Figure skate Audience in United States

Figure skate logo

Figure skate has an estimated audience of 1,066,296 people in United States. 60.1% are female, 39.9% are male, average age 40.2. Top regions: California, New York, Texas. Top brand affinities: Natural rubber, Minnesota, Goop, Voter registration, Governor of Michigan.

The average Figure skate fan in United States is 40.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Natural rubber, Minnesota, Goop, with strongest over-indexing on Natural rubber (6.13× the country average). Demographically, the Figure skate audience skews more female with an average age of 40.2, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of Figure skate fans

Demographic split for Figure skate audience in United States
MetricValue
Female60.1%
Male39.9%
Average age40.2
Estimated audience size1,066,296

Audience persona

The typical Figure skate fan in United States is more female, around 40.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Figure skate in United States
RegionReachAffinity
California130,4811.11×
New York73,3791.23×
Texas72,5880.79×
Florida64,8270.9×
Illinois40,8871.15×
Pennsylvania38,8031.08×
Michigan36,5281.31×
Massachusetts34,4761.64×
Ohio31,6880.96×
Virginia31,3321.21×
New Jersey31,0281.14×
North Carolina26,6920.83×
Washington25,8721.21×
Georgia24,7290.75×
Minnesota23,7451.55×
Maryland21,3431.16×
Wisconsin18,7321.17×
Missouri17,2081×
Colorado16,9821.01×
Indiana15,8960.82×
Tennessee15,7280.74×
Arizona14,7700.68×
Connecticut12,5241.17×
Kentucky11,4980.86×
South Carolina10,7670.67×
Oregon10,7330.88×
Utah10,5421.1×
Nevada10,3921.01×
Oklahoma9,1860.78×
Kansas8,8711.06×
Alabama8,7740.59×
Louisiana7,8390.57×
Iowa6,7660.77×
New Hampshire5,5031.31×
Arkansas5,2300.6×
West Virginia4,6290.93×
Washington, District of Columbia4,5501.42×
Maine4,3771.15×
Nebraska4,3670.82×
Idaho4,2320.79×
Mississippi4,1850.48×
Hawaii3,9620.86×
New Mexico3,5490.66×
Rhode Island3,5001.03×
Alaska3,1031.36×
Montana3,0451.03×
North Dakota3,0421.39×
Vermont2,8121.5×
Delaware2,7570.94×
South Dakota2,5311.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Figure skate audience
BrandAffinityCategory
Natural rubber6.13×Cars & Mobility
Minnesota4.71×Travel & Leisure
Goop12.73×Internet & Social Media
Voter registration9.42×Politics & Society
Governor of Michigan12.85×Politics & Society
Grinch6.47×Movies & TV
Wok10.39×Food & Beverages
headspace14.41×Health
UK garage8.44×Music & Radio
Google Home9.41×Technology & Electronics
Dog breed1.7×Pets & Animals
No Escape (1994 film)15.71×Movies & TV
Cherish (group)14.78×Music & Radio
Hibachi10.54×Food & Beverages
Vocal harmony6×Music & Radio
Alaska2.09×Travel & Leisure
Modified Jeeps24.38×Cars & Mobility
Grace Slick10.54×Music & Radio
Nebraska3.1×Travel & Leisure
Sinaloa4.09×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Figure skate audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.8
Design AffinityPREMIUM1.77
Community OrientationOPEN1.61
ExtroversionTHRILL1.53
TravellingTHRILL1.51
Sports ActivityPOWER1.48

Worldwide distribution

Worldwide audience distribution share by country for Figure skate
CountryShare
United States31.0%
Japan14.8%
United Kingdom7.0%

See Figure skate audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Figure skate have in United States?

Figure skate has an estimated audience of 1,066,296 people in United States, concentrated in California and New York.

What is the gender split and age of Figure skate fans?

60.1% of Figure skate fans are female, 39.9% are male, with an average age of 40.2 years.

Which brands do Figure skate fans like most?

Figure skate fans show strongest brand affinity for Natural rubber (6.13×), Minnesota (4.71×), and Goop (12.73×) over the country average.

Where do Figure skate fans live in United States?

Figure skate fans in United States are most concentrated in California (reach 130,481), New York (reach 73,379), and Texas (reach 72,588). These three regions account for the largest share of the active audience.

What other brands do Figure skate fans also like?

Beyond Figure skate itself, the audience over-indexes on Minnesota (4.71×), Goop (12.73×), Voter registration (9.42×), and Governor of Michigan (12.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Figure skate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.