A data profile of the people who buy, follow and care about Jeep Compass in Germany — modelled from more than twelve digital signal sources. Jeep Compass has an estimated audience of 535,290 people in Germany.
The average Jeep Compass fan in Germany is 42.6 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Jeep Renegade (BU), Ford EcoSport, Commerzbank, with strongest over-indexing on Jeep Renegade (BU) (11.78× the country average).
Demographically, the Jeep Compass audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Risk Appetite, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Jeep Compass fan in Germany is more male, around 42.6 years old, with strong Risk Appetite tendencies and a notable affinity for Jeep Renegade (BU).
The key figures that characterise the Jeep Compass profile in Germany.
23.7% are female, 76.3% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 23.7% |
| Male | 76.3% |
| Average age | 42.6 |
| Estimated audience size | 535,290 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 12% | |
| 30-39 | 19% | |
| 40-49 | 27% | |
| 50+ | 26% |
of the worldwide Jeep Compass audience comes from Germany.
| Country | Share |
|---|---|
| Brazil | 30.5% |
| United States | 13.1% |
| Italy | 9.9% |
Where the Jeep Compass audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~90K | 1.28× | |
| 02 | Hessen | ~50K | 1.23× | |
| 03 | Saarland | ~8K | 1.14× | |
| 04 | Nordrhein-Westfalen | ~100K | 1.11× | |
| 05 | Brandenburg | ~20K | 1.11× | |
| 06 | Bayern | ~100K | 1.10× | |
| 07 | Berlin | ~30K | 1.09× | |
| 08 | Rheinland-Pfalz | ~30K | 1.06× | |
| 09 | Hamburg | ~10K | 1.06× | |
| 10 | Thüringen | ~10K | 0.95× | |
| 11 | Schleswig-Holstein | ~20K | 0.92× | |
| 12 | Niedersachsen | ~50K | 0.89× | |
| 13 | Sachsen-Anhalt | ~10K | 0.85× | |
| 14 | Sachsen | ~20K | 0.81× | |
| 15 | Mecklenburg-Vorpommern | ~8K | 0.81× | |
| 16 | Bremen | ~3K | 0.70× |
The strongest cross-interests of the Jeep Compass audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jeep Renegade (BU) | Cars & Mobility | 11.78× | ||
| 02 | Ford EcoSport | Cars & Mobility | 11.11× | ||
| 03 | Toyota Hilux | Cars & Mobility | 6.52× | ||
| 04 | Nico Hülkenberg | Sports | 5.19× | ||
| 05 | Jeep Wrangler | Cars & Mobility | 4.35× | ||
| 06 | Jeep | Cars & Mobility | 4.17× | ||
| 07 | All-terrain vehicle | Cars & Mobility | 2.62× | ||
| 08 | Drag racing | Cars & Mobility | 2.46× | ||
| 09 | Auto maintenance | Cars & Mobility | 2.18× | ||
| 10 | Backcountry skiing | Sports | 2.12× | ||
| 11 | Hyundai | Cars & Mobility | 1.94× | ||
| 12 | Western Union | Business & Career | 1.90× | ||
| 13 | Plug-in hybrid | Cars & Mobility | 1.81× | ||
| 14 | Targobank | Business & Career | 1.77× | ||
| 15 | Postbank | Business & Career | 1.68× | ||
| 16 | Driving | Cars & Mobility | 1.66× | ||
| 17 | FRITZ!Box | Technology & Electronics | 1.60× | ||
| 18 | SUVs | Cars & Mobility | 1.57× | ||
| 19 | Commerzbank | Business & Career | 1.55× | ||
| 20 | Škoda Auto | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.32× | |
| Individualism | JOY | 1.21× | |
| Price Sensitivity | PREMIUM | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.78× | |
| Early Adopter Mentality | POWER | 0.80× | |
| Extroversion | THRILL | 0.83× |
Jeep Compass has an estimated audience of 535,290 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
23.7% of Jeep Compass fans are female, 76.3% are male, with an average age of 42.6 years.
Jeep Compass fans show strongest brand affinity for Jeep Renegade (BU) (11.78×), Ford EcoSport (11.11×), and Commerzbank (1.55×) over the country average.
Jeep Compass fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Jeep Compass itself, the audience over-indexes on Ford EcoSport (11.11×), Commerzbank (1.55×), Nico Hülkenberg (5.19×), and Toyota Hilux (6.52×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Jeep Compass. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.