Capital One Arena Audience in United States

Capital One Arena logo

Capital One Arena has an estimated audience of 1,736,048 people in United States. 38.8% are female, 61.2% are male, average age 35.7. Top regions: Virginia, Maryland, Washington, District of Columbia. Top brand affinities: Elsword, Goop, Governor of Michigan, Mathcore, Grinch.

The average Capital One Arena fan in United States is 35.7 years old, more male, and lives primarily in Virginia. The audience is concentrated in Virginia, Maryland, Washington, District of Columbia. Top brand affinities include Elsword, Goop, Governor of Michigan, with strongest over-indexing on Elsword (25.04× the country average). Demographically, the Capital One Arena audience skews more male with an average age of 35.7, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: POI · Subtype: Arena

Demographics of Capital One Arena fans

Demographic split for Capital One Arena audience in United States
MetricValue
Female38.8%
Male61.2%
Average age35.7
Estimated audience size1,736,048

Audience persona

The typical Capital One Arena fan in United States is more male, around 35.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Capital One Arena in United States
RegionReachAffinity
Virginia245,9365.82×
Maryland211,4187.08×
Washington, District of Columbia141,65827.15×
New York34,2100.35×
Florida33,0500.28×
California31,7410.17×
Pennsylvania27,2310.47×
Texas25,5280.17×
North Carolina18,1620.35×
New Jersey15,3150.35×
Illinois13,0120.22×
Georgia12,4430.23×
Massachusetts9,6220.28×
Tennessee9,4900.27×
Michigan9,1570.2×
South Carolina7,7970.3×
Indiana7,7500.24×
West Virginia6,7950.84×
Ohio6,7640.13×
Washington6,3780.18×
Connecticut5,5720.32×
Missouri5,3230.19×
Colorado5,0000.18×
Kentucky4,9500.23×
Wisconsin4,9000.19×
Minnesota4,3260.17×
Delaware4,0400.84×
Louisiana3,5620.16×
Oklahoma3,2740.17×
Iowa3,0590.21×
Nevada2,9840.18×
Oregon2,8920.15×
Utah2,7270.18×
Arizona2,6060.07×
Kansas2,4970.18×
Arkansas2,3720.17×
Alabama2,0290.08×
New Mexico1,4540.17×
Nebraska1,4500.17×
New Hampshire1,4250.21×
Rhode Island1,4060.25×
Idaho1,3320.15×
Hawaii9660.13×
Mississippi9600.07×
Montana8010.17×
Maine7980.13×
South Dakota6870.17×
North Dakota6440.18×
Vermont6200.2×
Wyoming4830.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Capital One Arena audience
BrandAffinityCategory
Elsword25.04×Games
Goop8.19×Internet & Social Media
Governor of Michigan10.69×Politics & Society
Mathcore11.55×Music & Radio
Grinch5.19×Movies & TV
Hipster12.02×Politics & Society
Wok7.42×Food & Beverages
Fairy godmother8.38×Literature
Harlow13.01×Travel & Leisure
Vocal harmony4.74×Music & Radio
Google Home6.61×Technology & Electronics
Alaska1.75×Travel & Leisure
Historic site4.26×Arts & Culture
No Escape (1994 film)11.1×Movies & TV
La Jolla8.57×Travel & Leisure
Hibachi7.11×Food & Beverages
Guitarist (magazine)9.25×Music & Radio
Pro-Ject3.32×Music & Radio
TV Fanatic8.31×Movies & TV
El Paso County, Colorado9.58×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Capital One Arena audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.15
Early Adopter MentalityPOWER1.11
Social Media UsageJOY1.05
ExtroversionTHRILL1.03
Sports ActivityPOWER1
Risk AppetiteTHRILL0.97

Worldwide distribution

Worldwide audience distribution share by country for Capital One Arena
CountryShare
United States94.7%
Canada2.0%
United Kingdom0.5%

See Capital One Arena audiences in other countries

More Arena audiences in United States

Frequently asked questions

How many fans does Capital One Arena have in United States?

Capital One Arena has an estimated audience of 1,736,048 people in United States, concentrated in Virginia and Maryland.

What is the gender split and age of Capital One Arena fans?

38.8% of Capital One Arena fans are female, 61.2% are male, with an average age of 35.7 years.

Which brands do Capital One Arena fans like most?

Capital One Arena fans show strongest brand affinity for Elsword (25.04×), Goop (8.19×), and Governor of Michigan (10.69×) over the country average.

Where do Capital One Arena fans live in United States?

Capital One Arena fans in United States are most concentrated in Virginia (reach 245,936), Maryland (reach 211,418), and Washington, District of Columbia (reach 141,658). These three regions account for the largest share of the active audience.

What other brands do Capital One Arena fans also like?

Beyond Capital One Arena itself, the audience over-indexes on Goop (8.19×), Governor of Michigan (10.69×), Mathcore (11.55×), and Grinch (5.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Capital One Arena. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.