Professional boxing Audience in Germany
Professional boxing has an estimated audience of 557,116 people in Germany. 21.4% are female, 78.6% are male, average age 31.3. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Boxing, Vitali Klitschko, Chess.com, Borussia Dortmund, Tyson Fury.
The average Professional boxing fan in Germany is 31.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Boxing, Vitali Klitschko, Chess.com, with strongest over-indexing on Boxing (13.9× the country average). Demographically, the Professional boxing audience skews more male with an average age of 31.3, and over-indexes on personality traits such as Pet Ownership, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Professional boxing fans
| Metric | Value |
|---|---|
| Female | 21.4% |
| Male | 78.6% |
| Average age | 31.3 |
| Estimated audience size | 557,116 |
Audience persona
The typical Professional boxing fan in Germany is more male, around 31.3 years old, with strong Pet Ownership tendencies and a notable affinity for Boxing.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 50,765 | 0.42× |
| Baden-Württemberg | 31,150 | 0.41× |
| Bayern | 30,870 | 0.34× |
| Berlin | 20,731 | 0.83× |
| Hessen | 19,825 | 0.47× |
| Sachsen-Anhalt | 18,104 | 1.25× |
| Thüringen | 17,753 | 1.25× |
| Niedersachsen | 17,381 | 0.32× |
| Rheinland-Pfalz | 17,320 | 0.62× |
| Mecklenburg-Vorpommern | 17,287 | 1.63× |
| Brandenburg | 16,780 | 0.97× |
| Saarland | 15,829 | 2.31× |
| Sachsen | 15,071 | 0.55× |
| Schleswig-Holstein | 14,834 | 0.74× |
| Bremen | 14,794 | 3.1× |
| Hamburg | 9,762 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Boxing | 13.9× | Sports |
| Vitali Klitschko | 30.47× | Sports |
| Chess.com | 20× | Sports |
| Borussia Dortmund | 1.92× | Sports |
| Tyson Fury | 19.99× | Sports |
| Maggie Smith | 12.24× | Movies & TV |
| FIFA World Cup | 2.46× | Sports |
| JACK & JONES | 16.55× | Fashion & Accessoires |
| Vagabond (manga) | 15.33× | Literature |
| Neil Patrick Harris | 20× | Movies & TV |
| Transfermarkt | 2.94× | Sports |
| Christmas lights | 10.19× | Home & Garden |
| UEFA Champions League | 2.19× | Sports |
| Pets | 1.68× | Pets & Animals |
| Bundesliga | 1.75× | Sports |
| Automobiles | 1.82× | Cars & Mobility |
| Judo | 5.81× | Sports |
| RB Leipzig | 2.94× | Sports |
| FC Bayern Munich | 1.6× | Sports |
| Jet Li | 15.04× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.56 |
| Sports Activity | POWER | 1.5 |
| Early Adopter Mentality | POWER | 1.35 |
| Patriotism | CONSERVATISM | 1.34 |
| Risk Appetite | THRILL | 1.3 |
| Luxury Orientation | PREMIUM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.1% |
| United Kingdom | 7.8% |
| Japan | 5.1% |
See Professional boxing audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Professional boxing have in Germany?
Professional boxing has an estimated audience of 557,116 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Professional boxing fans?
21.4% of Professional boxing fans are female, 78.6% are male, with an average age of 31.3 years.
Which brands do Professional boxing fans like most?
Professional boxing fans show strongest brand affinity for Boxing (13.9×), Vitali Klitschko (30.47×), and Chess.com (20×) over the country average.
Where do Professional boxing fans live in Germany?
Professional boxing fans in Germany are most concentrated in Nordrhein-Westfalen (reach 50,765), Baden-Württemberg (reach 31,150), and Bayern (reach 30,870). These three regions account for the largest share of the active audience.
What other brands do Professional boxing fans also like?
Beyond Professional boxing itself, the audience over-indexes on Vitali Klitschko (30.47×), Chess.com (20×), Borussia Dortmund (1.92×), and Tyson Fury (19.99×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Professional boxing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.