Birds & Blooms Magazine Audience in United States
Birds & Blooms Magazine has an estimated audience of 749,775 people in United States. 69.2% are female, 30.8% are male, average age 49.7. Top brand affinities: Assassin's Creed II, Kona Grill, Pillow, Kate Morton, Collectable.
Top brand affinities include Assassin's Creed II, Kona Grill, Pillow, with strongest over-indexing on Assassin's Creed II (19.03× the country average). Demographically, the Birds & Blooms Magazine audience skews more female with an average age of 49.7, and over-indexes on personality traits such as DIY Mentality, Urban Lifestyle.
Category: Home & Garden · Type: Website / Newspaper / Magazine
Demographics of Birds & Blooms Magazine fans
| Metric | Value |
|---|---|
| Female | 69.2% |
| Male | 30.8% |
| Average age | 49.7 |
| Estimated audience size | 749,775 |
Audience persona
The typical Birds & Blooms Magazine fan in United States is more female, around 49.7 years old, with strong DIY Mentality tendencies and a notable affinity for Assassin's Creed II.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Assassin's Creed II | 19.03× | Games |
| Kona Grill | 20× | Food & Beverages |
| Pillow | 3.26× | Home & Garden |
| Kate Morton | 45.72× | Literature |
| Collectable | 1.78× | Kids & Family |
| Vocal harmony | 4.82× | Music & Radio |
| Nebraska Cornhuskers football | 3.64× | Sports |
| Square foot gardening | 17.5× | Home & Garden |
| Historic site | 4.23× | Arts & Culture |
| Mothercare | 3.17× | Kids & Family |
| Natural rubber | 1.97× | Cars & Mobility |
| Hibachi | 6.51× | Food & Beverages |
| Allama Iqbal Open University | 33.33× | Business & Career |
| Surf kayaking | 10.99× | Sports |
| Business English | 3.98× | Business & Career |
| JDSU | 2.08× | Business & Career |
| Jeep Wagoneer | 3.87× | Cars & Mobility |
| Grinch | 2.6× | Movies & TV |
| Urban horticulture | 2.28× | Home & Garden |
| Picnic | 4.32× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 2.42 |
| Urban Lifestyle | OPEN | 2.27 |
| Design Affinity | PREMIUM | 2.24 |
| Indulgence | JOY | 1.55 |
| Career Orientation | POWER | 1.55 |
| Sustainability | BALANCE | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 96.1% |
| China | 1.2% |
| Japan | 0.3% |
See Birds & Blooms Magazine audiences in other countries
- Birds & Blooms Magazine — Germany
- Birds & Blooms Magazine — United Kingdom
- Birds & Blooms Magazine — France
- Birds & Blooms Magazine — Italy
- Birds & Blooms Magazine — Spain
- Birds & Blooms Magazine — Brazil
- Birds & Blooms Magazine — Japan
- Birds & Blooms Magazine — South Korea
- Birds & Blooms Magazine — India
More Home & Garden audiences in United States
How to read this data
Audience size is the estimated number of people in United States who actively search for Birds & Blooms Magazine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.