A data profile of the people who buy, follow and care about Learning in Indonesia — modelled from more than twelve digital signal sources. Learning has an estimated audience of 5,125,929 people in Indonesia.
Learning has an estimated audience of 5,125,929 people in Indonesia. 49.2% are female, 50.8% are male, average age 36.1. Top brand affinities: Telegram, Indonesian cuisine, Viu (streaming media), Online chat, Cholesterol.
Top brand affinities include Telegram, Indonesian cuisine, Viu (streaming media), with strongest over-indexing on Telegram (2.24× the country average).
Demographically, the Learning audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Convenience Orientation, Risk Appetite.
The typical Learning fan in Indonesia is balanced, around 36.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Telegram.
The key figures that characterise the Learning profile in Indonesia.
49.2% are female, 50.8% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 49.2% |
| Male | 50.8% |
| Average age | 36.1 |
| Estimated audience size | 5,125,929 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 29% | |
| 30-39 | 25% | |
| 40-49 | 17% | |
| 50+ | 10% |
of the worldwide Learning audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 22.0% |
| United Kingdom | 4.6% |
| India | 4.6% |
The strongest cross-interests of the Learning audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Telegram | Internet & Social Media | 2.24× | ||
| 02 | Subscription business model | Shopping | 2.20× | ||
| 03 | Investment management | Business & Career | 2.13× | ||
| 04 | Indonesian cuisine | Food & Beverages | 2.07× | ||
| 05 | Michael Jackson | Music & Radio | 1.99× | ||
| 06 | Cyber Monday | Shopping | 1.97× | ||
| 07 | Self-employment | Business & Career | 1.86× | ||
| 08 | Reggaeton | Music & Radio | 1.86× | ||
| 09 | Innovation | Business & Career | 1.78× | ||
| 10 | International education | Business & Career | 1.69× | ||
| 11 | Rugby union | Sports | 1.69× | ||
| 12 | Casual game | Games | 1.67× | ||
| 13 | Viu (streaming media) | Movies & TV | 1.66× | ||
| 14 | Self-awareness | Health | 1.60× | ||
| 15 | Linux | Technology & Electronics | 1.57× | ||
| 16 | Cholesterol | Food & Beverages | 1.55× | ||
| 17 | NASDAQ | Business & Career | 1.54× | ||
| 18 | Online chat | Technology & Electronics | 1.51× | ||
| 19 | Health insurance | Business & Career | 1.51× | ||
| 20 | Self-love | Health | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.44× | |
| Risk Appetite | THRILL | 1.30× | |
| Tradition | CONSERVATISM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.83× | |
| Mindfulness | BALANCE | 0.87× | |
| Design Affinity | PREMIUM | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Learning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.