A data profile of the people who buy, follow and care about Invention in Poland — modelled from more than twelve digital signal sources. Invention has an estimated audience of 2,035,739 people in Poland.
Invention has an estimated audience of 2,035,739 people in Poland. 50.3% are female, 49.7% are male, average age 38.7. Top brand affinities: Shopping and fashion, Circle K, MBank, RTV Euro AGD, WhatsApp.
Top brand affinities include Shopping and fashion, Circle K, MBank, with strongest over-indexing on Shopping and fashion (1.95× the country average).
Demographically, the Invention audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Need for Security, Spirituality.
The typical Invention fan in Poland is balanced, around 38.7 years old, with strong Need for Security tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the Invention profile in Poland.
50.3% are female, 49.7% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 50.3% |
| Male | 49.7% |
| Average age | 38.7 |
| Estimated audience size | 2,035,739 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 20% | |
| 30-39 | 23% | |
| 40-49 | 20% | |
| 50+ | 18% |
of the worldwide Invention audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.8% |
| Italy | 6.7% |
| Brazil | 5.7% |
The strongest cross-interests of the Invention audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Circle K | Shopping | 3.12× | ||
| 02 | Kia Sportage | Cars & Mobility | 3.12× | ||
| 03 | Peugeot 3008 | Cars & Mobility | 3.12× | ||
| 04 | Ford Kuga | Cars & Mobility | 3.12× | ||
| 05 | Mazda CX-5 | Cars & Mobility | 3.12× | ||
| 06 | Honda CR-V | Cars & Mobility | 3.12× | ||
| 07 | Renault Captur | Cars & Mobility | 3.12× | ||
| 08 | Honda Civic | Cars & Mobility | 3.08× | ||
| 09 | Flightradar24 | Travel & Leisure | 3.00× | ||
| 10 | TVN Turbo | Movies & TV | 2.61× | ||
| 11 | Solar energy | Home & Garden | 2.41× | ||
| 12 | Internet & Social Media | 2.08× | |||
| 13 | Shopping and fashion | Shopping | 1.95× | ||
| 14 | Used car | Cars & Mobility | 1.91× | ||
| 15 | BNP Paribas | Business & Career | 1.82× | ||
| 16 | MBank | Business & Career | 1.77× | ||
| 17 | Filmweb | Movies & TV | 1.72× | ||
| 18 | Cloud computing | Technology & Electronics | 1.66× | ||
| 19 | RTV Euro AGD | Shopping | 1.57× | ||
| 20 | BP | Cars & Mobility | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.59× | |
| Spirituality | BALANCE | 1.28× | |
| Career Orientation | POWER | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.66× | |
| Creativity | OPEN | 0.71× | |
| Healthy Lifestyle | BALANCE | 0.74× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Invention. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.