Cross-country cycling Audience in Germany
Cross-country cycling has an estimated audience of 2,940,425 people in Germany. 32.6% are female, 67.4% are male, average age 38.1. Top regions: Rheinland-Pfalz, Brandenburg, Baden-Württemberg. Top brand affinities: Tour de France, Mountain biking, Alpine skiing, Vuelta a España, IHF World Men's Handball Championship.
The average Cross-country cycling fan in Germany is 38.1 years old, more male, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Brandenburg, Baden-Württemberg. Top brand affinities include Tour de France, Mountain biking, Alpine skiing, with strongest over-indexing on Tour de France (14.27× the country average). Demographically, the Cross-country cycling audience skews more male with an average age of 38.1, and over-indexes on personality traits such as Sports Activity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Cross-country cycling fans
| Metric | Value |
|---|---|
| Female | 32.6% |
| Male | 67.4% |
| Average age | 38.1 |
| Estimated audience size | 2,940,425 |
Audience persona
The typical Cross-country cycling fan in Germany is more male, around 38.1 years old, with strong Sports Activity tendencies and a notable affinity for Tour de France.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 199,199 | 1.35× |
| Brandenburg | 192,978 | 2.12× |
| Baden-Württemberg | 183,492 | 0.46× |
| Bayern | 177,512 | 0.38× |
| Sachsen | 173,331 | 1.2× |
| Nordrhein-Westfalen | 172,684 | 0.27× |
| Hessen | 136,804 | 0.61× |
| Berlin | 122,118 | 0.93× |
| Hamburg | 112,266 | 1.69× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tour de France | 14.27× | Sports |
| Mountain biking | 10.31× | Sports |
| Alpine skiing | 4.6× | Sports |
| Vuelta a España | 11.44× | Sports |
| IHF World Men's Handball Championship | 3.85× | Sports |
| Shimano | 6.24× | Cars & Mobility |
| Livemusic | 2.88× | Music & Radio |
| Arnold Schwarzenegger | 5.52× | Movies & TV |
| Kawasaki | 5.41× | Cars & Mobility |
| FIS Alpine Ski World Cup | 6.33× | Sports |
| Bicycle helmet | 6.6× | Cars & Mobility |
| Burton Snowboards | 11.71× | Sports |
| Sustainable transport | 5× | Cars & Mobility |
| Motorcycle helmet | 3.93× | Cars & Mobility |
| Ryanair | 2.02× | Travel & Leisure |
| Motocross | 4.62× | Sports |
| Camping | 1.95× | Travel & Leisure |
| Electric bicycle | 3.16× | Cars & Mobility |
| Solar panel | 3.15× | Home & Garden |
| Ski resort | 2.76× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.64 |
| Travelling | THRILL | 1.33 |
| Urban Lifestyle | OPEN | 1.23 |
| Sustainability | BALANCE | 1.21 |
| DIY Mentality | THRILL | 1.17 |
| Luxury Orientation | PREMIUM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.6% |
| Germany | 10.9% |
| Italy | 8.4% |
See Cross-country cycling audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Cross-country cycling have in Germany?
Cross-country cycling has an estimated audience of 2,940,425 people in Germany, concentrated in Rheinland-Pfalz and Brandenburg.
What is the gender split and age of Cross-country cycling fans?
32.6% of Cross-country cycling fans are female, 67.4% are male, with an average age of 38.1 years.
Which brands do Cross-country cycling fans like most?
Cross-country cycling fans show strongest brand affinity for Tour de France (14.27×), Mountain biking (10.31×), and Alpine skiing (4.6×) over the country average.
Where do Cross-country cycling fans live in Germany?
Cross-country cycling fans in Germany are most concentrated in Rheinland-Pfalz (reach 199,199), Brandenburg (reach 192,978), and Baden-Württemberg (reach 183,492). These three regions account for the largest share of the active audience.
What other brands do Cross-country cycling fans also like?
Beyond Cross-country cycling itself, the audience over-indexes on Mountain biking (10.31×), Alpine skiing (4.6×), Vuelta a España (11.44×), and IHF World Men's Handball Championship (3.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cross-country cycling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.