Cycle News Audience in United States

Cycle News has an estimated audience of 873,380 people in United States. 10.8% are female, 89.2% are male, average age 45.8. Top regions: California, Colorado, Florida. Top brand affinities: Boscov's, Autism Awareness, Diabetes mellitus awareness, Touring motorcycle, Motorcycle accessories.

The average Cycle News fan in United States is 45.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Colorado, Florida. Top brand affinities include Boscov's, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Boscov's (32.74× the country average). Demographically, the Cycle News audience skews more male with an average age of 45.8, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Website / Newspaper / Magazine · Subtype: Cycling

Demographics of Cycle News fans

Demographic split for Cycle News audience in United States
MetricValue
Female10.8%
Male89.2%
Average age45.8
Estimated audience size873,380

Audience persona

The typical Cycle News fan in United States is more male, around 45.8 years old, with strong Quality Awareness tendencies and a notable affinity for Boscov's.

Top regions in United States

Top regions ranked by reach for Cycle News in United States
RegionReachAffinity
California119,9641.25×
Colorado39,2542.85×
Florida39,2360.66×
New York34,7490.71×
Texas30,8460.41×
Pennsylvania24,2090.82×
Georgia23,3160.87×
North Carolina23,1750.88×
Washington20,9501.2×
Illinois19,8680.68×
Arizona19,7671.11×
Minnesota18,2421.46×
Oregon17,8361.78×
Virginia16,9940.8×
Ohio15,9810.59×
Michigan15,2310.67×
New Jersey14,9380.67×
Wisconsin14,3221.09×
Massachusetts13,8590.81×
Maryland11,6250.77×
Idaho11,3412.59×
Tennessee10,4040.59×
Utah9,9741.28×
Missouri9,2870.66×
Connecticut8,7551×
Indiana8,7350.55×
South Carolina8,7340.66×
New Mexico8,3511.91×
New Hampshire7,4832.17×
Arkansas6,6220.92×
Alabama6,4130.53×
Kentucky5,8270.53×
Oklahoma5,5830.58×
Nevada5,3750.64×
Iowa5,1700.72×
Hawaii5,1561.37×
Montana4,8952.02×
Louisiana4,4550.4×
Vermont4,3632.85×
Kansas4,1880.61×
Maine3,6871.18×
Rhode Island2,8211.01×
Washington, District of Columbia2,5250.96×
Mississippi2,5050.35×
South Dakota2,1071.04×
Nebraska1,8030.41×
Wyoming1,6211.25×
Delaware1,5010.62×
West Virginia1,2460.31×
North Dakota1,1380.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cycle News audience
BrandAffinityCategory
Boscov's32.74×Fashion & Accessoires
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Touring motorcycle15.53×Cars & Mobility
Motorcycle accessories13.72×Cars & Mobility
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Acura MDX25.27×Cars & Mobility
Custom motorcycle10×Cars & Mobility
Motorcycle helmet10.79×Cars & Mobility
NASDAQ6.72×Business & Career
Income tax13.19×Business & Career
GameStop6.19×Games
AutoZone3.62×Cars & Mobility
Cruiser (motorcycle)10.94×Cars & Mobility
Supermoto15.4×Cars & Mobility
Acura RDX23.72×Cars & Mobility
Rim (wheel)12.38×Cars & Mobility
Ducati10.11×Cars & Mobility
Rent-A-Center7.8×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cycle News audience
TraitClusterScore
Quality AwarenessPREMIUM2.03
Need for SecurityCONSERVATISM1.81
PatriotismCONSERVATISM1.7
Risk AppetiteTHRILL1.56
Career OrientationPOWER1.34
Early Adopter MentalityPOWER1.33

Worldwide distribution

Worldwide audience distribution share by country for Cycle News
CountryShare
United States31.8%
United Kingdom24.4%
Australia10.1%

See Cycle News audiences in other countries

More Cycling audiences in United States

Frequently asked questions

How many fans does Cycle News have in United States?

Cycle News has an estimated audience of 873,380 people in United States, concentrated in California and Colorado.

What is the gender split and age of Cycle News fans?

10.8% of Cycle News fans are female, 89.2% are male, with an average age of 45.8 years.

Which brands do Cycle News fans like most?

Cycle News fans show strongest brand affinity for Boscov's (32.74×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Cycle News fans live in United States?

Cycle News fans in United States are most concentrated in California (reach 119,964), Colorado (reach 39,254), and Florida (reach 39,236). These three regions account for the largest share of the active audience.

What other brands do Cycle News fans also like?

Beyond Cycle News itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Touring motorcycle (15.53×), and Motorcycle accessories (13.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cycle News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.