Rascasse Audience Intelligence

Indoor soccer Audience in United States

A data profile of the people who buy, follow and care about Indoor soccer in United States — modelled from more than twelve digital signal sources. Indoor soccer has an estimated audience of 4,593,086 people in United States.

The average Indoor soccer fan in United States is 37.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include One Hundred and One Dalmatians, Zooey Deschanel, FIFA World Cup 2026, with strongest over-indexing on One Hundred and One Dalmatians (206.04× the country average).

Demographically, the Indoor soccer audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Urban Lifestyle, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Indoor soccer fan in United States is balanced, around 37.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for One Hundred and One Dalmatians.

Category: Sports · Type: Topic · Subtype: Sport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Indoor soccer profile in United States.

Audience size
4.6M
in United States
Gender
45.0%
55.0% male
Age
37.6
average years
Country rank
#7191
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Indoor soccer fans

45.0% are female, 55.0% are male, average age 37.6.

Fig. 02

Gender split

45.0%
Female
55.0%
Male
Demographic split for Indoor soccer audience in United States
MetricValue
Female45.0%
Male55.0%
Average age37.6
Estimated audience size4,593,086
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Indoor soccer audience in United States
Age bracketShare%
16-1922%
20-2920%
30-3924%
40-4920%
50+15%
Fig. 04

Worldwide distribution

33.6%

of the worldwide Indoor soccer audience comes from United States.

Worldwide audience distribution share by country for Indoor soccer
CountryShare
United States33.6%
Japan10.3%
Italy4.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Indoor soccer audience in United States is strongest.

Fig. 05

Top regions by affinity

Indoor soccer fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~100K2.75×
02Nevada~100K2.40×
03Oregon~100K2.06×
04Utah~80K2.02×
05Texas~800K1.97×
06Idaho~40K1.61×
07Colorado~100K1.58×
08California~800K1.56×
09New Mexico~30K1.48×
10Washington~100K1.36×
11Tennessee~100K1.33×
12Maryland~100K1.33×
13Arizona~100K1.19×
14Florida~400K1.18×
15Virginia~100K1.08×
16Louisiana~60K1.08×
17Ohio~100K1.04×
18Illinois~200K1.02×
19Indiana~90K1.02×
20Missouri~70K1.00×
21Kentucky~60K0.98×
22North Carolina~100K0.97×
23Kansas~30K0.94×
24Massachusetts~80K0.92×
25Connecticut~40K0.91×
26Michigan~100K0.90×
27Arkansas~30K0.90×
28New Jersey~100K0.89×
29Rhode Island~10K0.86×
30Georgia~100K0.85×
31Nebraska~20K0.85×
32Washington, District of Columbia~10K0.83×
33Vermont~7K0.83×
34Alaska~8K0.82×
35Delaware~10K0.81×
36North Dakota~8K0.81×
37South Dakota~8K0.79×
38New Hampshire~10K0.77×
39Montana~10K0.76×
40Wisconsin~50K0.74×
41Maine~10K0.73×
42New York~200K0.71×
43Minnesota~50K0.71×
44West Virginia~20K0.71×
45Iowa~30K0.70×
46Hawaii~10K0.69×
47South Carolina~50K0.66×
48Mississippi~20K0.65×
49Pennsylvania~100K0.64×
50Alabama~40K0.57×
Fig. 06

Affinity by region

Affinity by region — Indoor soccer, United States
0.57×1.00×2.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Indoor soccer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Indoor soccer audience
#·InterestCategoryAffinity×
01One Hundred and One DalmatiansMovies & TV206.04×
02Black Hawk DownMovies & TV15.80×
03Zooey DeschanelMovies & TV13.81×
04College soccerSports12.78×
05United States national football teamSports9.75×
06FIFA World Cup 2026Sports2.28×
07Outdoor recreationSports1.69×
08SportsSports1.68×
09Arts and musicArts & Culture1.65×
10MoviesMovies & TV1.58×
11NFLSports1.57×
12MusicBusiness & Career1.56×
13FoodFood & Beverages1.56×
14GamesGames1.56×
15EntertainmentMovies & TV1.56×
16Food and drinkFood & Beverages1.54×
17PetsPets & Animals1.54×
18Live eventsMusic & Radio1.53×
19ReadingLiterature1.52×
20Consumer electronicsTechnology & Electronics1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Indoor soccer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Indoor soccer audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.43×
Sports ActivityPOWER1.42×
Family OrientationCONSERVATISM1.32×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Indoor soccer audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.88×
Risk AppetiteTHRILL0.92×
Social Media UsageJOY0.94×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Indoor soccer have in United States?

Indoor soccer has an estimated audience of 4,593,086 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Indoor soccer fans?

45.0% of Indoor soccer fans are female, 55.0% are male, with an average age of 37.6 years.

03

Which brands do Indoor soccer fans like most?

Indoor soccer fans show strongest brand affinity for One Hundred and One Dalmatians (206.04×), Zooey Deschanel (13.81×), and FIFA World Cup 2026 (2.28×) over the country average.

04

Where do Indoor soccer fans live in United States?

Indoor soccer fans in United States are most concentrated in California (reach ~800K), Texas (reach ~800K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Indoor soccer fans also like?

Beyond Indoor soccer itself, the audience over-indexes on Zooey Deschanel (13.81×), FIFA World Cup 2026 (2.28×), Sports (1.68×), and College soccer (12.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Indoor soccer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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