First Coast News Audience in United States

First Coast News logo

First Coast News has an estimated audience of 1,079,395 people in United States. 68.1% are female, 31.9% are male, average age 43.0. Top regions: Florida, Georgia, North Carolina. Top brand affinities: Jacksonville Jaguars, Panera Bread, Florida Panthers, Atlanta Braves, Biotechnology.

The average First Coast News fan in United States is 43.0 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, North Carolina. Top brand affinities include Jacksonville Jaguars, Panera Bread, Florida Panthers, with strongest over-indexing on Jacksonville Jaguars (5.17× the country average). Demographically, the First Coast News audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Community Orientation, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine

Demographics of First Coast News fans

Demographic split for First Coast News audience in United States
MetricValue
Female68.1%
Male31.9%
Average age43.0
Estimated audience size1,079,395

Audience persona

The typical First Coast News fan in United States is more female, around 43.0 years old, with strong Community Orientation tendencies and a notable affinity for Jacksonville Jaguars.

Top regions in United States

Top regions ranked by reach for First Coast News in United States
RegionReachAffinity
Florida809,54736.47×
Georgia111,3763.35×
North Carolina22,9180.71×
Texas16,8530.18×
New York16,3890.27×
Virginia12,8000.49×
Ohio12,3830.37×
South Carolina8,2110.51×
Kentucky7,6870.57×
Illinois7,3820.21×
Alabama7,3580.49×
California7,3370.06×
Pennsylvania6,9000.19×
Tennessee6,8910.32×
Arizona5,1810.24×
New Jersey4,9160.18×
Washington4,7640.22×
Michigan4,3900.16×
Indiana3,6570.19×
Mississippi3,3960.38×
Maryland2,8480.15×
Colorado2,7960.16×
Louisiana2,5760.19×
Massachusetts2,5640.12×
West Virginia2,5150.5×
Minnesota2,1220.14×
Missouri1,7710.1×
Washington, District of Columbia1,7180.53×
Arkansas1,5090.17×
Wisconsin1,4670.09×
Connecticut1,4280.13×
Oklahoma1,3450.11×
Maine1,3440.35×
Utah1,2300.13×
Nevada1,2200.12×
Oregon1,2050.1×
Kansas9520.11×
New Hampshire9170.22×
New Mexico8270.15×
Iowa7590.09×
Hawaii6550.14×
Alaska5390.23×
Delaware4700.16×
Nebraska4660.09×
Idaho4570.08×
Vermont4520.24×
Montana4300.14×
Rhode Island4260.12×
South Dakota4250.17×
North Dakota4140.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for First Coast News audience
BrandAffinityCategory
Jacksonville Jaguars5.17×Sports
Panera Bread1.5×Food & Beverages
Florida Panthers2.87×Sports
Atlanta Braves1.51×Sports
Biotechnology1.65×Business & Career
Tampa Bay Rays2.36×Sports
Motorboat1.63×Cars & Mobility
Jet ski1.89×Sports
Royal family1.67×Politics & Society
Tampa Bay Lightning1.82×Sports
Wizz Air5.6×Travel & Leisure
Blake Shelton1.52×Music & Radio
Franklin Graham1.82×Politics & Society
Elvis Presley1.5×Music & Radio
Florida Georgia Line1.55×Music & Radio
Judge Jeanine Pirro1.7×Movies & TV
K. Michelle1.51×Music & Radio
Freedom of thought1.54×Politics & Society
Solar water heating1.77×Home & Garden
Chris Crocker1.51×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by First Coast News audience
TraitClusterScore
Community OrientationOPEN1.14
Family OrientationCONSERVATISM1.09
Price SensitivityPREMIUM1.07
TraditionCONSERVATISM1.05
IndividualismJOY1.03
CreativityOPEN1.01

Worldwide distribution

Worldwide audience distribution share by country for First Coast News
CountryShare
Germany51.9%
United States46.2%
United Kingdom0.8%

See First Coast News audiences in other countries

More News audiences in United States

Frequently asked questions

How many fans does First Coast News have in United States?

First Coast News has an estimated audience of 1,079,395 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of First Coast News fans?

68.1% of First Coast News fans are female, 31.9% are male, with an average age of 43.0 years.

Which brands do First Coast News fans like most?

First Coast News fans show strongest brand affinity for Jacksonville Jaguars (5.17×), Panera Bread (1.5×), and Florida Panthers (2.87×) over the country average.

Where do First Coast News fans live in United States?

First Coast News fans in United States are most concentrated in Florida (reach 809,547), Georgia (reach 111,376), and North Carolina (reach 22,918). These three regions account for the largest share of the active audience.

What other brands do First Coast News fans also like?

Beyond First Coast News itself, the audience over-indexes on Panera Bread (1.5×), Florida Panthers (2.87×), Atlanta Braves (1.51×), and Biotechnology (1.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for First Coast News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.