Hanukkah Audience in Germany
Hanukkah has an estimated audience of 254,098 people in Germany. 64.3% are female, 35.7% are male, average age 34.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Stradivarius, Friedrich Gulda, Inha University, Natural rubber.
The average Hanukkah fan in Germany is 34.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Stradivarius, Friedrich Gulda, with strongest over-indexing on Progressive rock (1.95× the country average). Demographically, the Hanukkah audience skews more female with an average age of 34.8, and over-indexes on personality traits such as LGBTQ+ Identity, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Event
Demographics of Hanukkah fans
| Metric | Value |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
| Average age | 34.8 |
| Estimated audience size | 254,098 |
Audience persona
The typical Hanukkah fan in Germany is more female, around 34.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 64,771 | 1.14× |
| Bayern | 44,141 | 1.05× |
| Baden-Württemberg | 33,157 | 0.93× |
| Hessen | 26,500 | 1.34× |
| Niedersachsen | 25,555 | 1.01× |
| Berlin | 19,891 | 1.71× |
| Rheinland-Pfalz | 12,669 | 0.97× |
| Sachsen | 10,956 | 0.86× |
| Schleswig-Holstein | 8,705 | 0.93× |
| Brandenburg | 7,935 | 0.98× |
| Hamburg | 6,998 | 1.19× |
| Sachsen-Anhalt | 4,862 | 0.72× |
| Thüringen | 4,798 | 0.72× |
| Mecklenburg-Vorpommern | 3,378 | 0.68× |
| Saarland | 2,448 | 0.77× |
| Bremen | 2,238 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 1.95× | Music & Radio |
| Stradivarius | 1.88× | Shopping |
| Friedrich Gulda | 21.36× | Music & Radio |
| Inha University | 17.7× | Business & Career |
| Natural rubber | 2.23× | Cars & Mobility |
| Nurse education | 2.2× | Kids & Family |
| Nationality | 2.49× | Politics & Society |
| 3D printing | 1.76× | Technology & Electronics |
| Home Delivery | 2.11× | Food & Beverages |
| Business English | 1.67× | Business & Career |
| Gilbert Burns (fighter) | 9.63× | Sports |
| Enzkreis | 5.53× | Travel & Leisure |
| Hypertext | 1.69× | Technology & Electronics |
| Helvellyn | 16.89× | Travel & Leisure |
| Volvo V60 | 2.48× | Cars & Mobility |
| Glastonbury | 4.56× | Travel & Leisure |
| Roaming | 2× | Technology & Electronics |
| Emperor Entertainment Group | 1.76× | Business & Career |
| Filmnächte am Elbufer | 4.18× | Movies & TV |
| Superior Hiking Trail | 5.1× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 5.08 |
| Spirituality | BALANCE | 3.15 |
| Community Orientation | OPEN | 2.03 |
| Career Orientation | POWER | 1.4 |
| Sustainability | BALANCE | 1.38 |
| Travelling | THRILL | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.1% |
| Israel | 11.4% |
| United Kingdom | 6.9% |
See Hanukkah audiences in other countries
More Politics & Society audiences in Germany
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
- 2. Bundesliga (13,064,500)
- Formula One (7,925,251)
Frequently asked questions
How many fans does Hanukkah have in Germany?
Hanukkah has an estimated audience of 254,098 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hanukkah fans?
64.3% of Hanukkah fans are female, 35.7% are male, with an average age of 34.8 years.
Which brands do Hanukkah fans like most?
Hanukkah fans show strongest brand affinity for Progressive rock (1.95×), Stradivarius (1.88×), and Friedrich Gulda (21.36×) over the country average.
Where do Hanukkah fans live in Germany?
Hanukkah fans in Germany are most concentrated in Nordrhein-Westfalen (reach 64,771), Bayern (reach 44,141), and Baden-Württemberg (reach 33,157). These three regions account for the largest share of the active audience.
What other brands do Hanukkah fans also like?
Beyond Hanukkah itself, the audience over-indexes on Stradivarius (1.88×), Friedrich Gulda (21.36×), Inha University (17.7×), and Natural rubber (2.23×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hanukkah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.