Freestyle skiing Audience in Germany
Freestyle skiing has an estimated audience of 2,135,462 people in Germany. 48.7% are female, 51.3% are male, average age 36.1. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Alpine skiing, Home Interior Design, Horse training, Horse breeding, Horse & Rider.
The average Freestyle skiing fan in Germany is 36.1 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Alpine skiing, Home Interior Design, Horse training, with strongest over-indexing on Alpine skiing (1.95× the country average). Demographically, the Freestyle skiing audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Sports Activity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Freestyle skiing fans
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 36.1 |
| Estimated audience size | 2,135,462 |
Audience persona
The typical Freestyle skiing fan in Germany is balanced, around 36.1 years old, with strong Sports Activity tendencies and a notable affinity for Alpine skiing.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 879,260 | 2.56× |
| Baden-Württemberg | 507,193 | 1.74× |
| Nordrhein-Westfalen | 349,315 | 0.75× |
| Hessen | 187,649 | 1.15× |
| Sachsen | 168,107 | 1.61× |
| Niedersachsen | 114,428 | 0.55× |
| Rheinland-Pfalz | 97,288 | 0.91× |
| Berlin | 74,024 | 0.78× |
| Thüringen | 68,318 | 1.26× |
| Brandenburg | 49,464 | 0.75× |
| Sachsen-Anhalt | 38,945 | 0.7× |
| Hamburg | 32,665 | 0.68× |
| Schleswig-Holstein | 30,138 | 0.39× |
| Saarland | 23,330 | 0.89× |
| Mecklenburg-Vorpommern | 22,200 | 0.54× |
| Bremen | 13,613 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alpine skiing | 1.95× | Sports |
| Home Interior Design | 1.78× | Home & Garden |
| Horse training | 1.7× | Pets & Animals |
| Horse breeding | 1.6× | Pets & Animals |
| Horse & Rider | 1.72× | Pets & Animals |
| Home Interiors | 1.81× | Home & Garden |
| Dog harness | 1.62× | Pets & Animals |
| Unique Gifts | 1.83× | Shopping |
| DIY Projects | 1.92× | Home & Garden |
| Equine nutrition | 1.7× | Pets & Animals |
| Outdoors | 1.7× | Travel & Leisure |
| Pug | 1.6× | Pets & Animals |
| Handmade | 1.56× | Home & Garden |
| Starter home | 1.79× | Home & Garden |
| Rottweiler | 1.62× | Pets & Animals |
| Hiking boot | 1.94× | Fashion & Accessoires |
| Bicycle touring | 1.58× | Sports |
| Bulldog | 1.59× | Pets & Animals |
| Ski mountaineering | 1.96× | Sports |
| Deutschrap | 1.56× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.63 |
| Risk Appetite | THRILL | 1.62 |
| Travelling | THRILL | 1.6 |
| Sustainability | BALANCE | 1.58 |
| Luxury Orientation | PREMIUM | 1.5 |
| DIY Mentality | THRILL | 1.49 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.6% |
| Japan | 10.1% |
| Germany | 8.2% |
See Freestyle skiing audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Freestyle skiing have in Germany?
Freestyle skiing has an estimated audience of 2,135,462 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Freestyle skiing fans?
48.7% of Freestyle skiing fans are female, 51.3% are male, with an average age of 36.1 years.
Which brands do Freestyle skiing fans like most?
Freestyle skiing fans show strongest brand affinity for Alpine skiing (1.95×), Home Interior Design (1.78×), and Horse training (1.7×) over the country average.
Where do Freestyle skiing fans live in Germany?
Freestyle skiing fans in Germany are most concentrated in Bayern (reach 879,260), Baden-Württemberg (reach 507,193), and Nordrhein-Westfalen (reach 349,315). These three regions account for the largest share of the active audience.
What other brands do Freestyle skiing fans also like?
Beyond Freestyle skiing itself, the audience over-indexes on Home Interior Design (1.78×), Horse training (1.7×), Horse breeding (1.6×), and Horse & Rider (1.72×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Freestyle skiing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.