Fritz-Kola Audience in Germany
Fritz-Kola has an estimated audience of 610,760 people in Germany. 57.5% are female, 42.5% are male, average age 39.2. Top brand affinities: Gil Ofarim, Corfu (regional unit), Progressive rock, Product design, Stradivarius.
Top brand affinities include Gil Ofarim, Corfu (regional unit), Progressive rock, with strongest over-indexing on Gil Ofarim (2.97× the country average). Demographically, the Fritz-Kola audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
Category: Food & Beverages · Type: Brand · Subtype: Soft drinks
Demographics of Fritz-Kola fans
| Metric | Value |
|---|---|
| Female | 57.5% |
| Male | 42.5% |
| Average age | 39.2 |
| Estimated audience size | 610,760 |
Audience persona
The typical Fritz-Kola fan in Germany is more female, around 39.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Gil Ofarim.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.97× | Music & Radio |
| Corfu (regional unit) | 6.42× | Travel & Leisure |
| Progressive rock | 1.9× | Music & Radio |
| Product design | 1.85× | Business & Career |
| Stradivarius | 1.6× | Shopping |
| Škoda Kodiaq | 1.73× | Cars & Mobility |
| Joko Winterscheidt | 2.95× | Movies & TV |
| Keeper (password manager) | 2.59× | Technology & Electronics |
| Home Delivery | 1.64× | Food & Beverages |
| Haute Route | 7.57× | Sports |
| Picnic | 1.9× | Kids & Family |
| Sixx | 1.62× | Movies & TV |
| Durban University of Technology | 2.45× | Business & Career |
| Cockpit | 3.58× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.12× | Music & Radio |
| Graham Greene (actor) | 1.72× | |
| Eco Friendly Living | 1.62× | Home & Garden |
| Low-carbon emission | 2.48× | Politics & Society |
| San Gil | 1.66× | Travel & Leisure |
| Indigenous Australian art | 2.3× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.85 |
| Indulgence | JOY | 1.57 |
| Sustainability | BALANCE | 1.46 |
| Urban Lifestyle | OPEN | 1.44 |
| DIY Mentality | THRILL | 1.36 |
| Healthy Lifestyle | BALANCE | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 59.6% |
| Netherlands | 7.2% |
| Spain | 6.2% |
See Fritz-Kola audiences in other countries
More Soft drinks audiences in Germany
- Coca-Cola (1,770,143)
- Punica (739,198)
- Squirt (soft drink) (594,016)
- Dr Pepper (506,447)
- Fanta (491,361)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Fritz-Kola. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.