Jacuzzi Audience in United States
Jacuzzi has an estimated audience of 3,148,046 people in United States. 54.2% are female, 45.8% are male, average age 46.5. Top regions: California, Texas, Florida. Top brand affinities: Hot tub, United States, Swimming pool, Meme, X.
The average Jacuzzi fan in United States is 46.5 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hot tub, United States, Swimming pool, with strongest over-indexing on Hot tub (7.1× the country average). Demographically, the Jacuzzi audience skews balanced with an average age of 46.5, and over-indexes on personality traits such as DIY Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Jacuzzi fans
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 46.5 |
| Estimated audience size | 3,148,046 |
Audience persona
The typical Jacuzzi fan in United States is balanced, around 46.5 years old, with strong DIY Mentality tendencies and a notable affinity for Hot tub.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 642,246 | 1.86× |
| Texas | 328,034 | 1.21× |
| Florida | 312,016 | 1.46× |
| New York | 215,641 | 1.23× |
| Illinois | 117,011 | 1.12× |
| Georgia | 108,132 | 1.12× |
| Pennsylvania | 106,780 | 1.01× |
| New Jersey | 104,293 | 1.3× |
| North Carolina | 97,835 | 1.03× |
| Ohio | 89,922 | 0.93× |
| Arizona | 84,420 | 1.31× |
| Michigan | 82,588 | 1× |
| Virginia | 78,171 | 1.02× |
| Massachusetts | 70,205 | 1.13× |
| Tennessee | 67,746 | 1.07× |
| Washington | 67,342 | 1.07× |
| Indiana | 55,013 | 0.96× |
| Maryland | 53,031 | 0.98× |
| South Carolina | 48,132 | 1.02× |
| Nevada | 46,856 | 1.54× |
| Louisiana | 45,697 | 1.13× |
| Minnesota | 42,855 | 0.95× |
| Missouri | 42,798 | 0.84× |
| Colorado | 42,713 | 0.86× |
| Alabama | 39,535 | 0.9× |
| Wisconsin | 38,042 | 0.8× |
| Kentucky | 36,665 | 0.93× |
| Oklahoma | 35,338 | 1.01× |
| Oregon | 34,693 | 0.96× |
| Connecticut | 32,713 | 1.04× |
| Utah | 28,509 | 1.01× |
| Arkansas | 25,700 | 0.99× |
| Mississippi | 23,569 | 0.91× |
| Kansas | 22,180 | 0.89× |
| Iowa | 21,313 | 0.82× |
| New Mexico | 15,722 | 1× |
| Idaho | 15,144 | 0.96× |
| Hawaii | 14,380 | 1.06× |
| Nebraska | 13,520 | 0.86× |
| West Virginia | 11,714 | 0.8× |
| New Hampshire | 10,536 | 0.85× |
| Rhode Island | 9,863 | 0.98× |
| Delaware | 8,137 | 0.94× |
| Maine | 8,098 | 0.72× |
| Washington, District of Columbia | 8,052 | 0.85× |
| Montana | 6,171 | 0.71× |
| South Dakota | 5,727 | 0.79× |
| North Dakota | 5,332 | 0.82× |
| Alaska | 5,293 | 0.79× |
| Vermont | 3,972 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hot tub | 7.1× | Home & Garden |
| United States | 1.53× | Travel & Leisure |
| Swimming pool | 2.62× | Sports |
| Meme | 1.93× | Internet & Social Media |
| X | 1.51× | Internet & Social Media |
| Instant messaging | 2.06× | Internet & Social Media |
| U.S. state | 1.56× | Travel & Leisure |
| Animal | 1.62× | Pets & Animals |
| Do it yourself (DIY) | 1.65× | Home & Garden |
| Recipes | 1.52× | Food & Beverages |
| 1.64× | Internet & Social Media | |
| Gift | 1.58× | Shopping |
| Walmart | 1.55× | Shopping |
| Price | 1.86× | Shopping |
| Religion | 1.63× | Business & Career |
| Humour | 1.52× | Literature |
| Veganism | 1.88× | Food & Beverages |
| Sales promotion | 1.59× | Shopping |
| Furniture | 1.53× | Home & Garden |
| Gratitude | 2.08× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 2.12 |
| Quality Awareness | PREMIUM | 1.8 |
| Patriotism | CONSERVATISM | 1.74 |
| Indulgence | JOY | 1.71 |
| Travelling | THRILL | 1.61 |
| Price Sensitivity | PREMIUM | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.0% |
| Italy | 11.3% |
| United Kingdom | 8.6% |
See Jacuzzi audiences in other countries
More Home & Garden audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Jacuzzi have in United States?
Jacuzzi has an estimated audience of 3,148,046 people in United States, concentrated in California and Texas.
What is the gender split and age of Jacuzzi fans?
54.2% of Jacuzzi fans are female, 45.8% are male, with an average age of 46.5 years.
Which brands do Jacuzzi fans like most?
Jacuzzi fans show strongest brand affinity for Hot tub (7.1×), United States (1.53×), and Swimming pool (2.62×) over the country average.
Where do Jacuzzi fans live in United States?
Jacuzzi fans in United States are most concentrated in California (reach 642,246), Texas (reach 328,034), and Florida (reach 312,016). These three regions account for the largest share of the active audience.
What other brands do Jacuzzi fans also like?
Beyond Jacuzzi itself, the audience over-indexes on United States (1.53×), Swimming pool (2.62×), Meme (1.93×), and X (1.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jacuzzi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.