Cafeteria Audience in United States

Cafeteria has an estimated audience of 8,587,929 people in United States. 64.4% are female, 35.6% are male, average age 42.0. Top regions: California, New York, Texas. Top brand affinities: Finnair, AccuWeather, StubHub, DocuSign, OpenTable.

The average Cafeteria fan in United States is 42.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Finnair, AccuWeather, StubHub, with strongest over-indexing on Finnair (675× the country average). Demographically, the Cafeteria audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Touchpoint

Demographics of Cafeteria fans

Demographic split for Cafeteria audience in United States
MetricValue
Female64.4%
Male35.6%
Average age42.0
Estimated audience size8,587,929

Audience persona

The typical Cafeteria fan in United States is more female, around 42.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Cafeteria in United States
RegionReachAffinity
California1,229,3161.3×
New York1,013,0452.11×
Texas959,2021.3×
Florida898,0051.54×
North Carolina276,6031.07×
Georgia275,1511.04×
Illinois272,1730.95×
New Jersey247,1241.13×
Pennsylvania232,8990.81×
Virginia228,7081.09×
Ohio186,5650.71×
Tennessee175,2891.02×
Massachusetts159,8840.94×
Michigan159,6430.71×
Arizona157,4640.9×
Washington156,0740.91×
Missouri152,7631.1×
Maryland133,9430.91×
Colorado130,0590.96×
Louisiana129,9121.17×
Indiana127,7330.81×
Kansas116,2141.72×
South Carolina111,5650.86×
Alabama102,7890.86×
Oklahoma96,7701.01×
Kentucky91,5840.85×
Minnesota91,0250.74×
Oregon89,8470.91×
Wisconsin88,9080.69×
Mississippi81,1491.15×
Arkansas80,2791.13×
Connecticut76,1700.88×
Nevada74,7520.9×
Utah68,1850.89×
Iowa53,8620.76×
New Mexico47,5141.1×
Washington, District of Columbia45,1101.75×
Idaho39,7570.92×
Hawaii36,8331×
Nebraska33,9130.79×
Alaska31,9451.74×
West Virginia29,2280.73×
Rhode Island25,2480.92×
Montana24,3771.02×
New Hampshire20,7950.61×
Maine20,2890.66×
Delaware16,5280.7×
South Dakota15,6950.79×
Wyoming13,0601.03×
North Dakota12,8770.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cafeteria audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.57×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Google Maps4.68×Internet & Social Media
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.6×Internet & Social Media
Liam Neeson11.19×Movies & TV
Capital One4.43×Business & Career
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Indeed.com4.27×Business & Career
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cafeteria audience
TraitClusterScore
Urban LifestyleOPEN1.56
IndulgenceJOY1.42
Convenience OrientationPREMIUM1.32
TravellingTHRILL1.3
Community OrientationOPEN1.26
IndividualismJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Cafeteria
CountryShare
United States23.2%
Japan17.2%
United Kingdom4.8%

See Cafeteria audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Cafeteria have in United States?

Cafeteria has an estimated audience of 8,587,929 people in United States, concentrated in California and New York.

What is the gender split and age of Cafeteria fans?

64.4% of Cafeteria fans are female, 35.6% are male, with an average age of 42.0 years.

Which brands do Cafeteria fans like most?

Cafeteria fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and StubHub (15.69×) over the country average.

Where do Cafeteria fans live in United States?

Cafeteria fans in United States are most concentrated in California (reach 1,229,316), New York (reach 1,013,045), and Texas (reach 959,202). These three regions account for the largest share of the active audience.

What other brands do Cafeteria fans also like?

Beyond Cafeteria itself, the audience over-indexes on AccuWeather (15.97×), StubHub (15.69×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cafeteria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.