Rascasse Audience Intelligence

Excalibur Hotel and Casino Target Market in United States

A data profile of the people who buy, follow and care about Excalibur Hotel and Casino in United States — modelled from more than twelve digital signal sources. Excalibur Hotel and Casino has an estimated audience of 451,888 people in United States.

#102among Hotel in United States#4016among Brand in United States#3157in Travel & Leisure

The average Excalibur Hotel and Casino fan in United States is 43.7 years old, balanced, and lives primarily in Nevada.

The audience is concentrated in Nevada, Texas, California.

Top brand affinities include Caesars Palace, Mohegan Sun, Flamingo Las Vegas, with strongest over-indexing on Caesars Palace (22.57× the country average).

Demographically, the Excalibur Hotel and Casino audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Indulgence, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Excalibur Hotel and Casino fan in United States is balanced, around 43.7 years old, with strong Indulgence tendencies and a notable affinity for Caesars Palace.

Category: Travel & Leisure · Type: Brand · Subtype: Hotel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Excalibur Hotel and Casino profile in United States.

Audience size
452K
in United States
Gender
51.5%♀
48.5% male
Age
43.7
average years
Country rank
#38846
Brand in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Excalibur Hotel and Casino

51.5% are female, 48.5% are male, average age 43.7.

Fig. 02

Gender split

51.5%
Female
48.5%
Male
Demographic split for Excalibur Hotel and Casino audience in United States
MetricValue
Female51.5%
Male48.5%
Average age43.7
Estimated audience size451,888
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Excalibur Hotel and Casino audience in United States
Age bracketShare%
16-1910%
20-2916%
30-3921%
40-4925%
50+29%
Fig. 04

Worldwide distribution

62.4%

of the worldwide Excalibur Hotel and Casino audience comes from United States.

Worldwide audience distribution share by country for Excalibur Hotel and Casino
CountryShare
United States62.4%
United Kingdom7.7%
Mexico6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Excalibur Hotel and Casino audience in United States is strongest.

Fig. 05

Top regions by affinity

Excalibur Hotel and Casino customers by region in United States
#RegionReachAffinity×
01Nevada~300K38.92×
02Texas~200K2.61×
03New Mexico~10K2.41×
04Oklahoma~20K2.10×
05Vermont~1K0.91×
06Alaska~2K0.90×
07North Dakota~2K0.90×
08South Dakota~2K0.88×
09Rhode Island~2K0.86×
10Maine~3K0.85×
11Montana~2K0.85×
12Delaware~2K0.85×
13West Virginia~4K0.84×
14New Hampshire~3K0.84×
15Washington, District of Columbia~2K0.83×
16Nebraska~4K0.82×
17Mississippi~6K0.81×
18Utah~6K0.80×
19Idaho~4K0.79×
20Hawaii~3K0.79×
21Arkansas~6K0.78×
22Iowa~6K0.76×
23Connecticut~7K0.75×
24Kentucky~8K0.74×
25Kansas~5K0.74×
26Alabama~9K0.72×
27South Carolina~10K0.71×
28Louisiana~8K0.70×
29Wisconsin~9K0.67×
30Tennessee~10K0.65×
31Missouri~9K0.64×
32Minnesota~8K0.64×
33Oregon~7K0.63×
34Indiana~10K0.62×
35Maryland~10K0.62×
36Arizona~10K0.61×
37Massachusetts~10K0.59×
38Virginia~10K0.55×
39Michigan~10K0.54×
40New Jersey~10K0.54×
41Colorado~8K0.54×
42North Carolina~10K0.53×
43Washington~10K0.53×
44Ohio~10K0.51×
45Pennsylvania~20K0.50×
46Georgia~10K0.47×
47California~40K0.45×
48Illinois~10K0.45×
49New York~20K0.36×
50Florida~20K0.34×
Fig. 06

Affinity by region

Affinity by region — Excalibur Hotel and Casino, United States
0.34×1.00×38.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Excalibur Hotel and Casino audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Excalibur Hotel and Casino audience
#·InterestCategoryAffinity×
01Tropicana Las VegasTravel & Leisure43.87×
02Crowne PlazaTravel & Leisure29.52×
03Maryland Terrapins men's basketballSports27.75×
04Flamingo Las VegasTravel & Leisure26.74×
05Bellagio (resort)Travel & Leisure26.32×
06Mohegan SunTravel & Leisure22.85×
07Caesars PalaceTravel & Leisure22.57×
08MGM Grand Las VegasTravel & Leisure21.67×
09The Venetian Las VegasTravel & Leisure20.19×
10Choice HotelsTravel & Leisure12.80×
11Low-cost carrierTravel & Leisure11.95×
12Duke Blue Devils men's basketballSports7.10×
13Las Vegas StripTravel & Leisure7.07×
14Casino gamesGames6.58×
15Seattle MarinersSports5.74×
16FedExBusiness & Career3.84×
17Mortgage loansBusiness & Career3.54×
18Discount storesShopping3.39×
19Pizza HutFood & Beverages2.75×
20AirbnbTravel & Leisure2.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Excalibur Hotel and Casino audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Excalibur Hotel and Casino audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.33×
Convenience OrientationPREMIUM1.98×
Quality AwarenessPREMIUM1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Excalibur Hotel and Casino audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.74×
Healthy LifestyleBALANCE0.78×
TraditionCONSERVATISM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Excalibur Hotel and Casino's target market in United States?

Excalibur Hotel and Casino's target market in United States covers an estimated 451,888 people, concentrated in Nevada and Texas.

02

What is the gender split and age of Excalibur Hotel and Casino customers?

51.5% of the Excalibur Hotel and Casino audience are female, 48.5% are male, with an average age of 43.7 years.

03

Which brands do Excalibur Hotel and Casino fans like most?

Excalibur Hotel and Casino fans show strongest brand affinity for Caesars Palace (22.57×), Mohegan Sun (22.85×), and Flamingo Las Vegas (26.74×) over the country average.

04

Where do Excalibur Hotel and Casino fans live in United States?

Excalibur Hotel and Casino fans in United States are most concentrated in Nevada (reach ~300K), Texas (reach ~200K), and California (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Excalibur Hotel and Casino fans also like?

Beyond Excalibur Hotel and Casino itself, the audience over-indexes on Mohegan Sun (22.85×), Flamingo Las Vegas (26.74×), Bellagio (resort) (26.32×), and The Venetian Las Vegas (20.19×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Excalibur Hotel and Casino. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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