Bad Pyrmonter Audience in Germany
Bad Pyrmonter has an estimated audience of 1,080,552 people in Germany. 54.1% are female, 45.9% are male, average age 40.3. Top regions: Niedersachsen, Nordrhein-Westfalen, Hessen. Top brand affinities: Goes, Stradivarius, Škoda Kodiaq, Time (magazine), Home Delivery.
The average Bad Pyrmonter fan in Germany is 40.3 years old, balanced, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Hessen. Top brand affinities include Goes, Stradivarius, Škoda Kodiaq, with strongest over-indexing on Goes (1.51× the country average). Demographically, the Bad Pyrmonter audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as DIY Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand · Subtype: Mineral water
Demographics of Bad Pyrmonter fans
| Metric | Value |
|---|---|
| Female | 54.1% |
| Male | 45.9% |
| Average age | 40.3 |
| Estimated audience size | 1,080,552 |
Audience persona
The typical Bad Pyrmonter fan in Germany is balanced, around 40.3 years old, with strong DIY Mentality tendencies and a notable affinity for Goes.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 503,000 | 4.79× |
| Nordrhein-Westfalen | 411,908 | 1.74× |
| Hessen | 62,315 | 0.76× |
| Bayern | 53,466 | 0.31× |
| Baden-Württemberg | 47,602 | 0.32× |
| Schleswig-Holstein | 35,522 | 0.92× |
| Rheinland-Pfalz | 27,972 | 0.52× |
| Hamburg | 27,914 | 1.14× |
| Berlin | 27,401 | 0.57× |
| Sachsen | 20,930 | 0.39× |
| Sachsen-Anhalt | 19,810 | 0.71× |
| Brandenburg | 19,323 | 0.58× |
| Thüringen | 19,141 | 0.7× |
| Bremen | 14,493 | 1.57× |
| Mecklenburg-Vorpommern | 12,894 | 0.63× |
| Saarland | 4,870 | 0.37× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goes | 1.51× | Travel & Leisure |
| Stradivarius | 1.87× | Shopping |
| Škoda Kodiaq | 1.71× | Cars & Mobility |
| Time (magazine) | 1.54× | News |
| Home Delivery | 1.73× | Food & Beverages |
| Esra Erol | 3.06× | Movies & TV |
| Corfu (regional unit) | 1.73× | Travel & Leisure |
| Preacher (comics) | 3.45× | Literature |
| Theocracy | 5× | Music & Radio |
| Keeper (password manager) | 2.01× | Technology & Electronics |
| Video izle | 1.56× | |
| Emperor Entertainment Group | 1.74× | Business & Career |
| Volvo V60 | 2.09× | Cars & Mobility |
| Alaska | 1.51× | Travel & Leisure |
| The Equalizer | 1.96× | Movies & TV |
| Carrie (novel) | 2.18× | Literature |
| Braun Büffel | 3.35× | Fashion & Accessoires |
| Buddy – The Buddy Holly Story | 1.72× | Music & Radio |
| Vijesti.ba | 1.5× | News |
| Zamalek SC | 2.16× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.26 |
| Indulgence | JOY | 1.22 |
| Healthy Lifestyle | BALANCE | 1.19 |
| Convenience Orientation | PREMIUM | 1.19 |
| Pet Ownership | JOY | 1.18 |
| Sports Activity | POWER | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.0% |
| Netherlands | 1.2% |
| Austria | 0.5% |
See Bad Pyrmonter audiences in other countries
More Mineral water audiences in Germany
- Gerolsteiner (804,877)
- Lichtenauer (486,066)
- San Pellegrino (333,773)
- Panna (water) (288,049)
- Volvic (265,033)
Frequently asked questions
How many fans does Bad Pyrmonter have in Germany?
Bad Pyrmonter has an estimated audience of 1,080,552 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.
What is the gender split and age of Bad Pyrmonter fans?
54.1% of Bad Pyrmonter fans are female, 45.9% are male, with an average age of 40.3 years.
Which brands do Bad Pyrmonter fans like most?
Bad Pyrmonter fans show strongest brand affinity for Goes (1.51×), Stradivarius (1.87×), and Škoda Kodiaq (1.71×) over the country average.
Where do Bad Pyrmonter fans live in Germany?
Bad Pyrmonter fans in Germany are most concentrated in Niedersachsen (reach 503,000), Nordrhein-Westfalen (reach 411,908), and Hessen (reach 62,315). These three regions account for the largest share of the active audience.
What other brands do Bad Pyrmonter fans also like?
Beyond Bad Pyrmonter itself, the audience over-indexes on Stradivarius (1.87×), Škoda Kodiaq (1.71×), Time (magazine) (1.54×), and Home Delivery (1.73×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bad Pyrmonter. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.