Rascasse Audience Intelligence

Independiente Medellín Audience in United States

A data profile of the people who buy, follow and care about Independiente Medellín in United States — modelled from more than twelve digital signal sources. Independiente Medellín has an estimated audience of 471,479 people in United States.

#355among Soccer in United States#612among Team in United States#3714in Sports

The average Independiente Medellín fan in United States is 38.2 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, New York, New Jersey.

Top brand affinities include Atlético Nacional, Bancolombia, Casemiro, with strongest over-indexing on Atlético Nacional (150.22× the country average).

Demographically, the Independiente Medellín audience skews more female with an average age of 38.2, and over-indexes on personality traits such as Spirituality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Independiente Medellín fan in United States is more female, around 38.2 years old, with strong Spirituality tendencies and a notable affinity for Atlético Nacional.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Independiente Medellín profile in United States.

Audience size
471K
in United States
Gender
55.3%♀
44.7% male
Age
38.2
average years
Country rank
#37916
Team in United States
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Independiente Medellín fans

55.3% are female, 44.7% are male, average age 38.2.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Independiente Medellín audience in United States
MetricValue
Female55.3%
Male44.7%
Average age38.2
Estimated audience size471,479
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the Independiente Medellín audience in United States
Age bracketShare%
16-1921%
20-2921%
30-3920%
40-4920%
50+17%
Fig. 04

Worldwide distribution

11.7%

of the worldwide Independiente Medellín audience comes from United States.

Worldwide audience distribution share by country for Independiente Medellín
CountryShare
Colombia39.1%
Brazil14.9%
United States11.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Independiente Medellín audience in United States is strongest.

Fig. 05

Top regions by affinity

Independiente Medellín fans by region: top regions in United States
#RegionReachAffinity×
01Florida~100K4.99×
02Rhode Island~5K4.01×
03Massachusetts~30K3.79×
04New Jersey~40K3.29×
05New York~60K2.58×
06Connecticut~10K2.50×
07South Carolina~9K1.46×
08Georgia~20K1.18×
09Virginia~10K1.15×
10Maryland~8K1.05×
11Washington, District of Columbia~1K1.04×
12Nevada~4K1.01×
13Utah~4K0.97×
14Illinois~10K0.95×
15Delaware~1K0.95×
16North Carolina~10K0.94×
17Alaska<1K0.94×
18Texas~30K0.93×
19Vermont<1K0.93×
20North Dakota<1K0.92×
21South Dakota<1K0.91×
22Colorado~6K0.89×
23Montana~1K0.89×
24New Hampshire~1K0.88×
25Idaho~2K0.87×
26Indiana~7K0.85×
27West Virginia~2K0.85×
28Maine~1K0.85×
29Hawaii~2K0.84×
30New Mexico~2K0.83×
31Nebraska~2K0.82×
32Mississippi~3K0.81×
33Arkansas~3K0.79×
34Iowa~3K0.79×
35Kansas~3K0.78×
36Tennessee~7K0.77×
37California~30K0.75×
38Alabama~4K0.75×
39Oklahoma~3K0.74×
40Kentucky~4K0.73×
41Pennsylvania~10K0.72×
42Arizona~6K0.72×
43Louisiana~4K0.72×
44Oregon~3K0.69×
45Wisconsin~4K0.66×
46Missouri~4K0.65×
47Minnesota~4K0.64×
48Washington~5K0.61×
49Michigan~6K0.57×
50Ohio~7K0.53×
Fig. 06

Affinity by region

Affinity by region — Independiente Medellín, United States
0.53×1.00×4.99×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Independiente Medellín audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Independiente Medellín audience
#·InterestCategoryAffinity×
01BancolombiaBusiness & Career209.04×
02Atlético NacionalSports150.22×
03CasemiroSports76.22×
04Pep GuardiolaSports38.73×
05Campeonato Brasileiro Série BSports30.26×
06Boca JuniorsSports13.16×
07FIFA Club World CupSports12.87×
08BoleroMusic & Radio11.96×
09Web serverTechnology & Electronics11.87×
10Pollo CamperoFood & Beverages10.13×
11Cruz AzulSports9.23×
12CumbiaMusic & Radio7.70×
13M&T BankBusiness & Career6.59×
14WhatsAppInternet & Social Media4.96×
15Liga MXSports4.75×
16Las VegasTravel & Leisure3.04×
17MexicoTravel & Leisure3.03×
18Facebook MessengerInternet & Social Media2.71×
19Sam's ClubShopping1.99×
20Mobile phonesTechnology & Electronics1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Independiente Medellín audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Independiente Medellín audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.92×
Social Media UsageJOY1.80×
Urban LifestyleOPEN1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Independiente Medellín audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.26×
Design AffinityPREMIUM0.64×
CreativityOPEN0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Independiente Medellín have in United States?

Independiente Medellín has an estimated audience of 471,479 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Independiente Medellín fans?

55.3% of Independiente Medellín fans are female, 44.7% are male, with an average age of 38.2 years.

03

Which brands do Independiente Medellín fans like most?

Independiente Medellín fans show strongest brand affinity for Atlético Nacional (150.22×), Bancolombia (209.04×), and Casemiro (76.22×) over the country average.

04

Where do Independiente Medellín fans live in United States?

Independiente Medellín fans in United States are most concentrated in Florida (reach ~100K), New York (reach ~60K), and New Jersey (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Independiente Medellín fans also like?

Beyond Independiente Medellín itself, the audience over-indexes on Bancolombia (209.04×), Casemiro (76.22×), Web server (11.87×), and Pep Guardiola (38.73×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Independiente Medellín. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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