.0% are male, average age 33.0.
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 33.0 |
| Estimated audience size | 3,999,988 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 29% | |
| 20-29 | 30% | |
| 30-39 | 20% | |
| 40-49 | 13% | |
| 50+ | 8% |
of the worldwide Tattoo ink audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 19.7% |
| China | 10.0% |
| Japan | 9.3% |
The strongest cross-interests of the Tattoo ink audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tattoo removal | Fashion & Accessoires | 5.73× | ||
| 02 | Body modification | Beauty & Wellness | 3.67× | ||
| 03 | Vikings (TV series) | Movies & TV | 3.04× | ||
| 04 | Reggaeton | Music & Radio | 1.89× | ||
| 05 | Contemporary art | Arts & Culture | 1.81× | ||
| 06 | mulheres | Movies & TV | 1.77× | ||
| 07 | Epic Games | Games | 1.73× | ||
| 08 | Sweepstakes | Games | 1.70× | ||
| 09 | Pop music | Music & Radio | 1.67× | ||
| 10 | WebMotors | Cars & Mobility | 1.66× | ||
| 11 | Nail art | Beauty & Wellness | 1.64× | ||
| 12 | Hip hop music | Music & Radio | 1.63× | ||
| 13 | Betfair | Games | 1.58× | ||
| 14 | Beleza na Web | Shopping | 1.58× | ||
| 15 | Internet & Social Media | 1.57× | |||
| 16 | Rock music | Music & Radio | 1.57× | ||
| 17 | Smart Fit | Sports | 1.54× | ||
| 18 | Sportingbet | Sports | 1.52× | ||
| 19 | Superman | Movies & TV | 1.51× | ||
| 20 | Jazz music | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 2.08× | |
| Community Orientation | OPEN | 1.40× | |
| Early Adopter Mentality | POWER | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.51× | |
| Tradition | CONSERVATISM | 0.59× | |
| Spirituality | BALANCE | 0.64× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Tattoo ink. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.