A data profile of the people who buy, follow and care about Photographer in Switzerland — modelled from more than twelve digital signal sources. Photographer has an estimated audience of 1,344,165 people in Switzerland.
Photographer has an estimated audience of 1,344,165 people in Switzerland. 54.0% are female, 46.0% are male, average age 44.0. Top brand affinities: Coop, Swiss International Air Lines, Hornbach, Conforama, Nature.
Top brand affinities include Coop, Swiss International Air Lines, Hornbach, with strongest over-indexing on Coop (1.75× the country average).
Demographically, the Photographer audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Extroversion, Community Orientation.
The typical Photographer fan in Switzerland is balanced, around 44.0 years old, with strong Extroversion tendencies and a notable affinity for Coop.
The key figures that characterise the Photographer profile in Switzerland.
54.0% are female, 46.0% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 44.0 |
| Estimated audience size | 1,344,165 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 18% | |
| 30-39 | 22% | |
| 40-49 | 24% | |
| 50+ | 29% |
of the worldwide Photographer audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 20.0% |
| Japan | 5.4% |
| Italy | 4.9% |
The strongest cross-interests of the Photographer audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Digital photography | Business & Career | 2.35× | ||
| 02 | Travel photography | Technology & Electronics | 2.34× | ||
| 03 | Instant messaging | Internet & Social Media | 2.30× | ||
| 04 | Hornbach | Shopping | 2.13× | ||
| 05 | Drawing | Home & Garden | 2.11× | ||
| 06 | Weddings | Kids & Family | 2.02× | ||
| 07 | Tattoos | Fashion & Accessoires | 1.98× | ||
| 08 | Toys | Games | 1.87× | ||
| 09 | Swiss International Air Lines | Travel & Leisure | 1.82× | ||
| 10 | Bars | Travel & Leisure | 1.82× | ||
| 11 | Wikipedia | Internet & Social Media | 1.80× | ||
| 12 | Dogs | Pets & Animals | 1.79× | ||
| 13 | Coop | Food & Beverages | 1.75× | ||
| 14 | Conforama | Home & Garden | 1.73× | ||
| 15 | Happiness | Health | 1.72× | ||
| 16 | Psychology | Business & Career | 1.69× | ||
| 17 | Concerts | Music & Radio | 1.62× | ||
| 18 | Nature | Home & Garden | 1.61× | ||
| 19 | Education | Business & Career | 1.55× | ||
| 20 | Spas | Beauty & Wellness | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.63× | |
| Community Orientation | OPEN | 1.58× | |
| Pet Ownership | JOY | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.66× | |
| Price Sensitivity | PREMIUM | 0.81× | |
| Quality Awareness | PREMIUM | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for Photographer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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