Country Financial Audience in United States

Country Financial logo

Country Financial has an estimated audience of 827,002 people in United States. 48.5% are female, 51.5% are male, average age 41.3. Top regions: Illinois, Georgia, Oregon. Top brand affinities: Tuscany, ABC 7 Chicago, WESH, John Stuart Mill, Julio Cesar Chavez Jr..

The average Country Financial fan in United States is 41.3 years old, balanced, and lives primarily in Illinois. The audience is concentrated in Illinois, Georgia, Oregon. Top brand affinities include Tuscany, ABC 7 Chicago, WESH, with strongest over-indexing on Tuscany (3.29× the country average). Demographically, the Country Financial audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Brand · Subtype: Insurances

Demographics of Country Financial fans

Demographic split for Country Financial audience in United States
MetricValue
Female48.5%
Male51.5%
Average age41.3
Estimated audience size827,002

Audience persona

The typical Country Financial fan in United States is balanced, around 41.3 years old, with strong Need for Security tendencies and a notable affinity for Tuscany.

Top regions in United States

Top regions ranked by reach for Country Financial in United States
RegionReachAffinity
Illinois206,5997.5×
Georgia60,7382.38×
Oregon55,0925.81×
Washington42,2452.55×
Alabama37,2953.23×
Missouri25,8101.94×
Iowa19,6242.88×
Minnesota18,7001.58×
Nevada15,5791.95×
Wisconsin14,4661.16×
Alaska13,0517.38×
Colorado11,6050.89×
Arizona8,7140.52×
Oklahoma8,1970.89×
North Dakota7,4354.38×
Indiana7,1430.47×
Tennessee6,8840.41×
California6,7260.07×
Texas6,6450.09×
Idaho6,4411.55×
Kansas6,1410.94×
Florida5,8190.1×
New York3,3960.07×
Ohio2,0640.08×
Michigan2,0550.1×
Virginia1,7170.09×
North Carolina1,7100.07×
Pennsylvania1,3460.05×
Kentucky1,3400.13×
South Carolina1,1990.1×
New Jersey1,0240.05×
Massachusetts8380.05×
Arkansas8290.12×
Utah8160.11×
Louisiana7900.07×
Mississippi7220.11×
Nebraska7030.17×
Maryland6710.05×
Connecticut3860.05×
Montana3220.14×
South Dakota3120.16×
Hawaii2690.08×
New Mexico2220.05×
Washington, District of Columbia2210.09×
Wyoming1470.12×
New Hampshire1320.04×
West Virginia1160.03×
Delaware1040.05×
Maine920.03×
Rhode Island810.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Country Financial audience
BrandAffinityCategory
Tuscany3.29×Travel & Leisure
ABC 7 Chicago1.54×Movies & TV
WESH1.67×Movies & TV
John Stuart Mill5.44×Politics & Society
Julio Cesar Chavez Jr.1.79×Sports
Cagayan4.03×Travel & Leisure
James Butler (American football)3.34×Sports
JBS USA1.58×Food & Beverages
JTB Corporation2.52×Business & Career
Chicago Stock Exchange1.75×Business & Career
Junior Chamber International1.53×Politics & Society
Tito Puente, Jr.2.32×Music & Radio
Gran Chaco1.69×Travel & Leisure
JTG1.62×Sports
WKMG-TV1.68×Movies & TV
Left fielder1.6×
D3.js2.85×Technology & Electronics
Carlos Gracie, Jr.1.51×
Bus Éireann1.68×Cars & Mobility
Buġibba2.55×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Country Financial audience
TraitClusterScore
Need for SecurityCONSERVATISM1.63
Career OrientationPOWER1.4
DIY MentalityTHRILL1.25
Family OrientationCONSERVATISM1.13
Price SensitivityPREMIUM1.12
Community OrientationOPEN1.06

Worldwide distribution

Worldwide audience distribution share by country for Country Financial
CountryShare
United States99.9%
Germany0.1%
Italy0.0%

See Country Financial audiences in other countries

More Insurances audiences in United States

Frequently asked questions

How many fans does Country Financial have in United States?

Country Financial has an estimated audience of 827,002 people in United States, concentrated in Illinois and Georgia.

What is the gender split and age of Country Financial fans?

48.5% of Country Financial fans are female, 51.5% are male, with an average age of 41.3 years.

Which brands do Country Financial fans like most?

Country Financial fans show strongest brand affinity for Tuscany (3.29×), ABC 7 Chicago (1.54×), and WESH (1.67×) over the country average.

Where do Country Financial fans live in United States?

Country Financial fans in United States are most concentrated in Illinois (reach 206,599), Georgia (reach 60,738), and Oregon (reach 55,092). These three regions account for the largest share of the active audience.

What other brands do Country Financial fans also like?

Beyond Country Financial itself, the audience over-indexes on ABC 7 Chicago (1.54×), WESH (1.67×), John Stuart Mill (5.44×), and Julio Cesar Chavez Jr. (1.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Country Financial. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.