Rascasse Audience Intelligence

Figure skate Audience in United States

A data profile of the people who buy, follow and care about Figure skate in United States — modelled from more than twelve digital signal sources. Figure skate has an estimated audience of 1,066,296 people in United States.

#8456among Topic in United States#2089in Sports

The average Figure skate fan in United States is 40.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Figure skating, Ice skating, Ice Hockey World Championships, with strongest over-indexing on Figure skating (34.28× the country average).

Demographically, the Figure skate audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Figure skate fan in United States is more female, around 40.2 years old, with strong Community Orientation tendencies and a notable affinity for Figure skating.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Figure skate profile in United States.

Audience size
1.1M
in United States
Gender
60.1%♀
39.9% male
Age
40.2
average years
Country rank
#22701
Topic in United States
Fig. 01

Search interest · 12-month trend

+53%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Figure skate fans

60.1% are female, 39.9% are male, average age 40.2.

Fig. 02

Gender split

60.1%
Female
39.9%
Male
Demographic split for Figure skate audience in United States
MetricValue
Female60.1%
Male39.9%
Average age40.2
Estimated audience size1,066,296
Fig. 03

Age distribution

Ø 40.2
average years
Age distribution of the Figure skate audience in United States
Age bracketShare%
16-1917%
20-2919%
30-3921%
40-4922%
50+21%
Fig. 04

Worldwide distribution

31.0%

of the worldwide Figure skate audience comes from United States.

Worldwide audience distribution share by country for Figure skate
CountryShare
United States31.0%
Japan14.7%
United Kingdom7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Figure skate audience in United States is strongest.

Fig. 05

Top regions by affinity

Figure skate fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~30K1.48×
02Minnesota~20K1.43×
03North Dakota~3K1.36×
04Washington, District of Columbia~4K1.29×
05Vermont~2K1.27×
06Wisconsin~20K1.19×
07New Hampshire~5K1.19×
08Virginia~30K1.17×
09New York~70K1.15×
10New Jersey~30K1.14×
11Maryland~20K1.13×
12Connecticut~10K1.13×
13Washington~20K1.12×
14Alaska~3K1.12×
15Pennsylvania~40K1.11×
16Michigan~30K1.11×
17California~100K1.10×
18South Dakota~3K1.09×
19Illinois~40K1.08×
20Hawaii~5K1.08×
21Kansas~9K1.07×
22Montana~3K1.07×
23Delaware~3K1.06×
24Utah~10K1.05×
25Maine~4K1.05×
26Colorado~20K1.00×
27Ohio~30K0.99×
28Rhode Island~3K0.99×
29Nebraska~5K0.98×
30Missouri~20K0.97×
31Indiana~20K0.96×
32Oregon~10K0.94×
33Iowa~8K0.94×
34Nevada~10K0.93×
35Idaho~5K0.93×
36West Virginia~4K0.88×
37North Carolina~30K0.85×
38Oklahoma~10K0.85×
39Texas~80K0.82×
40South Carolina~10K0.82×
41Florida~60K0.81×
42Arizona~20K0.81×
43New Mexico~4K0.81×
44Kentucky~10K0.80×
45Tennessee~20K0.77×
46Georgia~20K0.73×
47Arkansas~6K0.68×
48Alabama~10K0.66×
49Louisiana~9K0.65×
50Mississippi~6K0.63×
Fig. 06

Affinity by region

Affinity by region — Figure skate, United States
0.63×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Figure skate audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Figure skate audience
#·InterestCategoryAffinity×
01Figure skatingSports34.28×
02Caffè AmericanoFood & Beverages29.67×
03World Figure Skating ChampionshipsSports26.76×
04Ice skatingSports25.09×
05Ice Hockey World ChampionshipsSports23.89×
06Cultural tourismTravel & Leisure20.00×
07Ayrton SennaSports20.00×
08Calgary FlamesSports15.44×
09International educationBusiness & Career14.91×
10Ice rinkTravel & Leisure12.91×
11FrappuccinoFood & Beverages12.33×
12Roller skatesSports10.66×
13Air FranceTravel & Leisure9.73×
14Herbal teaFood & Beverages8.80×
15Olympic sportsSports8.05×
16Winter Olympic GamesSports7.83×
17Goth subcultureFashion & Accessoires5.88×
18RedditInternet & Social Media2.33×
19PinterestInternet & Social Media2.07×
20SupermanMovies & TV1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Figure skate audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Figure skate audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.76×
PatriotismCONSERVATISM1.54×
IndividualismJOY1.38×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Figure skate audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.68×
DIY MentalityTHRILL0.76×
SustainabilityBALANCE0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Figure skate have in United States?

Figure skate has an estimated audience of 1,066,296 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Figure skate fans?

60.1% of Figure skate fans are female, 39.9% are male, with an average age of 40.2 years.

03

Which brands do Figure skate fans like most?

Figure skate fans show strongest brand affinity for Figure skating (34.28×), Ice skating (25.09×), and Ice Hockey World Championships (23.89×) over the country average.

04

Where do Figure skate fans live in United States?

Figure skate fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Figure skate fans also like?

Beyond Figure skate itself, the audience over-indexes on Ice skating (25.09×), Ice Hockey World Championships (23.89×), Caffè Americano (29.67×), and International education (14.91×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in United States

See Figure skate audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Figure skate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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