Rascasse Audience Intelligence

Clarín (Argentine newspaper) Audience in United States

A data profile of the people who buy, follow and care about Clarín (Argentine newspaper) in United States — modelled from more than twelve digital signal sources. Clarín (Argentine newspaper) has an estimated audience of 1,518,553 people in United States.

#39among Newspaper in United States#551among Website / Newspaper / Magazine in United States#109in News

The average Clarín (Argentine newspaper) fan in United States is 38.5 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, California, New York.

Top brand affinities include El País, Prison Break, Madrid, with strongest over-indexing on El País (29.77× the country average).

Demographically, the Clarín (Argentine newspaper) audience skews balanced with an average age of 38.5, and over-indexes on personality traits such as Quality Awareness, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Clarín (Argentine newspaper) fan in United States is balanced, around 38.5 years old, with strong Quality Awareness tendencies and a notable affinity for El País.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Clarín (Argentine newspaper) profile in United States.

Audience size
1.5M
in United States
Gender
48.1%♀
51.9% male
Age
38.5
average years
Country rank
#17602
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Clarín (Argentine newspaper)

48.1% are female, 51.9% are male, average age 38.5.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for Clarín (Argentine newspaper) audience in United States
MetricValue
Female48.1%
Male51.9%
Average age38.5
Estimated audience size1,518,553
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Clarín (Argentine newspaper) audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3923%
40-4923%
50+16%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Clarín (Argentine newspaper) audience comes from United States.

Worldwide audience distribution share by country for Clarín (Argentine newspaper)
CountryShare
Argentina41.8%
Spain12.0%
United States7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Clarín (Argentine newspaper) audience in United States is strongest.

Fig. 05

Top regions by affinity

Clarín (Argentine newspaper) fans by region: top regions in United States
#RegionReachAffinity×
01Florida~800K8.26×
02Washington, District of Columbia~20K3.44×
03New York~200K2.03×
04New Jersey~70K1.93×
05Hawaii~10K1.89×
06California~300K1.68×
07Nevada~20K1.61×
08Maryland~40K1.49×
09Connecticut~20K1.40×
10New Mexico~10K1.28×
11Massachusetts~40K1.24×
12Wyoming~3K1.17×
13Texas~100K1.11×
14Kansas~10K1.09×
15Utah~10K1.06×
16Georgia~50K1.00×
17Vermont~3K1.00×
18Virginia~30K0.91×
19Colorado~20K0.86×
20Rhode Island~4K0.85×
21Nebraska~6K0.79×
22Alaska~3K0.77×
23North Carolina~30K0.76×
24Arizona~20K0.76×
25Delaware~3K0.76×
26Michigan~30K0.74×
27Missouri~20K0.74×
28South Dakota~3K0.74×
29South Carolina~20K0.73×
30Illinois~40K0.72×
31West Virginia~5K0.72×
32Montana~3K0.70×
33Pennsylvania~30K0.66×
34Idaho~5K0.66×
35Tennessee~20K0.65×
36Kentucky~10K0.64×
37Mississippi~8K0.63×
38Maine~3K0.63×
39New Hampshire~4K0.62×
40Ohio~30K0.61×
41Louisiana~10K0.60×
42Wisconsin~10K0.59×
43Iowa~7K0.58×
44Washington~20K0.56×
45Oklahoma~9K0.56×
46Alabama~10K0.55×
47Arkansas~7K0.54×
48Indiana~10K0.51×
49Oregon~9K0.50×
50Minnesota~10K0.49×
Fig. 06

Affinity by region

Affinity by region — Clarín (Argentine newspaper), United States
0.49×1.00×8.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Clarín (Argentine newspaper) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Clarín (Argentine newspaper) audience
#·InterestCategoryAffinity×
01El PaísNews29.77×
02Prison BreakMovies & TV24.76×
03MadridTravel & Leisure19.00×
04Atlético MadridSports15.00×
05Saw (franchise)Movies & TV12.94×
06Colorado RockiesSports8.31×
07San Diego PadresSports6.93×
08La LigaSports6.90×
09ShakiraMusic & Radio5.83×
10Liga MXSports5.77×
11Soap operaMovies & TV5.49×
12Public transportCars & Mobility5.25×
13Las VegasTravel & Leisure5.18×
14Milwaukee BrewersSports5.00×
15Spanish languagePolitics & Society4.79×
16Solar energyHome & Garden4.44×
17Real Madrid C.F.Sports3.63×
18Mortgage loansBusiness & Career2.96×
19Classical musicMusic & Radio2.68×
20WalgreensShopping2.33×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Clarín (Argentine newspaper) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Clarín (Argentine newspaper) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.86×
Convenience OrientationPREMIUM1.77×
Need for SecurityCONSERVATISM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Clarín (Argentine newspaper) audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.49×
Design AffinityPREMIUM0.64×
Healthy LifestyleBALANCE0.66×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Clarín (Argentine newspaper) have in United States?

Clarín (Argentine newspaper) has an estimated audience of 1,518,553 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Clarín (Argentine newspaper) fans?

48.1% of Clarín (Argentine newspaper) fans are female, 51.9% are male, with an average age of 38.5 years.

03

Which brands do Clarín (Argentine newspaper) fans like most?

Clarín (Argentine newspaper) fans show strongest brand affinity for El País (29.77×), Prison Break (24.76×), and Madrid (19×) over the country average.

04

Where do Clarín (Argentine newspaper) fans live in United States?

Clarín (Argentine newspaper) fans in United States are most concentrated in Florida (reach ~800K), California (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Clarín (Argentine newspaper) fans also like?

Beyond Clarín (Argentine newspaper) itself, the audience over-indexes on Prison Break (24.76×), Madrid (19×), Las Vegas (5.18×), and Atlético Madrid (15×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Clarín (Argentine newspaper). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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