Café racer Audience in Germany
Café racer has an estimated audience of 764,850 people in Germany. 21.6% are female, 78.4% are male, average age 36.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Motorcycle helmet, Touring motorcycle, Motorcycle accessories, Custom motorcycle, Electric motorcycles and scooters.
The average Café racer fan in Germany is 36.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Motorcycle helmet, Touring motorcycle, Motorcycle accessories, with strongest over-indexing on Motorcycle helmet (12.45× the country average). Demographically, the Café racer audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Luxury Orientation, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model
Demographics of Café racer fans
| Metric | Value |
|---|---|
| Female | 21.6% |
| Male | 78.4% |
| Average age | 36.2 |
| Estimated audience size | 764,850 |
Audience persona
The typical Café racer fan in Germany is more male, around 36.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Motorcycle helmet.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 160,244 | 0.96× |
| Bayern | 128,096 | 1.04× |
| Baden-Württemberg | 112,713 | 1.08× |
| Niedersachsen | 82,289 | 1.11× |
| Hessen | 58,253 | 1× |
| Sachsen | 42,795 | 1.14× |
| Rheinland-Pfalz | 40,629 | 1.06× |
| Berlin | 32,773 | 0.96× |
| Schleswig-Holstein | 27,675 | 1.01× |
| Brandenburg | 26,240 | 1.11× |
| Sachsen-Anhalt | 17,881 | 0.9× |
| Hamburg | 17,542 | 1.01× |
| Thüringen | 17,133 | 0.88× |
| Mecklenburg-Vorpommern | 14,197 | 0.97× |
| Saarland | 8,685 | 0.92× |
| Bremen | 5,540 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Motorcycle helmet | 12.45× | Cars & Mobility |
| Touring motorcycle | 11.36× | Cars & Mobility |
| Motorcycle accessories | 9.04× | Cars & Mobility |
| Custom motorcycle | 9.18× | Cars & Mobility |
| Electric motorcycles and scooters | 9.42× | Cars & Mobility |
| Harley-Davidson | 9.05× | Cars & Mobility |
| Sport bike | 7.65× | Cars & Mobility |
| Motorcycle racing | 6.52× | Cars & Mobility |
| Motorcycle club | 7.49× | Cars & Mobility |
| Motorcycling | 5.95× | Cars & Mobility |
| Motorcycle sport | 6.9× | Sports |
| Vespa | 10.42× | Cars & Mobility |
| Indian (motorcycle) | 11.99× | Cars & Mobility |
| Cruiser (motorcycle) | 10.04× | Cars & Mobility |
| Drag racing | 7.41× | Cars & Mobility |
| Scooters | 5.61× | Cars & Mobility |
| Local bike shop | 8.86× | Sports |
| MotoGP | 6.59× | Sports |
| Ducati | 9.14× | Cars & Mobility |
| Reading | 2.09× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.54 |
| DIY Mentality | THRILL | 1.46 |
| Patriotism | CONSERVATISM | 1.38 |
| Travelling | THRILL | 1.25 |
| Extroversion | THRILL | 1.24 |
| Sports Activity | POWER | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.2% |
| Germany | 11.2% |
| Indonesia | 8.2% |
See Café racer audiences in other countries
More Cars & Mobility audiences in Germany
- Volkswagen Golf (2,530,029)
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- Skoda Kodiaq (2,380,498)
- Škoda Kodiaq (2,054,261)
- Volkswagen T-Roc (1,799,230)
Frequently asked questions
How many fans does Café racer have in Germany?
Café racer has an estimated audience of 764,850 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Café racer fans?
21.6% of Café racer fans are female, 78.4% are male, with an average age of 36.2 years.
Which brands do Café racer fans like most?
Café racer fans show strongest brand affinity for Motorcycle helmet (12.45×), Touring motorcycle (11.36×), and Motorcycle accessories (9.04×) over the country average.
Where do Café racer fans live in Germany?
Café racer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 160,244), Bayern (reach 128,096), and Baden-Württemberg (reach 112,713). These three regions account for the largest share of the active audience.
What other brands do Café racer fans also like?
Beyond Café racer itself, the audience over-indexes on Touring motorcycle (11.36×), Motorcycle accessories (9.04×), Custom motorcycle (9.18×), and Electric motorcycles and scooters (9.42×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Café racer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.