Rascasse Audience Intelligence

Caffè Americano Audience in United States

A data profile of the people who buy, follow and care about Caffè Americano in United States — modelled from more than twelve digital signal sources. Caffè Americano has an estimated audience of 933,572 people in United States.

#53among Beverage in United States#8907among Topic in United States#1381in Food & Beverages

The average Caffè Americano fan in United States is 33.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Arabic coffee, Espresso machine, Ski mountaineering, with strongest over-indexing on Arabic coffee (31.61× the country average).

Demographically, the Caffè Americano audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Design Affinity, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Caffè Americano fan in United States is more female, around 33.9 years old, with strong Design Affinity tendencies and a notable affinity for Arabic coffee.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Caffè Americano profile in United States.

Audience size
934K
in United States
Gender
62.0%♀
38.0% male
Age
33.9
average years
Country rank
#24789
Topic in United States
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Caffè Americano fans

62.0% are female, 38.0% are male, average age 33.9.

Fig. 02

Gender split

62.0%
Female
38.0%
Male
Demographic split for Caffè Americano audience in United States
MetricValue
Female62.0%
Male38.0%
Average age33.9
Estimated audience size933,572
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Caffè Americano audience in United States
Age bracketShare%
16-1930%
20-2925%
30-3920%
40-4916%
50+9%
Fig. 04

Worldwide distribution

7.0%

of the worldwide Caffè Americano audience comes from United States.

Worldwide audience distribution share by country for Caffè Americano
CountryShare
Japan21.7%
South Korea15.9%
United States7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Caffè Americano audience in United States is strongest.

Fig. 05

Top regions by affinity

Caffè Americano fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~3K1.42×
02Nevada~10K1.40×
03California~100K1.36×
04Hawaii~5K1.29×
05Tennessee~20K1.18×
06Washington, District of Columbia~3K1.17×
07Montana~3K1.13×
08New York~60K1.11×
09Texas~90K1.08×
10Massachusetts~20K1.06×
11Connecticut~10K1.06×
12Nebraska~5K1.03×
13Colorado~20K1.02×
14Florida~60K1.01×
15Louisiana~10K1.00×
16North Carolina~30K0.99×
17South Carolina~10K0.99×
18Kansas~7K0.99×
19Maine~3K0.99×
20Washington~20K0.98×
21South Dakota~2K0.98×
22New Jersey~20K0.97×
23Iowa~7K0.97×
24Pennsylvania~30K0.96×
25Illinois~30K0.96×
26Arizona~20K0.96×
27Missouri~10K0.96×
28Oregon~10K0.96×
29North Dakota~2K0.96×
30Arkansas~7K0.95×
31Vermont~2K0.95×
32Wisconsin~10K0.94×
33Kentucky~10K0.94×
34Oklahoma~10K0.94×
35Mississippi~7K0.94×
36Rhode Island~3K0.94×
37Delaware~2K0.94×
38Minnesota~10K0.93×
39Alabama~10K0.93×
40Indiana~20K0.92×
41Georgia~30K0.91×
42Ohio~30K0.91×
43Idaho~4K0.91×
44New Mexico~4K0.90×
45Michigan~20K0.89×
46New Hampshire~3K0.89×
47Utah~7K0.88×
48Virginia~20K0.87×
49West Virginia~4K0.86×
50Maryland~10K0.81×
Fig. 06

Affinity by region

Affinity by region — Caffè Americano, United States
0.81×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Caffè Americano audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Caffè Americano audience
#·InterestCategoryAffinity×
01Latte artFood & Beverages33.21×
02Costa CoffeeFood & Beverages32.35×
03Arabic coffeeFood & Beverages31.61×
04Figure skateSports29.67×
05Coffee loversFood & Beverages21.46×
06Espresso machineHome & Garden18.70×
07FrappuccinoFood & Beverages12.92×
08Home DesigningHome & Garden12.88×
09Coffee roastingFood & Beverages12.82×
10Specialty coffeeFood & Beverages11.61×
11Ski mountaineeringSports11.51×
12Hair tutorialsBeauty & Wellness9.52×
13Rhianna (singer)Music & Radio9.49×
14GovernmentPolitics & Society8.89×
15Free shippingShopping8.37×
16Quinceañera (telenovela)Movies & TV6.59×
17Outdoor PhotographerArts & Culture5.66×
18Anime conventionLiterature4.45×
19TikTokInternet & Social Media2.61×
20SupermanMovies & TV2.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Caffè Americano audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Caffè Americano audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.25×
TravellingTHRILL2.16×
MindfulnessBALANCE1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Caffè Americano audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.62×
SpiritualityBALANCE0.64×
DIY MentalityTHRILL0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Caffè Americano have in United States?

Caffè Americano has an estimated audience of 933,572 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Caffè Americano fans?

62.0% of Caffè Americano fans are female, 38.0% are male, with an average age of 33.9 years.

03

Which brands do Caffè Americano fans like most?

Caffè Americano fans show strongest brand affinity for Arabic coffee (31.61×), Espresso machine (18.7×), and Ski mountaineering (11.51×) over the country average.

04

Where do Caffè Americano fans live in United States?

Caffè Americano fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Caffè Americano fans also like?

Beyond Caffè Americano itself, the audience over-indexes on Espresso machine (18.7×), Ski mountaineering (11.51×), Coffee lovers (21.46×), and Government (8.89×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Beverage audiences in United States

See Caffè Americano audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Caffè Americano. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →