A data profile of the people who buy, follow and care about Water park in United Kingdom — modelled from more than twelve digital signal sources. Water park has an estimated audience of 3,038,918 people in United Kingdom.
The average Water park fan in United Kingdom is 43.5 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, North West.
Top brand affinities include Ryanair, EasyJet, Beaches, with strongest over-indexing on Ryanair (1.8× the country average).
Demographically, the Water park audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Family Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Water park fan in United Kingdom is more female, around 43.5 years old, with strong Family Orientation tendencies and a notable affinity for Ryanair.
The key figures that characterise the Water park profile in United Kingdom.
66.0% are female, 34.0% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 66.0% |
| Male | 34.0% |
| Average age | 43.5 |
| Estimated audience size | 3,038,918 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 19% | |
| 30-39 | 26% | |
| 40-49 | 24% | |
| 50+ | 26% |
of the worldwide Water park audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 31.5% |
| Italy | 6.3% |
| Brazil | 5.3% |
Where the Water park audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South West | ~300K | 1.28× | |
| 02 | East Midlands | ~300K | 1.27× | |
| 03 | North West | ~400K | 1.21× | |
| 04 | Wales | ~200K | 1.15× | |
| 05 | East of England | ~300K | 1.12× | |
| 06 | England | ~2.5M | 1.09× | |
| 07 | South East | ~400K | 1.04× | |
| 08 | Scotland | ~300K | 0.94× | |
| 09 | Greater London | ~300K | 0.87× | |
| 10 | Northern Ireland | ~80K | 0.83× | |
| 11 | West Midlands | ~100K | 0.78× | |
| 12 | Yorkshire and the Humber | ~200K | 0.76× | |
| 13 | North East | ~80K | 0.68× |
The strongest cross-interests of the Water park audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Playground | Kids & Family | 2.57× | ||
| 02 | Mecca Bingo | Games | 2.22× | ||
| 03 | Swimming pool | Sports | 1.87× | ||
| 04 | Ryanair | Travel & Leisure | 1.80× | ||
| 05 | Summer vacation | Travel & Leisure | 1.79× | ||
| 06 | Katie Price | Fashion & Accessoires | 1.77× | ||
| 07 | Hot tub | Home & Garden | 1.76× | ||
| 08 | Theme parks | Travel & Leisure | 1.74× | ||
| 09 | EasyJet | Travel & Leisure | 1.70× | ||
| 10 | Walt Disney World | Travel & Leisure | 1.68× | ||
| 11 | Facial | Beauty & Wellness | 1.65× | ||
| 12 | Beaches | Travel & Leisure | 1.64× | ||
| 13 | Gown | Fashion & Accessoires | 1.64× | ||
| 14 | Children's clothing | Fashion & Accessoires | 1.63× | ||
| 15 | Child care | Kids & Family | 1.63× | ||
| 16 | TUI | Travel & Leisure | 1.57× | ||
| 17 | Park | Travel & Leisure | 1.56× | ||
| 18 | Home Bargains | Shopping | 1.53× | ||
| 19 | Shopping malls | Shopping | 1.52× | ||
| 20 | Spain | Travel & Leisure | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.31× | |
| Price Sensitivity | PREMIUM | 1.29× | |
| Extroversion | THRILL | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.89× | |
| Sustainability | BALANCE | 0.91× | |
| Luxury Orientation | PREMIUM | 0.91× |
Water park has an estimated audience of 3,038,918 people in United Kingdom, concentrated in England and South East.
66.0% of Water park fans are female, 34.0% are male, with an average age of 43.5 years.
Water park fans show strongest brand affinity for Ryanair (1.8×), EasyJet (1.7×), and Beaches (1.64×) over the country average.
Water park fans in United Kingdom are most concentrated in England (reach ~2.5M), South East (reach ~400K), and North West (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Water park itself, the audience over-indexes on EasyJet (1.7×), Beaches (1.64×), Home Bargains (1.53×), and TUI (1.57×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Water park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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