Arket Audience in United States

Arket has an estimated audience of 262,098 people in United States. 75.4% are female, 24.6% are male, average age 35.7. Top regions: California, New York, Texas. Top brand affinities: Kia Sportage, Autism Awareness, Diabetes mellitus awareness, H&M, TeamViewer.

The average Arket fan in United States is 35.7 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Kia Sportage, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Kia Sportage (37.24× the country average). Demographically, the Arket audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand

Demographics of Arket fans

Demographic split for Arket audience in United States
MetricValue
Female75.4%
Male24.6%
Average age35.7
Estimated audience size262,098

Audience persona

The typical Arket fan in United States is more female, around 35.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Arket in United States
RegionReachAffinity
California61,2222.12×
New York55,7933.81×
Texas18,4770.82×
Illinois12,9851.49×
Florida12,7430.72×
Massachusetts12,5442.43×
New Jersey12,3271.85×
Washington9,5031.81×
Pennsylvania8,6930.99×
Virginia8,2211.29×
Georgia7,4840.93×
North Carolina6,5820.83×
Michigan5,4540.8×
Ohio5,2440.65×
Maryland4,6891.04×
Colorado4,0980.99×
Oregon4,0641.35×
Washington, District of Columbia4,0125.09×
Connecticut3,7641.43×
Minnesota3,5930.96×
Tennessee3,3910.64×
Arizona3,2630.61×
Indiana2,9930.63×
Wisconsin2,7340.69×
Missouri2,6860.64×
South Carolina2,3270.59×
Utah2,2200.95×
Nevada1,9240.76×
Louisiana1,5700.46×
Alabama1,5240.42×
Kentucky1,3940.42×
Oklahoma1,3110.45×
Arkansas1,2330.57×
Rhode Island1,2291.47×
Hawaii1,1871.05×
Maine1,1001.17×
Kansas1,0360.5×
New Hampshire9850.95×
Iowa8630.4×
Idaho6440.49×
New Mexico6400.49×
Mississippi6190.29×
Vermont6141.33×
Delaware5240.72×
Nebraska5230.4×
Montana4230.58×
West Virginia4110.34×
Alaska2490.44×
South Dakota2030.34×
North Dakota1980.37×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arket audience
BrandAffinityCategory
Kia Sportage37.24×Cars & Mobility
Autism Awareness12.9×Health
Diabetes mellitus awareness8.5×Health
H&M6.15×Shopping
TeamViewer30.29×Technology & Electronics
Singer-songwriter3.92×Music & Radio
Microblogging8.69×Technology & Electronics
Honda HR-V23.21×Cars & Mobility
Pre-school playgroup28.59×Kids & Family
Baby toys12.59×Kids & Family
Twinset94.4×Fashion & Accessoires
Oscar Isaac10.77×Movies & TV
Income tax9.03×Business & Career
Jeep Grand Cherokee6.94×Cars & Mobility
YouTube Music3.41×Internet & Social Media
Google Drive2.34×Technology & Electronics
Horoscope5.25×Health
MARC CAIN78.73×Fashion & Accessoires
Richard Gere8.35×Movies & TV
Cast-iron cookware6.59×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arket audience
TraitClusterScore
Luxury OrientationPREMIUM2.24
IndulgenceJOY1.59
Design AffinityPREMIUM1.59
SustainabilityBALANCE1.53
Pet OwnershipJOY1.46
Quality AwarenessPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for Arket
CountryShare
United Kingdom16.1%
Germany15.7%
Sweden11.8%

See Arket audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does Arket have in United States?

Arket has an estimated audience of 262,098 people in United States, concentrated in California and New York.

What is the gender split and age of Arket fans?

75.4% of Arket fans are female, 24.6% are male, with an average age of 35.7 years.

Which brands do Arket fans like most?

Arket fans show strongest brand affinity for Kia Sportage (37.24×), Autism Awareness (12.9×), and Diabetes mellitus awareness (8.5×) over the country average.

Where do Arket fans live in United States?

Arket fans in United States are most concentrated in California (reach 61,222), New York (reach 55,793), and Texas (reach 18,477). These three regions account for the largest share of the active audience.

What other brands do Arket fans also like?

Beyond Arket itself, the audience over-indexes on Autism Awareness (12.9×), Diabetes mellitus awareness (8.5×), H&M (6.15×), and TeamViewer (30.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.