Coach (baseball) Audience in United States
Coach (baseball) has an estimated audience of 3,011,448 people in United States. 34.7% are female, 65.3% are male, average age 38.6. Top brand affinities: Houston Astros, Aaron Rodgers, Boston Red Sox, Los Angeles Dodgers, Google Maps.
Top brand affinities include Houston Astros, Aaron Rodgers, Boston Red Sox, with strongest over-indexing on Houston Astros (18.46× the country average). Demographically, the Coach (baseball) audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Risk Appetite, Tradition.
Category: Sports · Type: Topic
Demographics of Coach (baseball) fans
| Metric | Value |
|---|---|
| Female | 34.7% |
| Male | 65.3% |
| Average age | 38.6 |
| Estimated audience size | 3,011,448 |
Audience persona
The typical Coach (baseball) fan in United States is more male, around 38.6 years old, with strong Risk Appetite tendencies and a notable affinity for Houston Astros.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Houston Astros | 18.46× | Sports |
| Aaron Rodgers | 9.62× | Sports |
| Boston Red Sox | 9.98× | Sports |
| Los Angeles Dodgers | 7.88× | Sports |
| Google Maps | 4× | Internet & Social Media |
| Autism Awareness | 9.05× | Health |
| Capital One | 3.66× | Business & Career |
| Diabetes mellitus awareness | 6.09× | Health |
| New York Yankees | 4.93× | Sports |
| Singer-songwriter | 3.18× | Music & Radio |
| Toyota Supra | 11.29× | Cars & Mobility |
| Microblogging | 6.45× | Technology & Electronics |
| Seattle Mariners | 5.38× | Sports |
| Luka Dončić | 7.5× | Sports |
| CarGurus | 3.87× | Cars & Mobility |
| Indeed.com | 2.71× | Business & Career |
| Enterprise Rent-A-Car | 3.9× | Cars & Mobility |
| Bruce Willis | 4.29× | Movies & TV |
| San Francisco 49ers | 4.15× | Sports |
| Tyson Fury | 15.12× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.36 |
| Tradition | CONSERVATISM | 1.18 |
| Patriotism | CONSERVATISM | 1.1 |
| Luxury Orientation | PREMIUM | 1.04 |
| Sports Activity | POWER | 1.03 |
| Individualism | JOY | 0.98 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 63.1% |
| Japan | 18.8% |
| Canada | 4.1% |
See Coach (baseball) audiences in other countries
More Sports audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Coach (baseball). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.