Rascasse Audience Intelligence

Altmarkt-Galerie Audience in Germany

A data profile of the people who buy, follow and care about Altmarkt-Galerie in Germany — modelled from more than twelve digital signal sources. Altmarkt-Galerie has an estimated audience of 936,629 people in Germany.

#25among Shopping mall in Germany#519among POI in Germany#221in Shopping

The average Altmarkt-Galerie fan in Germany is 40.7 years old, more female, and lives primarily in Sachsen.

The audience is concentrated in Sachsen, Brandenburg, Nordrhein-Westfalen.

Top brand affinities include Nature, Family, Tagesschau, with strongest over-indexing on Nature (2.56× the country average).

Demographically, the Altmarkt-Galerie audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Indulgence, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Altmarkt-Galerie fan in Germany is more female, around 40.7 years old, with strong Indulgence tendencies and a notable affinity for Nature.

Category: Shopping · Type: POI · Subtype: Shopping mall

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Altmarkt-Galerie profile in Germany.

Audience size
937K
in Germany
Gender
58.2%♀
41.8% male
Age
40.7
average years
Country rank
#6919
POI in Germany
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Altmarkt-Galerie fans

58.2% are female, 41.8% are male, average age 40.7.

Fig. 02

Gender split

58.2%
Female
41.8%
Male
Demographic split for Altmarkt-Galerie audience in Germany
MetricValue
Female58.2%
Male41.8%
Average age40.7
Estimated audience size936,629
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Altmarkt-Galerie audience in Germany
Age bracketShare%
16-1914%
20-2919%
30-3923%
40-4924%
50+20%
Fig. 04

Worldwide distribution

96.6%

of the worldwide Altmarkt-Galerie audience comes from Germany.

Worldwide audience distribution share by country for Altmarkt-Galerie
CountryShare
Germany96.6%
China0.4%
Poland0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Altmarkt-Galerie audience in Germany is strongest.

Fig. 05

Top regions by affinity

Altmarkt-Galerie fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~600K13.37×
02Brandenburg~30K1.00×
03Bremen~5K0.70×
04Saarland~7K0.68×
05Thüringen~10K0.48×
06Sachsen-Anhalt~9K0.40×
07Berlin~10K0.37×
08Mecklenburg-Vorpommern~6K0.36×
09Schleswig-Holstein~10K0.32×
10Rheinland-Pfalz~10K0.31×
11Hamburg~6K0.28×
12Hessen~10K0.20×
13Niedersachsen~10K0.18×
14Baden-Württemberg~20K0.16×
15Bayern~20K0.15×
16Nordrhein-Westfalen~20K0.12×
Fig. 06

Affinity by region

Affinity by region — Altmarkt-Galerie, Germany
0.12×1.00×13.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Altmarkt-Galerie audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Altmarkt-Galerie audience
#·InterestCategoryAffinity×
01Bedroom furnitureHome & Garden4.47×
02DresdenTravel & Leisure3.68×
03Dynamo DresdenSports2.93×
04NatureHome & Garden2.56×
05VacationsTravel & Leisure2.52×
06MSNNews2.34×
07FamilyKids & Family2.08×
08EmailTechnology & Electronics2.04×
09RefrigeratorHome & Garden1.96×
10LodgingTravel & Leisure1.94×
11Roland KaiserMusic & Radio1.93×
12TagesschauMovies & TV1.91×
13VolunteeringPolitics & Society1.89×
14FocusNews1.77×
15KitchenHome & Garden1.73×
16TransfermarktSports1.73×
17StuttgartTravel & Leisure1.65×
18Müller (company)Food & Beverages1.60×
19German languagePolitics & Society1.58×
20DüsseldorfTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Altmarkt-Galerie audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Altmarkt-Galerie audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.40×
PatriotismCONSERVATISM1.33×
Community OrientationOPEN1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Altmarkt-Galerie audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.90×
Social Media UsageJOY0.97×
Career OrientationPOWER1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Altmarkt-Galerie have in Germany?

Altmarkt-Galerie has an estimated audience of 936,629 people in Germany, concentrated in Sachsen and Brandenburg.

02

What is the gender split and age of Altmarkt-Galerie fans?

58.2% of Altmarkt-Galerie fans are female, 41.8% are male, with an average age of 40.7 years.

03

Which brands do Altmarkt-Galerie fans like most?

Altmarkt-Galerie fans show strongest brand affinity for Nature (2.56×), Family (2.08×), and Tagesschau (1.91×) over the country average.

04

Where do Altmarkt-Galerie fans live in Germany?

Altmarkt-Galerie fans in Germany are most concentrated in Sachsen (reach ~600K), Brandenburg (reach ~30K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Altmarkt-Galerie fans also like?

Beyond Altmarkt-Galerie itself, the audience over-indexes on Family (2.08×), Tagesschau (1.91×), Bedroom furniture (4.47×), and Vacations (2.52×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Altmarkt-Galerie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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