Sportske novosti Audience in Germany
Sportske novosti has an estimated audience of 765,754 people in Germany. 18.1% are female, 81.9% are male, average age 41.2. Top regions: Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities: Pillow, Fast Five, Antoine Griezmann, MK, Leverage (TV series).
The average Sportske novosti fan in Germany is 41.2 years old, more male, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen. Top brand affinities include Pillow, Fast Five, Antoine Griezmann, with strongest over-indexing on Pillow (1.81× the country average). Demographically, the Sportske novosti audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Need for Security, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Sportske novosti fans
| Metric | Value |
|---|---|
| Female | 18.1% |
| Male | 81.9% |
| Average age | 41.2 |
| Estimated audience size | 765,754 |
Audience persona
The typical Sportske novosti fan in Germany is more male, around 41.2 years old, with strong Need for Security tendencies and a notable affinity for Pillow.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 376,163 | 3.6× |
| Bayern | 353,968 | 2.88× |
| Nordrhein-Westfalen | 181,325 | 1.08× |
| Hessen | 129,953 | 2.23× |
| Rheinland-Pfalz | 56,217 | 1.47× |
| Niedersachsen | 45,250 | 0.61× |
| Berlin | 33,068 | 0.97× |
| Hamburg | 18,231 | 1.05× |
| Schleswig-Holstein | 12,414 | 0.45× |
| Sachsen | 10,200 | 0.27× |
| Sachsen-Anhalt | 6,647 | 0.34× |
| Brandenburg | 5,690 | 0.24× |
| Thüringen | 2,839 | 0.15× |
| Bremen | 2,345 | 0.36× |
| Saarland | 2,303 | 0.24× |
| Mecklenburg-Vorpommern | 1,104 | 0.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pillow | 1.81× | Home & Garden |
| Fast Five | 5.11× | Movies & TV |
| Antoine Griezmann | 4.82× | Sports |
| MK | 1.63× | Music & Radio |
| Leverage (TV series) | 2.53× | Movies & TV |
| Flash memory | 1.73× | Technology & Electronics |
| Lebanese cuisine | 1.58× | Food & Beverages |
| Life of Pi | 2.17× | Movies & TV |
| UK garage | 1.68× | Music & Radio |
| Chili con carne | 2.45× | Food & Beverages |
| Equinix | 3.06× | Business & Career |
| Naomi Scott | 1.57× | Movies & TV |
| Sanremo | 2.35× | Travel & Leisure |
| Brăila | 2.36× | Travel & Leisure |
| Gulf Air | 1.56× | Travel & Leisure |
| Isan | 1.98× | Travel & Leisure |
| Baiersbronn | 1.61× | Travel & Leisure |
| BumBum | 2.16× | Sports |
| Sears | 1.77× | Shopping |
| Peschici | 2.05× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.41 |
| Price Sensitivity | PREMIUM | 1.01 |
| Career Orientation | POWER | 1 |
| Spirituality | BALANCE | 0.96 |
| Early Adopter Mentality | POWER | 0.86 |
| Quality Awareness | PREMIUM | 0.81 |
Worldwide distribution
| Country | Share |
|---|---|
| Croatia | 55.3% |
| Slovenia | 11.2% |
| Germany | 9.4% |
See Sportske novosti audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Sportske novosti have in Germany?
Sportske novosti has an estimated audience of 765,754 people in Germany, concentrated in Baden-Württemberg and Bayern.
What is the gender split and age of Sportske novosti fans?
18.1% of Sportske novosti fans are female, 81.9% are male, with an average age of 41.2 years.
Which brands do Sportske novosti fans like most?
Sportske novosti fans show strongest brand affinity for Pillow (1.81×), Fast Five (5.11×), and Antoine Griezmann (4.82×) over the country average.
Where do Sportske novosti fans live in Germany?
Sportske novosti fans in Germany are most concentrated in Baden-Württemberg (reach 376,163), Bayern (reach 353,968), and Nordrhein-Westfalen (reach 181,325). These three regions account for the largest share of the active audience.
What other brands do Sportske novosti fans also like?
Beyond Sportske novosti itself, the audience over-indexes on Fast Five (5.11×), Antoine Griezmann (4.82×), MK (1.63×), and Leverage (TV series) (2.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sportske novosti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.