Great Wolf Resorts Audience in United States

Great Wolf Resorts has an estimated audience of 10,019,233 people in United States. 71.7% are female, 28.3% are male, average age 40.9. Top regions: California, Texas, Pennsylvania. Top brand affinities: Saving, Nationality, Kendra Scott, edureka, Nebraska Cornhuskers football.
The average Great Wolf Resorts fan in United States is 40.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Pennsylvania. Top brand affinities include Saving, Nationality, Kendra Scott, with strongest over-indexing on Saving (3.78× the country average). Demographically, the Great Wolf Resorts audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Family Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand · Subtype: TV series
Demographics of Great Wolf Resorts fans
| Metric | Value |
|---|---|
| Female | 71.7% |
| Male | 28.3% |
| Average age | 40.9 |
| Estimated audience size | 10,019,233 |
Audience persona
The typical Great Wolf Resorts fan in United States is more female, around 40.9 years old, with strong Family Orientation tendencies and a notable affinity for Saving.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 978,127 | 0.89× |
| Texas | 951,969 | 1.11× |
| Pennsylvania | 460,928 | 1.37× |
| New York | 427,443 | 0.76× |
| Florida | 422,217 | 0.62× |
| Ohio | 417,849 | 1.35× |
| North Carolina | 391,352 | 1.3× |
| Illinois | 381,871 | 1.14× |
| Michigan | 373,177 | 1.42× |
| Georgia | 362,154 | 1.17× |
| Massachusetts | 329,310 | 1.67× |
| Virginia | 325,721 | 1.33× |
| Washington | 322,089 | 1.6× |
| Maryland | 314,560 | 1.83× |
| New Jersey | 248,034 | 0.97× |
| Indiana | 241,135 | 1.32× |
| Arizona | 211,592 | 1.03× |
| Colorado | 168,817 | 1.07× |
| Minnesota | 161,436 | 1.12× |
| Connecticut | 159,258 | 1.58× |
| South Carolina | 157,414 | 1.04× |
| Wisconsin | 156,649 | 1.04× |
| Kentucky | 143,849 | 1.15× |
| Alabama | 130,484 | 0.93× |
| Louisiana | 130,033 | 1.01× |
| Missouri | 126,522 | 0.78× |
| Oregon | 112,311 | 0.98× |
| Tennessee | 106,916 | 0.53× |
| Oklahoma | 93,238 | 0.84× |
| Kansas | 77,140 | 0.98× |
| West Virginia | 70,500 | 1.51× |
| Iowa | 66,675 | 0.81× |
| Rhode Island | 65,948 | 2.07× |
| New Hampshire | 57,008 | 1.44× |
| Nevada | 54,393 | 0.56× |
| Arkansas | 53,936 | 0.65× |
| Mississippi | 50,755 | 0.61× |
| Delaware | 46,043 | 1.67× |
| Utah | 44,593 | 0.5× |
| Maine | 41,261 | 1.15× |
| New Mexico | 41,007 | 0.82× |
| Nebraska | 40,716 | 0.81× |
| Washington, District of Columbia | 25,227 | 0.84× |
| Idaho | 22,140 | 0.44× |
| South Dakota | 12,891 | 0.56× |
| North Dakota | 12,838 | 0.62× |
| Vermont | 11,704 | 0.67× |
| Montana | 10,508 | 0.38× |
| Hawaii | 8,450 | 0.2× |
| Wyoming | 6,964 | 0.47× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Saving | 3.78× | Business & Career |
| Nationality | 1.64× | Politics & Society |
| Kendra Scott | 1.84× | Fashion & Accessoires |
| edureka | 21.39× | Business & Career |
| Nebraska Cornhuskers football | 2.09× | Sports |
| Jesse Plemons | 1.88× | Movies & TV |
| Monogram | 2.02× | Home & Garden |
| Nurse education | 1.62× | Kids & Family |
| Home staging | 2.58× | Home & Garden |
| Hayward, California | 5.22× | Travel & Leisure |
| Cam Ward | 1.79× | Sports |
| Charlamagne Tha God | 4.15× | Movies & TV |
| Hatley | 17.2× | Fashion & Accessoires |
| Electrolyte | 1.94× | Health |
| Public speaking | 1.56× | Politics & Society |
| Hastings, Nebraska | 9.69× | Travel & Leisure |
| Jaws | 1.84× | Movies & TV |
| Certified diabetes educator | 4.48× | Business & Career |
| 3tv phoenix | 11.54× | Movies & TV |
| San Pellegrino | 2.2× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.68 |
| Community Orientation | OPEN | 1.57 |
| Convenience Orientation | PREMIUM | 1.33 |
| Extroversion | THRILL | 1.27 |
| Price Sensitivity | PREMIUM | 1.2 |
| Creativity | OPEN | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 90.8% |
| Canada | 6.3% |
| United Kingdom | 0.3% |
See Great Wolf Resorts audiences in other countries
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Frequently asked questions
How many fans does Great Wolf Resorts have in United States?
Great Wolf Resorts has an estimated audience of 10,019,233 people in United States, concentrated in California and Texas.
What is the gender split and age of Great Wolf Resorts fans?
71.7% of Great Wolf Resorts fans are female, 28.3% are male, with an average age of 40.9 years.
Which brands do Great Wolf Resorts fans like most?
Great Wolf Resorts fans show strongest brand affinity for Saving (3.78×), Nationality (1.64×), and Kendra Scott (1.84×) over the country average.
Where do Great Wolf Resorts fans live in United States?
Great Wolf Resorts fans in United States are most concentrated in California (reach 978,127), Texas (reach 951,969), and Pennsylvania (reach 460,928). These three regions account for the largest share of the active audience.
What other brands do Great Wolf Resorts fans also like?
Beyond Great Wolf Resorts itself, the audience over-indexes on Nationality (1.64×), Kendra Scott (1.84×), edureka (21.39×), and Nebraska Cornhuskers football (2.09×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Great Wolf Resorts. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.