Rascasse Audience Intelligence

Enterprise Center Audience in United States

A data profile of the people who buy, follow and care about Enterprise Center in United States — modelled from more than twelve digital signal sources. Enterprise Center has an estimated audience of 736,162 people in United States.

#43among Arena in United States#2767among POI in United States#2723in Sports

The average Enterprise Center fan in United States is 39.8 years old, more male, and lives primarily in Missouri.

The audience is concentrated in Missouri, Illinois, California.

Top brand affinities include NHL, Stadium, Montreal Canadiens, with strongest over-indexing on NHL (4.24× the country average).

Demographically, the Enterprise Center audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Enterprise Center fan in United States is more male, around 39.8 years old, with strong Patriotism tendencies and a notable affinity for NHL.

Category: Sports · Type: POI · Subtype: Arena

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Enterprise Center profile in United States.

Audience size
736K
in United States
Gender
40.3%♀
59.7% male
Age
39.8
average years
Country rank
#28981
POI in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Enterprise Center fans

40.3% are female, 59.7% are male, average age 39.8.

Fig. 02

Gender split

40.3%
Female
59.7%
Male
Demographic split for Enterprise Center audience in United States
MetricValue
Female40.3%
Male59.7%
Average age39.8
Estimated audience size736,162
Fig. 03

Age distribution

Ø 39.8
average years
Age distribution of the Enterprise Center audience in United States
Age bracketShare%
16-1920%
20-2918%
30-3919%
40-4922%
50+22%
Fig. 04

Worldwide distribution

97.0%

of the worldwide Enterprise Center audience comes from United States.

Worldwide audience distribution share by country for Enterprise Center
CountryShare
United States97.0%
Canada1.1%
United Kingdom0.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Enterprise Center audience in United States is strongest.

Fig. 05

Top regions by affinity

Enterprise Center fans by region: top regions in United States
#RegionReachAffinity×
01Missouri~500K37.30×
02Illinois~90K3.56×
03Wyoming~1K0.88×
04Alaska~1K0.87×
05Montana~2K0.84×
06West Virginia~3K0.83×
07Maine~2K0.83×
08Delaware~2K0.83×
09North Dakota~1K0.82×
10Idaho~3K0.81×
11Hawaii~3K0.81×
12South Dakota~1K0.80×
13New Hampshire~2K0.79×
14Iowa~5K0.78×
15Rhode Island~2K0.78×
16New Mexico~3K0.71×
17Arkansas~4K0.69×
18Nebraska~3K0.67×
19Kansas~4K0.66×
20Washington, District of Columbia~2K0.66×
21Kentucky~6K0.64×
22Mississippi~4K0.62×
23Indiana~8K0.60×
24Oregon~5K0.59×
25Louisiana~6K0.57×
26Connecticut~4K0.57×
27Utah~4K0.56×
28Nevada~4K0.54×
29South Carolina~6K0.53×
30Alabama~6K0.51×
31Oklahoma~4K0.50×
32Maryland~6K0.48×
33Arizona~7K0.44×
34Tennessee~6K0.42×
35Wisconsin~5K0.42×
36Washington~6K0.41×
37Minnesota~4K0.41×
38New Jersey~8K0.39×
39Colorado~5K0.39×
40Massachusetts~5K0.36×
41Michigan~7K0.35×
42Georgia~8K0.34×
43North Carolina~8K0.33×
44Virginia~6K0.33×
45Ohio~7K0.32×
46Pennsylvania~8K0.30×
47Florida~10K0.23×
48New York~10K0.23×
49Texas~10K0.20×
50California~20K0.18×
Fig. 06

Affinity by region

Affinity by region — Enterprise Center, United States
0.18×1.00×37.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Enterprise Center audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Enterprise Center audience
#·InterestCategoryAffinity×
01Montreal CanadiensSports7.52×
02StadiumSports6.52×
03Winnipeg JetsSports6.47×
04NHLSports4.24×
05World SeriesSports3.36×
06Buffalo SabresSports3.25×
07Luka DončićSports2.89×
08Aaron RodgersSports2.63×
09Fox SportsMovies & TV2.44×
10Ice hockeySports2.14×
11Seattle MarinersSports2.12×
12San Francisco 49ersSports2.00×
13CBS SportsMovies & TV1.91×
14Mixed martial artsSports1.80×
15PGA TourSports1.69×
16FandomLiterature1.69×
17NBA FinalsSports1.60×
18College basketballSports1.56×
19TicketmasterTravel & Leisure1.53×
20GamblingGames1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Enterprise Center audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Enterprise Center audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.51×
Career OrientationPOWER1.19×
Risk AppetiteTHRILL1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Enterprise Center audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
CreativityOPEN0.80×
MindfulnessBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Enterprise Center have in United States?

Enterprise Center has an estimated audience of 736,162 people in United States, concentrated in Missouri and Illinois.

02

What is the gender split and age of Enterprise Center fans?

40.3% of Enterprise Center fans are female, 59.7% are male, with an average age of 39.8 years.

03

Which brands do Enterprise Center fans like most?

Enterprise Center fans show strongest brand affinity for NHL (4.24×), Stadium (6.52×), and Montreal Canadiens (7.52×) over the country average.

04

Where do Enterprise Center fans live in United States?

Enterprise Center fans in United States are most concentrated in Missouri (reach ~500K), Illinois (reach ~90K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Enterprise Center fans also like?

Beyond Enterprise Center itself, the audience over-indexes on Stadium (6.52×), Montreal Canadiens (7.52×), Ice hockey (2.14×), and Aaron Rodgers (2.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Arena audiences in United States

See Enterprise Center audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Enterprise Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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