Bodyweight exercise Audience in United States

Bodyweight exercise has an estimated audience of 6,620,730 people in United States. 47.5% are female, 52.5% are male, average age 36.5. Top regions: California, Texas, Florida. Top brand affinities: Ronnie Coleman, Google Maps, Indeed.com, Capital One, Kia Sportage.

The average Bodyweight exercise fan in United States is 36.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ronnie Coleman, Google Maps, Indeed.com, with strongest over-indexing on Ronnie Coleman (30.98× the country average). Demographically, the Bodyweight exercise audience skews balanced with an average age of 36.5, and over-indexes on personality traits such as Sports Activity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Bodyweight exercise fans

Demographic split for Bodyweight exercise audience in United States
MetricValue
Female47.5%
Male52.5%
Average age36.5
Estimated audience size6,620,730

Audience persona

The typical Bodyweight exercise fan in United States is balanced, around 36.5 years old, with strong Sports Activity tendencies and a notable affinity for Ronnie Coleman.

Top regions in United States

Top regions ranked by reach for Bodyweight exercise in United States
RegionReachAffinity
California682,3780.94×
Texas518,3290.91×
Florida399,3850.89×
New York348,9560.94×
North Carolina223,7051.12×
Pennsylvania219,0680.98×
Illinois217,8570.99×
Georgia199,5610.98×
Ohio196,1190.96×
Virginia178,0171.1×
Michigan163,5900.94×
New Jersey158,4610.94×
Washington147,4981.11×
Tennessee141,6171.07×
Massachusetts131,7141.01×
Arizona118,0010.87×
Indiana116,4610.96×
Missouri113,6791.07×
Colorado109,3471.05×
Minnesota106,7141.12×
Wisconsin103,7021.04×
South Carolina103,1721.04×
Maryland101,6910.89×
Oregon84,8861.12×
Louisiana81,0980.95×
Kentucky79,7070.96×
Alabama79,4810.86×
Oklahoma72,9610.99×
Utah66,4091.12×
Connecticut64,9380.98×
Kansas56,9891.09×
Iowa54,1020.99×
Nevada52,8110.82×
Mississippi50,6280.93×
Arkansas49,2610.9×
Hawaii41,5521.46×
Idaho34,3081.03×
Nebraska33,4551.01×
New Mexico29,8190.9×
West Virginia27,5320.89×
New Hampshire26,7851.03×
Maine25,5851.08×
Washington, District of Columbia21,6731.09×
Rhode Island20,3220.96×
Montana19,0451.04×
Alaska15,8891.12×
Delaware15,5990.85×
South Dakota14,5260.95×
North Dakota13,0340.96×
Vermont12,4601.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bodyweight exercise audience
BrandAffinityCategory
Ronnie Coleman30.98×Sports
Google Maps6.65×Internet & Social Media
Indeed.com6.48×Business & Career
Capital One5.97×Business & Career
Kia Sportage23.13×Cars & Mobility
Google News6.5×News
Houston Astros8.87×Sports
Enterprise Rent-A-Car6.36×Cars & Mobility
CarGurus5.86×Cars & Mobility
Beetlejuice4.8×Movies & TV
Aaron Rodgers6.01×Sports
AccuWeather5.97×Home & Garden
High-intensity interval training7.54×Sports
Khan Academy7.3×Business & Career
Apple Store6.73×Shopping
Circle K5.94×Shopping
DeviantArt5.92×Internet & Social Media
ICloud7.55×Technology & Electronics
Bruce Willis5.79×Movies & TV
Los Angeles Dodgers5.68×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bodyweight exercise audience
TraitClusterScore
Sports ActivityPOWER2.24
MindfulnessBALANCE1.93
Early Adopter MentalityPOWER1.73
SustainabilityBALANCE1.7
Design AffinityPREMIUM1.68
Healthy LifestyleBALANCE1.67

Worldwide distribution

Worldwide audience distribution share by country for Bodyweight exercise
CountryShare
United States24.7%
Germany6.6%
United Kingdom5.3%

See Bodyweight exercise audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Bodyweight exercise have in United States?

Bodyweight exercise has an estimated audience of 6,620,730 people in United States, concentrated in California and Texas.

What is the gender split and age of Bodyweight exercise fans?

47.5% of Bodyweight exercise fans are female, 52.5% are male, with an average age of 36.5 years.

Which brands do Bodyweight exercise fans like most?

Bodyweight exercise fans show strongest brand affinity for Ronnie Coleman (30.98×), Google Maps (6.65×), and Indeed.com (6.48×) over the country average.

Where do Bodyweight exercise fans live in United States?

Bodyweight exercise fans in United States are most concentrated in California (reach 682,378), Texas (reach 518,329), and Florida (reach 399,385). These three regions account for the largest share of the active audience.

What other brands do Bodyweight exercise fans also like?

Beyond Bodyweight exercise itself, the audience over-indexes on Google Maps (6.65×), Indeed.com (6.48×), Capital One (5.97×), and Kia Sportage (23.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bodyweight exercise. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.